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Manager Digital Ad Operations Jobs in Reston, VA

Red Edge

Digital Advertising Manager

Arlington, VA · On-site

Mid-career expertise in digital advertising and ad operations. * Technical Chops: In-depth, advanced knowledge of Google Ads, Google Analytics, Meta Business Manager, and the broader digital media ...

Red Edge LLC

Digital Advertising Manager

Arlington, VA · On-site

Mid-career expertise in digital advertising and ad operations. * Technical Chops: In-depth, advanced knowledge of Google Ads, Google Analytics, Meta Business Manager, and the broader digital media ...

Red Edge

Digital Advertising Manager

Arlington, VA · On-site

Mid-career expertise in digital advertising and ad operations. * Technical Chops: In-depth, advanced knowledge of Google Ads, Google Analytics, Meta Business Manager, and the broader digital media ...

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All JobsDigital Ad Operations JobsManager Digital Ad Operations JobsManager Digital Ad Operations Jobs in Reston, VA

Manager Digital Ad Operations information

See Reston, VA salary details

$66.6K

$77.4K

$95.7K

How much do manager digital ad operations jobs pay per year?

As of Jul 17, 2026, the average yearly pay for manager digital ad operations in Reston, VA is $77,376.00, according to ZipRecruiter salary data. Most workers in this role earn between $70,700.00 and $78,000.00 per year, depending on experience, location, and employer.

What is the difference between Manager Digital Ad Operations vs Digital Advertising Specialist?

AspectManager Digital Ad OperationsDigital Advertising Specialist
ResponsibilitiesOversees ad campaigns, manages teams, ensures campaign performance, and coordinates with clients and vendors.Executes ad campaigns, optimizes ads, and analyzes performance metrics under supervision.
Required SkillsProject management, leadership, data analysis, knowledge of ad platforms.Ad platform proficiency, analytical skills, campaign setup.
CertificationsGoogle Ads, programmatic advertising certifications often preferred.Google Ads certification, basic digital marketing certifications.
Work EnvironmentTypically in an office setting, managing teams and client accounts.Often in an office or remote, focused on campaign execution.

The Manager Digital Ad Operations role involves overseeing entire ad campaigns, managing teams, and ensuring strategic success, while the Digital Advertising Specialist focuses on executing and optimizing individual campaigns. Both roles require familiarity with ad platforms and certifications like Google Ads, but the manager position emphasizes leadership and coordination.

What are the key skills and qualifications needed to thrive as a Manager Digital Ad Operations, and why are they important?

To thrive as a Manager Digital Ad Operations, you need expertise in digital advertising platforms, campaign management, and data analytics, often supported by a degree in marketing, communications, or a related field. Familiarity with ad servers (such as Google Ad Manager), DSPs, trafficking tools, and industry certifications like IAB Digital Media Buying & Planning are highly valued. Strong leadership, problem-solving, and communication skills help you manage teams, optimize processes, and coordinate with clients and stakeholders. These skills ensure seamless ad delivery, maximize campaign performance, and drive business growth in a fast-paced digital environment.

What are some common challenges faced by a Manager Digital Ad Operations, and how can they be effectively addressed?

One of the main challenges in a Manager Digital Ad Operations role is ensuring seamless coordination between sales, creative, and technical teams to deliver campaigns on time and within budget. Managing multiple campaigns across various platforms can create pressure to resolve technical issues quickly and maintain high-quality standards. Staying updated with industry changes, such as evolving ad technologies and compliance requirements, is also crucial. Building strong communication channels, leveraging project management tools, and investing in continuous learning can help address these challenges and foster a productive work environment.

What is a Manager, Digital Ad Operations?

A Manager, Digital Ad Operations is responsible for overseeing the execution, optimization, and performance of digital advertising campaigns across various platforms. They coordinate with sales, marketing, and creative teams to ensure ads are delivered effectively and meet client objectives. Their role includes managing ad trafficking, troubleshooting delivery issues, analyzing campaign data, and implementing strategies to maximize ROI. Additionally, they often supervise a team of ad operations specialists and ensure compliance with industry standards and client requirements.
What job categories do people searching Manager Digital Ad Operations jobs in Reston, VA look for? The top searched job categories for Manager Digital Ad Operations jobs in Reston, VA are:
What cities near Reston, VA are hiring for Manager Digital Ad Operations jobs? Cities near Reston, VA with the most Manager Digital Ad Operations job openings:
Manager Digital Ad Operations jobs near you
Digital Advertising Manager

Digital Advertising Manager

Red Edge

Arlington, VA • On-site

Full-time

Posted 22 days ago

Job description

The Role: We are looking for a mid-career (5+ years), dashboard-savvy digital advertising professional who loves the technical side of the job. If you enjoy the granular details of planning, executing, and reporting on complex digital ad campaigns, you will fit right in. You'll be owning accounts, interacting with clients, and looking for patterns in data to achieve client goals.

Core Responsibilities:

  • Strategize, implement, and analyze digital advertising campaigns across programmatic, social media, search, content-discovery, and other emerging platforms.
  • Own accounts and drive budgetary optimization across the full digital advertising ecosystem.
  • Track spending and campaign trends to determine what is working best, focusing heavily on attributable ROI and ROAS.
  • Collaborate directly with our creative and communications teams to conceive and execute strategic advertising concepts.

What You Bring:

  • Experience: Mid-career expertise in digital advertising and ad operations.
  • Technical Chops: In-depth, advanced knowledge of Google Ads, Google Analytics, Meta Business Manager, and the broader digital media landscape.
  • Analytical Mindset: A strong familiarity with data analysis and a knack for problem-solving to hit client goals.
  • The Right Attitude: You care about results, communicate clearly, and know what you don't know-possessing the drive to improve and the humility to learn from mistakes.
Employment Type: FULL_TIME

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