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Market Planning Analyst Jobs (NOW HIRING)

Career Launch AI

Capital Planning Analyst

Manhattan, NY · On-site

$140K - $185K/yr

Capital Planning Analyst Location: New York, NY Employment Type: Full-Time Estimated Compensation ... Evaluate the impact of market conditions, growth plans, and risk factors on capital needs * Prepare ...

Mastech Digital

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Demand Planning Analyst

Rosemont, IL · On-site

$32 - $35/hr

Support route-to-market and distribution network optimization initiatives. * Integrate and analyze supplier demand signals to improve forecast accuracy and supply planning. * Develop demand forecasts ...

POM Wonderful

Planning Analyst

Del Rey, CA · On-site

Known for our iconic double-bubble bottle, we grow, harvest, package, and market fresh pomegranates ... JOB SUMMARY: The Planning Analyst is responsible for performing detailed analysis projects for ...

The Wonderful Company

Planning Analyst

Del Rey, CA · On-site

$71K - $80K/yr

Known for our iconic double-bubble bottle, we grow, harvest, package, and market fresh pomegranates ... JOB SUMMARY: The Planning Analyst is responsible for performing detailed analysis projects for ...

The Wonderful Company

Planning Analyst

Del Rey, CA

$71K - $80K/yr

Known for our iconic double-bubble bottle, we grow, harvest, package, and market fresh pomegranates ... JOB SUMMARY: The Planning Analyst is responsible for performing detailed analysis projects for ...

IMCD Deutschland GmbH & Co KG

Supply Planning Analyst About IMCD US, LLC IMCD is creating a world of opportunity as a global ... market intelligence and technical expertise. Our customers benefit from direct access to a large ...

IMCD Group

Supply Planning Analyst

Westlake, OH · On-site

... market intelligence and technical expertise. Our customers benefit from direct access to a large ... The Supply Planning Analyst partners with Demand Planning, Procurement, and Sales & Operations ...

Cesna Group

Strategy Planning Analyst

Johns Creek, GA · On-site

$50K - $100K/yr

This role focuses on data analysis, market research, and cross-functional coordination to support informed decision-making and long-term growth. * -Support strategic planning activities, including ...

ITT Inc. - English US

Strategic Planning Analyst

MA · Remote

$96K - $119K/yr

Headquartered in Stamford, Connecticut, ITT has a market cap of roughly $20 billion and employs ... Strategic Planning Analyst Location: Seneca Falls, NY Education: Bachelor's degree required ...

IMCD Group

Supply Planning Analyst

Westlake, OH · On-site

Supply Planning Analyst About IMCD US, LLC IMCD is creating a world of opportunity as a global ... market intelligence and technical expertise. Our customers benefit from direct access to a large ...

Hisense

Senior Planning Analyst

Alpharetta, GA · On-site

Senior Planning Analyst JOB DUTIES: Senior Planning Analyst is responsible for demand & supply ... market fluctuations to maintain an optimal Demand & Supply Planning. * Evaluate orders with the ...

Hisense

Senior Planning Analyst

Alpharetta, GA · On-site

Senior Planning Analyst JOB DUTIES: Senior Planning Analyst is responsible for demand & supply ... market fluctuations to maintain an optimal Demand & Supply Planning. * Evaluate orders with the ...

Tarte Inc

Sr. Planning Analyst

Manhattan, NY · On-site

$66K - $75K/yr

Sr. Planning Analyst Location: New York, NY (Hybrid) Department: Global Demand Planning Reports To ... Align assumptions for product demand, marketing cadence, and market-level inventory strategy.

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All JobsMarket Planning Analyst Jobs

Market Planning Analyst information

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$40.5K

$77.1K

$124K

How much do market planning analyst jobs pay per year?

As of Sep 14, 2026, the average yearly pay for market planning analyst in the United States is $77,122.00, according to ZipRecruiter salary data. Most workers in this role earn between $61,000.00 and $90,000.00 per year, depending on experience, location, and employer.

What does a market planning analyst do?

A Market Planning Analyst is responsible for researching market trends, analyzing data, and developing strategies to help a company reach its target audience and achieve business goals. They assess competitors, identify market opportunities, and make recommendations for product launches, pricing, and promotional activities. These professionals play a key role in guiding marketing efforts by providing data-driven insights and forecasts to support decision-making.

What are the key skills and qualifications needed to thrive as a market planning analyst?

To thrive as a Market Planning Analyst, you need strong analytical skills, market research expertise, and a degree in business, economics, or a related field. Familiarity with data analysis tools such as Excel, SQL, and market intelligence platforms, as well as experience with CRM or ERP systems, is typically required. Strong communication, critical thinking, and problem-solving abilities help you interpret data and present actionable insights to stakeholders. These skills are essential for developing effective market strategies and enabling organizations to make data-driven business decisions.

How does a market planning analyst typically collaborate with other departments within a company?

Market Planning Analysts play a key role in cross-functional collaboration, often working closely with sales, marketing, product development, and finance teams. They gather and analyze market data to inform strategy, and then communicate their findings in meetings or reports to guide decision-making across departments. Regular interaction with these teams ensures alignment on market trends, customer needs, and competitive positioning. This collaborative environment helps drive successful marketing campaigns, product launches, and long-term business growth.

What is the difference between Market Planning Analyst vs Market Research Analyst?

AspectMarket Planning AnalystMarket Research Analyst
Primary FocusDeveloping strategic market plans and forecastsGathering and analyzing data on market trends and consumer behavior
Skills & CertificationsBusiness analysis, strategic planning, proficiency in Excel and analytics toolsData collection, statistical analysis, survey design
Work EnvironmentCorporate marketing or strategic planning departmentsResearch firms, marketing agencies, or corporate teams
Industry UsageUsed across industries for planning and forecastingPrimarily in marketing, advertising, and consulting

The main difference is that Market Planning Analysts focus on creating strategic plans and forecasts to guide business decisions, while Market Research Analysts concentrate on collecting and analyzing data to understand market trends. Both roles require analytical skills and industry knowledge but serve different purposes within the marketing and business development process.

What qualifications do you need to be a market planning analyst?

A market planning analyst typically needs a bachelor's degree in marketing, business, economics, or a related field. Strong analytical skills, proficiency with data analysis tools like Excel or SQL, and knowledge of market research methods are also important qualifications for the role.
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What are popular job titles related to Market Planning Analyst jobs?

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Market Planning Analyst jobs near you
Infographic showing various Market Planning Analyst job openings in the United States as of September 2026, with employment types broken down into 1% Internship, 1% As Needed, 85% Full Time, 11% Part Time, and 2% Contract. Highlights an 86% Physical, 3% Hybrid, and 11% Remote job distribution, with an average salary of $77,122 per year, or $37.1 per hour.

DEMAND PLANNING ANALYST

Muscatine, IA • On-site

Kent Precision Foods Group
See more jobs at Kent Precision Foods Groupexternal

Full-time

Posted 13 days ago

Job description

At KENT WORLDWIDE™, we believe great decisions start with great insights. The Demand Planning Analyst supports the Integrated Business Planning process by developing demand forecasts and delivering data-driven recommendations that guide commercial, operational, and strategic decisions. Through collaboration with stakeholders across the business, this role helps improve forecast accuracy, uncover opportunities, and support sustainable growth. Bring curiosity. Drive insight. Create impact. Join KENT WORLDWIDE™ as a Demand Planning Analyst and help transform data into decisions that move our business forward.
  • This position is designed and intended to be performed in Muscatine, Iowa.

PRIMARY DUTIES & RESPONSIBILITIES
  • Develop, maintain, and improve demand forecasts using historical sales data, customer insights, market trends, and other key demand drivers to support accurate business planning.
  • Monitor forecast performance through forecast accuracy, bias, and forecast value-add (FVA) metrics; perform root-cause analysis and implement corrective actions to improve forecasting effectiveness.
  • Analyze sales performance, customer demand, pricing, promotions, product mix, market dynamics, and external factors to identify risks, opportunities, and growth drivers.
  • Conduct scenario planning and sensitivity analyses to evaluate the potential impact of market conditions, competitive activity, and economic trends on demand forecasts and business performance.
  • Apply statistical forecasting methods, advanced analytics, and data modeling techniques to transform complex data into actionable insights that support data-driven decision-making.
  • Partner with Sales, Marketing, Finance, Supply Chain, and Operations to align demand plans with business objectives, validate assumptions, and communicate recommendations that drive results.
  • Develop and maintain Power BI dashboards, reports, KPIs, and scorecards that provide visibility into forecast performance, business trends, and planning effectiveness. Collaborate with IT and Analytics teams to enhance reporting and analytical capabilities.
  • Support budgeting, financial forecasting, and strategic planning activities by providing demand forecasts, business insights, and scenario-based recommendations that enable informed decision-making.
  • Other duties as assigned.

EDUCATION, EXPERIENCE, AND/OR QUALIFICATIONS
  • Bachelor's degree in Business, Business Analytics, Supply Chain Management, Finance, Economics, Statistics, Mathematics, Data Science, or a related field; equivalent combinations of education and experience will be considered.
  • 3+ years of experience in demand planning, forecasting, supply chain analytics, business analytics, inventory management, or a related analytical role.
  • 3+ years of experience developing and managing demand forecasts using historical sales data, statistical forecasting methods, customer insights, market trends, and other demand drivers.
  • 2+ years of experience building dashboards, reports, KPIs, and business analytics solutions using Power BI, Excel, or similar business intelligence tools.
  • Strong analytical and problem-solving skills with the ability to identify trends, perform root-cause analysis, evaluate scenarios, and translate data into actionable business recommendations.
  • Experience analyzing sales performance, customer demand, pricing, promotions, product mix, and market dynamics to support forecasting and business planning decisions.
  • Demonstrated ability to build collaborative relationships and effectively partner with Sales, Marketing, Finance, Supply Chain, Operations, and IT teams to support business objectives and informed decision-making.
  • Proficiency with analytical and planning tools such as Power BI, Excel, SQL, Python, Microsoft Fabric, SAP IBP, Kinaxis, Blue Yonder, Oracle Demantra, or similar technologies preferred. Professional certifications in analytics, forecasting, business intelligence, or supply chain planning are a plus.

TRAVEL
  • 10-15% - for meetings and possible other site visits

Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.

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