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Management Marketing Jobs (NOW HIRING)

CVS Health

Manager, CRM Marketing

Chicago, IL · On-site

Partner with internal teams such as Performance marketing, Central Sales, and other CRM team members on new campaign opportunities and optimization of existing campaigns. * Content & Creative ...

Tiffee Companies

CRM Marketing Specialist

Portland, OR · On-site

$64K - $76K/yr

As a CRM Marketing Specialist, you'll be responsible for building, executing, and optimizing email, SMS, and automated marketing campaigns through HubSpot. You'll manage campaigns throughout the ...

AMC Networks, Inc.

Manager - CRM Marketing

New York, NY · On-site

$80K - $95K/yr

Ensure alignment between CRM initiatives and broader marketing efforts QUALIFICATIONS (Required & Preferred) * 4-7+ years of experience in CRM, lifecycle, or retention marketing (streaming/media ...

Upbound

CRM Marketing Specialist

Plano, TX

$65/hr

Upbound Group CRM Marketing Specialist - Retention Who We Are Upbound Group, Inc. (NASDAQ: UPBD) is a technology and data-driven leader in accessible and inclusive financial solutions that address ...

News 12 / Westchester

Manager - CRM Marketing

New York, NY · On-site +1

$80K - $95K/yr

Ensure alignment between CRM initiatives and broader marketing efforts QUALIFICATIONS (Required & Preferred) * 4-7+ years of experience in CRM, lifecycle, or retention marketing (streaming/media ...

Seminolehardrock

Minimum of 5 years in marketing and brand management. * Self-motivated and able to work independently as well as part of a team in a fast-paced environment with multiple projects, tight deadlines and ...

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Management Marketing information

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$83.5K

$145.5K

How much do management marketing jobs pay per year?

As of Aug 19, 2026, the average yearly pay for management marketing in the United States is $83,488.00, according to ZipRecruiter salary data. Most workers in this role earn between $60,000.00 and $98,000.00 per year, depending on experience, location, and employer.

What is management marketing?

Management marketing refers to the strategic process of planning, organizing, directing, and controlling marketing resources and activities within an organization. It involves analyzing market opportunities, setting marketing goals, and developing campaigns to reach target audiences effectively. Management marketers work to align marketing strategies with overall business objectives, optimize budgets, and measure the performance of marketing efforts. This role requires strong leadership, analytical skills, and an understanding of consumer behavior to drive business growth. Professionals in management marketing often collaborate with teams across sales, product development, and communications.

How does a management marketing professional typically collaborate with other departments within an organization?

Management Marketing professionals frequently work cross-functionally, coordinating with teams such as sales, product development, finance, and customer service to ensure cohesive marketing strategies. They often lead or participate in meetings to align marketing campaigns with business goals, gather insights from different stakeholders, and track the effectiveness of various initiatives. Effective communication and project management skills are essential, as these professionals must balance input from multiple sources while keeping projects on schedule and within budget.

What are the key skills and qualifications needed to thrive as a management marketing professional, and why are they important?

To thrive as a Management Marketing professional, you need a solid foundation in marketing principles, strategic planning, and data analysis, often supported by a bachelor's degree in marketing or business administration. Familiarity with marketing automation platforms, CRM systems, and digital analytics tools is typically required, along with certifications like Google Analytics or HubSpot. Strong leadership, creativity, and excellent communication skills set individuals apart in this role. These competencies are essential for developing effective marketing strategies, leading teams, and driving business growth in a competitive market.

What is the difference between Management Marketing vs Marketing Coordinator?

AspectManagement MarketingMarketing Coordinator
Required CredentialsBachelor's degree in marketing, business, or related field; often some experience in management rolesBachelor's degree in marketing, communications, or related field; entry-level to mid-level experience
Work EnvironmentStrategic planning, team leadership, overseeing marketing campaignsAssisting with campaign execution, coordinating marketing activities, supporting team efforts
Employer & Industry UsageUsed in companies with marketing teams, overseeing marketing strategiesCommon in marketing departments, supporting campaign implementation

Management Marketing roles focus on strategic planning and team leadership within marketing departments, requiring more experience and higher-level skills. Marketing Coordinators handle the execution and coordination of marketing activities, often supporting managers and strategists. Both roles are essential but differ in scope, responsibilities, and seniority.

What are 5 careers in management marketing?

Five careers in management marketing include marketing manager, brand manager, product manager, digital marketing manager, and market research analyst. These roles involve developing strategies, overseeing campaigns, analyzing market data, and managing teams to drive business growth. Strong communication, analytical skills, and familiarity with marketing tools are essential for success in these positions.

What jobs can I do with management marketing?

Management marketing graduates can pursue roles such as marketing manager, brand manager, product manager, digital marketing manager, market research analyst, and advertising manager. These positions typically require skills in strategic planning, data analysis, and communication, and may involve overseeing campaigns, developing marketing strategies, or managing teams.

What jobs can I get with a management marketing degree?

A management marketing degree prepares individuals for roles such as marketing manager, brand manager, market research analyst, advertising manager, and sales manager. These positions typically require skills in strategic planning, data analysis, and communication, and may involve working with marketing tools and platforms. Certification in marketing or management can enhance job prospects in this field.
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What states have the most Management Marketing jobs?

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Management Marketing jobs near you
Infographic showing various Management Marketing job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 84% Full Time, 13% Part Time, and 2% Contract. Highlights an 84% Physical, 3% Hybrid, and 13% Remote job distribution, with an average salary of $83,488 per year, or $40.1 per hour.

Manager, CRM Marketing

CVS Health

Chicago, IL • On-site

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 20 days ago

CVS Health rating

5.8

Company rating: 5.8 out of 10

Based on 4,339 frontline employees who took The Breakroom Quiz

90th of 112 rated pharmacies

Job description

We're building a world of health around every individual - shaping a more connected, convenient and compassionate health experience. At CVS Health, you'll be surrounded by passionate colleagues who care deeply, innovate with purpose, hold ourselvesaccountable and prioritize safety and quality in everything we do. Join us and be part of something bigger - helping to simplify health care one person, one family and one community at a time.

Position Summary
Oak Street Health, a part of CVS Health, helps older adults stay healthier and live fuller lives through our 230 centers across 27 states. Our value-based care model helps us consistently deliver better patient experiences and outcomes.

As the Manager, CRM Marketing, you will play a critical role in supporting our Oak Street Health patients, providers and business by designing and execution data-driven, journey-based marketing campaigns. Reporting to the Senior Manager, you will be the primary strategist for Email and SMS channels, focused on moving prospects through the funnel to appointment scheduling and completion. You are a collaborative executor who thrives on partnering with Paid Media, Central Sales, and Creative teams to build high-converting, omnichannel experiences.
Core Responsibilities
  • Campaign Strategy & Development: Own the strategy and tactical roadmap for automated journeys that leverage email, SMS, and direct mail. Design content-driven marketing campaigns that promote Oak Street Health's service value proposition and align with prospect lifecycle and healthcare milestones.
  • Full-Funnel Conversion: Architect campaigns specifically aimed at driving new appointment volume, reducing "no-show" rates, and ensuring successful appointment completion through timely digital nudges.
  • Cross-Functional Orchestration: Partner with internal teams such as Performance marketing, Central Sales, and other CRM team members on new campaign opportunities and optimization of existing campaigns.
  • Content & Creative Collaboration: Partner with Creative team to develop compelling new content and visual assets, as well as create high-performing copy and clear Calls to Action (CTAs) that increase engagement.
  • Data-Driven Targeting: Use patient personas and behavioral data to build highly segmented audiences. Ensure that every message is relevant to the recipient's specific stage in the healthcare journey.
  • A/B Testing & Optimization: Lead the execution of a continuous testing framework. Test subject lines, SMS timing, CTA buttons, and landing page layouts to incrementally improve conversion rates.
  • Campaign Analysis & Insights: Monitor daily campaign health and conversion data. Prepare weekly reports that highlight performance "wins" and identify opportunities for tactical shifts to hit appointment targets.
  • HIPAA & Privacy Compliance: Ensure all digital communications are strictly compliant with HIPAA, TCPA (for SMS), and CAN-SPAM regulations.

Required Qualifications
  • 6+ years of experience in CRM, Digital Marketing, or Campaign Strategy.
  • Experience working within an enterprise Marketing Automation Platform (Salesforce Marketing Cloud, Eloqua, Marketo, HubSpot, etc.).
  • Familiarity with inbound/outbound lead generation, lead scoring, and routing strategies.
  • Proven experience managing SMS campaigns, including an understanding of TCPA compliance and mobile-first copywriting.
  • Strong understanding of email performance and operational metrics (open rate, bounce rate, unsubscribes, etc).
  • Proficiency in HTML/CSS for troubleshooting email templates and landing pages.
  • A track record of working effectively across departments (Sales, Creative, and Paid Media) to achieve a shared goal.
  • Familiarity with UTM parameters, tracking pixels, and how data flows from a landing page into a CRM.
Preferred Qualifications
  • Experience navigating HIPAA compliance and complex data privacy regulations (CCPA, CAN-SPAM) within marketing campaigns.
  • Understanding of the patient journey and the sensitivities around healthcare marketing.
Education
Bachelors Degree in Marketing or related field
Oak Street Health is on a mission to "Rebuild healthcare as it should be'', providing personalized primary care for older adults on Medicare, with the goal of keeping patients healthy and living life to the fullest. Our innovative care model is centered right in our patient's communities, and focused on the quality of care over volume of services. We're an organization on the move! With over 150 locations and an ambitious growth trajectory, Oak Street Health is attracting and cultivating team members who embody "Oaky" values and passion for our mission.
Oak Street Health Benefits:
  • Mission-focused career impacting change and measurably improving health outcomes for medicare patients
  • Paid vacation, sick time, and investment/retirement 401K match options
  • Health insurance, vision, and dental benefits
  • Opportunities for leadership development and continuing education stipends
  • New centers and flexible work environments
  • Opportunities for high levels of responsibility and rapid advancement

Oak Street Health is an equal opportunity employer. We embrace diversity and encourage all interested readers to apply.

Anticipated Weekly Hours

40

Time Type

Full time

Pay Range

The typical pay range for this role is:

$66,330.00 - $145,860.00

This pay range represents the base hourly rate or base annual full-time salary for all positions in the job grade within which this position falls. The actual base salary offer will depend on a variety of factors including experience, education, geography and other relevant factors. This position is eligible for a CVS Health bonus, commission or short-term incentive program in addition to the base pay range listed above.

Our people fuel our future. Our teams reflect the customers, patients, members and communities we serve and we are committed to fostering a workplace where every colleague feels valued and that they belong.

Great benefits for great people

We take pride in offering a comprehensive and competitive mix of pay and benefits that reflects our commitment to our colleagues and their families.

This fulltime position is eligible for a comprehensive benefits package designed to support the physical, emotional, and financial wellbeing of colleagues and their families. The benefits for this position include medical, dental, and vision coverage, paid time off, retirement savings options, wellness programs, and other resources, based on eligibility.


Additional details about available benefits are provided during the application process and on Benefits Moments.

We anticipate the application window for this opening will close on: 10/30/2026

Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state and local laws.

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