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Manager Brand Strategy Jobs in Rochester, MI (NOW HIRING)

Job Title: Senior Regional Social Manager Location: Metro Detroit Requirement: This position ... brand strategy. * Share best practices, content ideas, and template assets to maintain a consistent ...

Promote employee engagement and understanding of the brand, strategy, and culture. Adapt corporate ... Manage regional communication projects and brand-related initiatives, ensuring timely and ...

... management training designed to give you the keys to a successful career path with the company ... Discovering of strategic business opportunities through cross function collaboration with sales ...

The position involves managing up to six brands simultaneously with a structured schedule: four ... Develop new distribution aligned to brand strategies * Conduct staff trainings and menu placements ...

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This position is responsible for driving product portfolio growth through strategic brand ... Manage the product portfolio through lifecycle management, commercialization, assortment planning ...

... strategic access, and unmatched insight into an industry that's being reshaped in real time. Every ... Alert management to low inventory, out-of-stocks, pricing issues, missing SKUs, or other execution ...

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This position is responsible for driving product portfolio growth through strategic brand ... Manage the product portfolio through lifecycle management, commercialization, assortment planning ...

Specialty Representative I, Neuroscience

Livonia, MI · On-site

$35K - $40K/yr

Execute brand strategy and tactics in field, sales performance, effectively manage assigned territory and targeted accounts, build strong customer relationships and customer needs solving capability ...

Execute brand strategy and tactics in field, sales performance, effectively manage assigned territory and targeted accounts, build strong customer relationships and customer needs solving capability ...

Showing results 41-60

Manager Brand Strategy information

See Rochester, MI salary details

$67.7K

$141.7K

$227.8K

How much do manager brand strategy jobs pay per year?

As of Sep 13, 2026, the average yearly pay for manager brand strategy in Rochester, MI is $141,718.00, according to ZipRecruiter salary data. Most workers in this role earn between $82,800.00 and $182,200.00 per year, depending on experience, location, and employer.

What does a manager brand strategy do?

A Manager of Brand Strategy is responsible for developing and implementing plans to position and promote a company's brand in the marketplace. They analyze market trends, identify target audiences, and work with cross-functional teams to ensure consistent brand messaging across all channels. Their goal is to enhance brand awareness, drive customer engagement, and support business growth by differentiating the brand from competitors.

What are the key skills and qualifications needed to thrive as a manager brand strategy?

To thrive as a Manager Brand Strategy, you need expertise in brand management, market research, and strategic planning, often supported by a degree in marketing or business. Familiarity with analytics platforms, digital marketing tools, and brand tracking systems is typically required. Strong leadership, creative thinking, and persuasive communication are standout soft skills in this position. These capabilities enable the effective development and execution of brand strategies that drive business growth and market differentiation.

What are some common challenges faced by a manager brand strategy when aligning teams around a unified brand vision?

A Manager Brand Strategy often encounters the challenge of uniting cross-functional teams—such as marketing, sales, product, and design—around a cohesive brand vision. Differences in departmental goals and perspectives can lead to misalignment or inconsistent messaging. Overcoming these challenges requires strong communication skills, regular cross-team workshops, and clear brand guidelines. Building consensus and fostering collaboration are key to ensuring that all teams represent the brand consistently and effectively, which ultimately strengthens brand equity.

What is the difference between Manager Brand Strategy vs Brand Manager?

AspectManager Brand StrategyBrand Manager
Primary FocusDeveloping long-term brand strategies and positioningManaging day-to-day brand activities and campaigns
ResponsibilitiesMarket research, strategic planning, brand architectureAdvertising, promotions, product launches
Required SkillsStrategic thinking, market analysis, branding expertiseCreativity, project management, communication skills
Work EnvironmentStrategic teams, marketing departmentsMarketing, advertising agencies, product teams

While both roles focus on branding, the Manager Brand Strategy emphasizes long-term strategic planning and positioning, whereas the Brand Manager handles the execution of marketing campaigns and daily brand activities. Understanding these differences helps clarify career paths and employer expectations in branding roles.

What cities near Rochester, MI are hiring for Manager Brand Strategy jobs?

Cities near Rochester, MI with the most Manager Brand Strategy job openings:

Infographic showing various Manager Brand Strategy job openings in Rochester, MI as of August 2026, with employment types broken down into 1% As Needed, 82% Full Time, 15% Part Time, 1% Contract, and 1% Nights. Highlights an 93% Physical, 3% Hybrid, and 4% Remote job distribution, with an average salary of $141,718 per year, or $68.1 per hour.

Senior Regional Social Manager

Roseville, MI • On-site, Remote

Disc Replay
Retail • 51 - 200 employees

$50K - $60K/yr

Full-time

Re-posted 8 days ago


Disc Replay rating

4.0

Company rating: 4.0 out of 10

Based on 12 frontline employees who took The Breakroom Quiz


Job description

Job Title: Senior Regional Social Manager

Location: Metro Detroit

Requirement: This position requires a Video Cover Letter be emailed to Marketing@discreplay.com - no applicants without this will move to the interview process. Camera presence, how you hook and who you are on screen is a large portion of this position.

Compensation: $45k-$60k/year based on experience (Cover Letter Video Quality - show us what you're made of :)).

Position Overview:

Disc Replay is seeking a creative, energetic, and highly organized Senior Regional Social Manager to lead the execution of our national social media presence while also supporting local store content. This role will manage Disc Replay's national social accounts across platforms including Facebook, Instagram, TikTok, and YouTube, while also producing content for select individual store locations and collaborating with other Regional Social Media Managers to ensure a consistent, cohesive brand ecosystem across all markets.

The ideal candidate is a skilled content creator, social media guru, and on-camera personality who thrives in a fast-paced retail environment and has a passion for gaming, collectibles, and pop culture.

Key Responsibilities:

National Account Management

  • Plan, create, and post engaging content for Disc Replay's national social media channels (Meta, TikTok, YouTube Shorts).
  • Develop and maintain a strategic content calendar tied to marketing campaigns, seasonal events, and store promotions.
  • Serve as an on-camera personality for brand videos, product spotlights, and social content when appropriate.

Local Store Content Production

  • Create content for select individual store locations to support local marketing efforts, promotions, and events.
  • Capture in-store video/photo content

Cross-Team Collaboration

  • Collaborate with the Regional Social Media Managers to guide content creation for other stores and ensure alignment with the national brand strategy.
  • Share best practices, content ideas, and template assets to maintain a consistent look, tone, and feel across all locations.

Community Engagement

  • Monitor and respond to comments, DMs, and brand mentions across national and local accounts.
  • Foster an inclusive and engaging social media community that reflects Disc Replay's values and personality.

Performance Tracking

  • Track and report on key social metrics (engagement, reach, follower growth) for both national and local campaigns.
  • Offer insights and recommendations for content optimization.

Qualifications:

  • 3-5 years of social media management experience, preferably in retail, gaming, entertainment, or lifestyle brands
  • Strong video production, editing, and storytelling skills (Reels, TikTok, YouTube Shorts)
  • Comfortable and confident appearing on-camera and representing the brand in a public-facing role
  • Working knowledge of social media management tools (e.g., Meta Business Suite, Sprout, etc.)
  • Strong collaboration and communication skills to work across multiple store teams and leadership levels
  • Passion for gaming, pop culture, collectibles, or retro media is highly preferred
  • Basic graphic design skills (Canva, Adobe Suite) are a plus

Success in This Role Means:

  • Consistent growth in engagement and followers across both national and local social channels
  • Strong pipeline of high-quality, brand-aligned video and photo content
  • A connected and consistent social media presence across all Disc Replay store locations
  • Increased store traffic and brand awareness driven by social media initiatives

At Disc Replay, we buy and sell video games, movies, electronics, and collectibles. Our customers bring us cool stuff all day long. We pay cash on the spot to buy their stuff and then we resell it to others. Disc Replay is a great environment to be in for video gamers, movie buffs, and those into pop culture.
Thanks for reading, and we'll see you at "The Replay"!

Education:no requirementsEmployment Type: FULL_TIME

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