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Loyalty Program Jobs in Massachusetts (NOW HIRING)

Director, Loyalty Programs Location: New York, NY or Boston, MA; Hybrid (2 days in the office ... Set the annual plan and long-term strategy to achieve program objectives and deliver profitable ...

Director, Loyalty Programs

Boston, MA · On-site

$180K - $200K/yr

Director, Loyalty Programs Location: New York, NY or Boston, MA; Hybrid (2 days in the office ... Set the annual plan and long-term strategy to achieve program objectives and deliver profitable ...

Head of Loyalty

Chestnut Hill, MA · On-site

$175K - $225K/yr

... loyalty program that redefines how retailers engage customers and attract new ones ... The Insider program is not only a critical driver for the WS Development portfolio, but is also ...

... loyalty program that redefines how retailers engage customers and attract new ones ... The Insider program is not only a critical driver for the WS Development portfolio, but is also ...

Head of Loyalty

Chestnut Hill, MA · On-site

$175K - $225K/yr

... loyalty program that redefines how retailers engage customers and attract new ones ... The Insider program is not only a critical driver for the WS Development portfolio, but is also ...

You will define and build the next generation loyalty program, grounded in customer insight and aligned to enterprise growth priorities. You will develop the loyalty strategy roadmap, including ...

You will define and build the next generation loyalty program, grounded in customer insight and aligned to enterprise growth priorities. You will develop the loyalty strategy roadmap, including ...

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Showing results 1-20

Loyalty Program information

See Massachusetts salary details

$28.9K

$49.5K

$62.3K

How much do loyalty program jobs pay per year?

As of Aug 9, 2026, the average yearly pay for loyalty program in Massachusetts is $49,507.00, according to ZipRecruiter salary data. Most workers in this role earn between $45,900.00 and $53,500.00 per year, depending on experience, location, and employer.

What does a loyalty program do?

A Loyalty Program job involves managing and enhancing customer loyalty initiatives for a business. Responsibilities typically include designing rewards programs, analyzing customer data, and improving customer engagement strategies. Professionals in this role collaborate with marketing, sales, and customer service teams to drive retention and increase customer lifetime value. They may also track program performance and suggest improvements based on insights and trends.

What are some typical challenges faced in a loyalty program role, and how can they be addressed?

One common challenge in a Loyalty Program role is striking the right balance between providing attractive customer rewards and managing program costs to ensure profitability. Additionally, maintaining customer engagement requires ongoing analysis of member behaviors and preferences, often demanding creative campaign strategies and regular adjustments. Collaboration across marketing, IT, and customer service teams is essential to seamlessly implement new features and resolve technical issues quickly. Staying up to date with industry trends and customer expectations also helps loyalty professionals innovate and keep their programs competitive.

What are the key skills and qualifications needed to thrive in a loyalty program position, and why are they important?

To excel in a Loyalty Program role, you need a strong background in marketing, customer relationship management (CRM), and data analysis, typically supported by a relevant degree or certification. Familiarity with loyalty management software, CRM platforms like Salesforce, and analytics tools such as Google Analytics or Excel is highly valued. Excellent communication, project management, and problem-solving skills are essential for working effectively with cross-functional teams and engaging diverse customer groups. These capabilities are crucial for designing, implementing, and optimizing programs that drive customer retention and business growth.

What are the most commonly searched types of Loyalty Program jobs in Massachusetts? The most popular types of Loyalty Program jobs in Massachusetts are:
What are popular job titles related to Loyalty Program jobs in Massachusetts? For Loyalty Program jobs in Massachusetts, the most frequently searched job titles are:
Infographic showing various Loyalty Program job openings in Massachusetts as of August 2026, with employment types broken down into 1% As Needed, 75% Full Time, 18% Part Time, 1% Temporary, and 5% Contract. Highlights an 96% Physical, 1% Hybrid, and 3% Remote job distribution, with an average salary of $49,507 per year, or $23.8 per hour.

$180K - $200K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 18 days ago


Rue Gilt Groupe rating

7.0

Company rating: 7.0 out of 10

Based on 6 frontline employees who took The Breakroom Quiz


Job description

Title of role: Director, Loyalty Programs
Location: New York, NY or Boston, MA; Hybrid (2 days in the office required) 
Approved Salary Range: $180,000-$200,000

About the Role:

At Rue Gilt Groupe (RGG), our vision is to spark delight through daily discovery. As the Director of Loyalty Programs, you will lead one of our most critical enterprise strategies: engaging our most dedicated members to accelerate growth.

In this high-impact role, you are the General Manager of the Rue365 and Gilt Unlimited Annual programs. You will be responsible for building a top-tier loyalty experience that connects world-class brands to a new generation of shoppers, ensuring RGG remains a premier style destination. You will sit on the Marketing team and mobilize a large cross-functional engine across merchandising, tech, and creative teams to maximize membership growth and member stickiness.

You will be successful in this role if you are a customer-first thinker, a strong collaborator, and results-oriented.  You will leverage and add to our technology stack, marketing strategy and customer insights to future proof our loyalty offerings, ensuring we deliver maximum incremental value for our millions of members and profitable growth.

Key Responsibilities:

  • Drive the Loyalty Strategy P&L
  •  
    • Take full P&L ownership of a key segment that generates a significant percentage of company
    • Set the annual plan and long-term strategy to achieve program objectives and deliver profitable growth.
    • Mobilize a large cross-functional engine across merchandising, tech, and creative teams to maximize membership growth and retention.
  • Innovate and Future-Proof
    • Own the complete lifecycle for new features and strategies, leveraging customer insights and cutting-edge tech-including AI-to build superior customer
    • Demonstrate tenacity by moving quickly to solve complex problems and unlocking growth without letting perfection hinder progess.
  • Lead through Data and Insight
    • Serve as the internal expert on our top-tier customer
    • Steer a comprehensive analytics agenda, solving complex marketing problems from hypothesis to execution.
    • Collaborate with technical and advanced analytics teams to prioritize builds that drive incremental profit and high Loyalty NPS.
  • Build and Motivate High Perfoming Teams 
    • Lead and develop a direct and indirect team, creating an empowered environment where associates achieve their full potential.
    • Serve as a mentor within the broader Marketing team, leading with kindness and a focus on collective success
  • Enterprise-Wide Collaboration 
    • Partner with Merchandising, Product, and Technology leadership to ensure loyalty objectives are integrated into the broader corporate
    • Synthesize complex analysis into clear, compelling narratives for the executive team and senior stakeholders.

Experience and Background Needed:

  • Strategic Thinker: Proven ability to plan on a 12-month+ horizon while maintaining an action-oriented, test-and-learn
  • Proven People Leader: You have a track record of leading high-performing teams and developing people to achieve their full potential.
  • Analytical Mindset: Strong analytical acumen and innate You are able to define complex problem scope and steer prioritization with technical and advanced analytics partners.

Education

  • BA/BS in a quantitative field (Marketing, Economics, Mathematics, ). MBA preferred.

Years of experience

  • 8-10+ years in marketing or program management in a high-growth, entrepreneurial Prior P&L ownership of a consumer-facing program. Preferred: Retail or e-commerce experience, loyalty program experience.

The above statements are intended to describe the general nature and level of work being performed by employee(s) assigned to this job. They are not intended to be an exhaustive list of all responsibilities, duties and skills required of employee(s) assigned to this job. Rue Gilt Groupe reserves the right at any time, with or without notice, to alter or change job responsibilities, reassign or transfer job position or assign additional job responsibilities within your general skill set or capabilities. Rue Gilt Groupe is proud to be an Equal Opportunity workplace. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

What We Offer:

Rue Gilt Groupe is committed to providing Associates with equal pay for equal work and carefully considers a wide range of compensation factors, including but not limited to, prior experience, education, certification(s), license(s), skills and expertise, location, internal equity, and other factors that are job related and consistent with business need. Our goal is to support, reward and compensate the entire individual. Depending on role eligibility, your offer may also include bonus/commission, stock options, 401(k) participation, paid time off, medical, dental, vision and basic life insurance. Therefore, final offer amounts may vary from the amount stated.

We Encourage You to Apply:

At Rue Gilt Groupe, diversity enriches our passion, collaboration, kindness and innovation. We're committed to fostering an inclusive environment where every Associate is empowered to learn, grow and bring their full self to work. Even if you don't check off every qualification in the job description, that's okay. We encourage you to apply to any role that excites you and sparks delight! We can't wait to learn more about you.

Work Authorization
Rue Gilt Groupe requires all applicants to be currently authorized to work in the United States on a full-time basis. This position is not eligible for visa sponsorship now or in the future. Rue Gilt Groupe is an Equal Opportunity Employer and will consider all qualified applicants without regard to race, color, religion, sex, national origin, disability, or protected veteran status.


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