Own and execute the organic search, local search, and answer engine optimization strategy. Drive visibility and lead generation across traditional search engines and emerging generative AI platforms ...
Own and execute the organic search, local search, and answer engine optimization strategy. Drive visibility and lead generation across traditional search engines and emerging generative AI platforms ...
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Oversee Local SEO and Organic SEO, ensuring unified prioritization, strong communication, and seamless collaboration with Web Optimization, Social Media, Paid Search, Data-Science, and IT. * Develop ...
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Local SEO Subject Matter Expertise * Google Business Profile (GBP) management: updates, categories, posts, services, photos, and basic optimization. * Citation & listings management: auditing ...
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$30 - $40/hr
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Local Seo information
See salary details
$34.5K - $40.7K
2% of jobs
$40.7K - $47K
7% of jobs
$47K - $53.2K
15% of jobs
$53.4K is the 25th percentile. Wages below this are outliers.
$53.2K - $59.4K
24% of jobs
The median wage is $60K / yr.
$59.4K - $65.6K
16% of jobs
$71.4K is the 75th percentile. Wages above this are outliers.
$65.6K - $71.9K
12% of jobs
$71.9K - $78.1K
8% of jobs
$78.1K - $84.3K
5% of jobs
$84.3K - $90.5K
5% of jobs
$90.5K - $96.8K
3% of jobs
$96.8K - $103K
2% of jobs
$34.5K
$67.4K
$103K
How much do local seo jobs pay per year?
What is a Local SEO job?
What are the key skills and qualifications needed to thrive in the Local Seo position, and why are they important?
What are the typical daily responsibilities of a Local SEO specialist?

Morgan & Morgan rating
7.0
Based on 48 frontline employees who took The Breakroom Quiz
13th of 17 rated law firms
Job description
Summary
Morgan & Morgan, P.A. is the largest plaintiff law firm and media buyer in the country with offices in all 50 states, and over 5,000 employees nationwide, and more than 35 years in the industry.
Our Brooklyn office, situated inside a redesigned industrial loft, is the creative and operational backbone of the company. Run like a startup - foosball, unlimited snacks, bean bags, but with the strength and security of a leading enterprise.
We tackle complex marketing, media, and technology challenges, are Slack addicts, high-five and celebrate. We're fast learners, risk-takers and experts in our fields. We've been doing this for a long time, together, and we put people first. With that mantra, we're redefining the law space.
Responsibilities
- SEO and AEO Strategy: Own and execute the organic search, local search, and answer engine optimization strategy. Drive visibility and lead generation across traditional search engines and emerging generative AI platforms, ensuring delivery of all core departmental initiatives.
- Team Leadership: Manage direct reports while providing strategic guidance to broader partners. Support team growth and performance across both AI driven visibility initiatives and traditional organic search programs.
- Cross-Functional Collaboration: Lead initiatives that require alignment across marketing, brand, engineering, product, and other internal teams. Translate SEO and AEO needs into clear requirements and drive execution through collaboration and influence.
- Measurement and Insights: Analyze, document, and present SEO and AEO performance on a daily, weekly, monthly, and quarterly basis. Communicate insights clearly to marketing leadership and executive stakeholders, connecting performance to business outcomes.
- Innovation and Experimentation: Stay current on SEO, AEO, and digital marketing trends. Proactively test new tools, platforms, and strategies to improve organic visibility, lead quality, and efficiency.
Required Qualifications
- 6 or more years of SEO experience at mid to large organizations with multiple locations
- 3 or more years of experience directly managing teams
- Advanced experience analyzing and optimizing content for organic lead generation
- Proven experience optimizing for generative AI engines, answer platforms, and emerging discovery tools
- Demonstrated success generating leads from organic search results pages, answer engines, and other organic acquisition channels
- Deep understanding of technical SEO and on-site optimization best practices
- Ability to deliver clear, actionable recommendations across content, internal linking, and technical improvements
- Proven experience building internal linking strategies, local SEO campaigns, content programs, site speed improvements, and usability enhancements for both organic and paid users
- Experience conducting regular competitive analysis for both local and national brands and translating insights into action
- Strong understanding of local SEO ranking factors and performance drivers
- Proficiency with SEO and analytics tools including Conductor, SEMrush, Mouseflow, Google Analytics 4, Supermetrics, Google Business Profile, BrightLocal, Authority Labs, and similar platforms
- Consistent engagement with evolving SEO and AEO trends
- Experience influencing website UX and usability decisions across devices from a search performance perspective
- Experience managing enterprise SEO programs within content management systems
Nice to Have
- Exposure to the legal industry is a plus or relevant lead gen businesses
- Salesforce experience
#LI-GM1
What Morgan & Morgan employees say
Pay
Benefits
Hours and flexibility
Workplace
Get the full story on Breakroom
About Morgan & Morgan
Sourced by ZipRecruiter
Industry
Legal services
Company size
1,001 - 5,000 Employees
Headquarters location
Orlando, FL, US
Year founded
1988