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Liquor Brand Manager Jobs (NOW HIRING)

Dufry

Liquor Brand Specialist

Boston, MA · On-site

$20/hr

Advertised Compensation: $20.00 an hour+ commission This Liquor Brand Specialist Position Is for ... Provides market and status reports as required by management; * Performs other service functions as ...

Dufry

Liquor Brand Specialist

Boston, MA · On-site

$20/hr

Advertised Compensation: $20.00 an hour+ commission This Liquor Brand Specialist Position Is for ... Provides market and status reports as required by management; * Performs other service functions as ...

Sausalito Liquor Co

Brand Manager

Santa Rosa, CA · On-site

$120K - $145K/yr

Title Brand Manager Location Santa Rosa, CA - Hybrid Compensation $120,000 - $145,000 ABOUT US: Perfect Timing is a temporary staffing agency and direct hire recruiting firm that serves clients ...

IDT

$45K - $50K/yr

The Liquor Sales Specialist will own a metro territory, driving new account acquisition by selling ... Our National Retail Solutions brand provides a sales management system and POS equipment to small ...

Northdale Oil

Store Manager- Liquor Store

Fargo, ND · On-site

START- AUGUST 2026 The Store Manager is responsible for the day-to-day liquor store operations at ... Maintain quality brand image standards. * Complete daily paperwork in a timely manner. * Monitoring ...

Northdale Oil Inc

Store Manager- Liquor Store

Fargo, ND · On-site

START- AUGUST 2026 The Store Manager is responsible for the day-to-day liquor store operations at ... Maintain quality brand image standards. * Complete daily paperwork in a timely manner. * Monitoring ...

Northdale Oil Inc

Store Manager- Liquor Store

Fargo, ND · On-site

Description START- AUGUST 2026 The Store Manager is responsible for the day-to-day liquor store ... Maintain quality brand image standards. * Complete daily paperwork in a timely manner. * Monitoring ...

Happy Camper

Restaurant Manager

Indianapolis, IN · On-site

$65K - $75K/yr

Manages liquor, beer and wine inventory and works with BOH for purchases of food and supplies * Manages swag inventory and communicates order needs with brand manager * Conducts daily checks of ...

Happy Camper

Restaurant Manager

Saint Louis, MO · On-site

$65K - $75K/yr

Manages liquor, beer and wine inventory and works with BOH for purchases of food and supplies * Manages swag inventory and communicates order needs with brand manager * Conducts daily checks of ...

Dufry

Liquor Consultant

Jamaica, NY · On-site

$26 - $27/hr

Representingmultiple brands to the customer and acting as a Brand Ambassador for the brand to ... Provides market and status reports as required by management; * Performs other service functions as ...

Mintex Technology

General Manager

Rehoboth Beach, DE · On-site

$70K - $75K/yr

Handle all financials including monitoring liquor, beer, wine, entertainment, and maintenance costs ... Ensure the Cantina's environment reflects the brand's authenticity - from the music to the lighting ...

Dufry

Liquor Consultant

Jamaica, NY · On-site

$26 - $27/hr

Representing multiple brands to the customer and acting as a Brand Ambassador for the brand to ... Provides market and status reports as required by management; * Performs other service functions as ...

La Vida Hospitality

General Manager

Rehoboth Beach, DE · On-site

$75K/yr

Handle all financials including monitoring liquor, beer, wine, entertainment, and maintenance costs ... Ensure the Cantina's environment reflects the brand's authenticity - from the music to the lighting ...

Happy Camper

Restaurant Manager

Milwaukee, WI · On-site

$65K - $75K/yr

Manage liquor, beer and wine inventory and work with BOH for purchases of food and supplies * Manage swag inventory and communicate order needs with brand manager * Conduct daily checks of restaurant ...

Trevor's Liquor

Retail General Manager

Scottsdale, AZ · On-site

$55K - $70K/yr

... our retail liquor stores. As the General Manager you will be responsible for the day-to-day ... Focus on hospitality while assisting and educating customers on the brand and products * Ensure ...

Happy Camper

Restaurant Manager

Saint Louis, MO · On-site

Manages liquor, beer and wine inventory and works with BOH for purchases of food and supplies * Manages swag inventory and communicates order needs with brand manager * Conducts daily checks of ...

Happy Camper

Restaurant Manager

Indianapolis, IN · On-site

Manages liquor, beer and wine inventory and works with BOH for purchases of food and supplies * Manages swag inventory and communicates order needs with brand manager * Conducts daily checks of ...

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Liquor Brand Manager information

See salary details

$29.5K

$84.2K

$143K

How much do liquor brand manager jobs pay per year?

As of Sep 12, 2026, the average yearly pay for liquor brand manager in the United States is $84,160.00, according to ZipRecruiter salary data. Most workers in this role earn between $55,500.00 and $109,000.00 per year, depending on experience, location, and employer.

What does a liquor brand manager do?

A Liquor Brand Manager is responsible for developing and executing marketing strategies to promote a specific liquor brand or portfolio of brands. This role involves market research, brand positioning, advertising campaigns, event sponsorships, and collaborating with sales teams to increase market share. Liquor Brand Managers also monitor industry trends, analyze competitors, and work closely with distributors and retailers to ensure their brand stands out in a crowded marketplace. Their goal is to drive brand awareness, loyalty, and ultimately, sales growth.

What are the key skills and qualifications needed to thrive as a liquor brand manager?

To thrive as a Liquor Brand Manager, you need expertise in brand management, marketing strategy, and a solid understanding of the alcoholic beverage industry, often backed by a degree in marketing, business, or a related field. Familiarity with tools such as CRM platforms, digital marketing analytics, and point-of-sale systems is typically required. Exceptional communication, creativity, and relationship-building skills help you stand out when engaging partners and driving brand growth. These skills and qualifications are crucial for successfully launching campaigns, increasing market share, and building a strong, recognizable brand in a competitive marketplace.

What are the main challenges liquor brand managers face when launching a new product in a competitive market?

Liquor Brand Managers often face challenges such as navigating strict regulations, differentiating their product in a crowded market, and securing shelf space at key retailers. They must develop creative marketing strategies while ensuring compliance with advertising laws unique to the alcohol industry. Additionally, building strong relationships with distributors and on-premise partners is crucial for successful launches. Staying attuned to consumer trends and effectively leveraging digital platforms can also be demanding but are essential for gaining market traction.

What is the difference between Liquor Brand Manager vs Liquor Sales Representative?

AspectLiquor Brand ManagerLiquor Sales Representative
CredentialsBachelor's degree in marketing, business, or related field; experience in brand managementBachelor's degree often preferred; sales experience beneficial
Work EnvironmentOffice-based, strategic planning, marketing campaignsFieldwork, client meetings, on-site product demonstrations
Industry UsageFocuses on brand development, marketing strategies, and product positioningFocuses on selling products, building client relationships, and meeting sales targets

The main difference is that Liquor Brand Managers develop and execute marketing strategies to promote liquor brands, while Liquor Sales Representatives focus on selling products directly to clients and retailers. Both roles are essential in the liquor industry but serve different functions within the sales and marketing spectrum.

What cities are hiring for Liquor Brand Manager jobs?

Cities with the most Liquor Brand Manager job openings:

What states have the most Liquor Brand Manager jobs?

States with the most job openings for Liquor Brand Manager jobs include:

What are popular job titles related to Liquor Brand Manager jobs?

For Liquor Brand Manager jobs, the most frequently searched job titles are:

Liquor Brand Manager jobs near you
Infographic showing various Liquor Brand Manager job openings in the United States as of September 2026, with employment types broken down into 86% Full Time, 13% Part Time, and 1% Contract. Highlights an 86% Physical, 2% Hybrid, and 12% Remote job distribution, with an average salary of $84,160 per year, or $40.5 per hour.

Liquor Brand Specialist

Boston, MA • On-site

Dufry
10K+ employees
Learn more about Dufryexternal

$20/hr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 17 days ago

Job description

Opportunity, growth, and meaningful rewards! We offer: 
  • Health, dental and vision insurance
  • Generous paid time off (vacation, flex or sick)
  • Holiday pay
  • *401(k) retirement plan 
  • *Company paid life insurance
  • *Tuition reimbursement
  • Employee discounts across all company brands
  • Employee assistance program
  • Training and exciting career growth opportunities
  • Referral program - refer a friend and earn a bonus
*Benefits may vary by position so ask your recruiter for details.
 
Advertised Compensation: $20.00 an hour+ commission

This Liquor Brand Specialist Position Is for You, If You Enjoy: 

  • Working at our Store, selling our full assortment of wine & spirits 

  • Contributing to achieving store goals in sales, productivity and service by utilizing our selling skills, service training and standards 

  • Representingmultiple brands to the customer and acting as a Brand Ambassador for the brand to ensure needs are consistently exceeded 

  • Working at Boston Logan International Airport

The team is counting on you as a Liquor Brand Specialist to: 

  • Have open/flexible availability and be able to work a variety of shifts on weekdays, weekends and holidays. 

  • Work a full-time schedule 

Liquor Brand Specialist Responsibilities: 

  • Monitors and reacts to product in-stock positions, ensuring appropriate stock levels at all times across multiple store locations; 

  • Supervises operation of food, wine, and spirit tasting bar, ensuring that customers are served promptly, courteously, and responsibly; 

  • Executes merchandising display guidelines and ensures that merchandise is neat and attractively displayed; 

  • Ensures customers are provided with proactive, friendly, and informed product information; 

  • Ensures POS material is current, relevant, and in good condition; 

  • Liaises directly with internal business partners to ensure maximum impact for product promotions; 

  • Carries out promotional initiatives and programs; 

  • Makes appropriate recommendations for change to maximize the effectiveness of the product line; 

  • Provides market and status reports as required by management; 

  • Performs other service functions as required; 

  • Practices safety consciousness at all times; 

  • Maintains store image by adhering to dress guidelines; 

  • Ensures work area and equipment are kept clean and organized; 

 
Required Skills and Qualifications: 

  • Ability to drive sales in a customer-centered environment; 

  • Excellent customer service skills and demonstrable experience in dealing with demanding customers; 

  • Excellent verbal communication and relational skills; 

  • Ability to deal with stressful situations in a diplomatic and professional manner. 

  • Proficiency in multiple languages, including Chinese and Korean preferred 

Avolta, including Dufry, HMSHost Corporation, Hudson, and affiliates ("the Company"), is an equal opportunity employer. It is the Company's policy to ensure equal employment opportunity in all aspects of employment and to comply with anti-discrimination laws and regulations. The Company prohibits discrimination and harassment of any type and provides equal opportunities to applicants and team members without regard to actual or perceived race, color, creed, age, religion, sex or gender (including pregnancy, childbirth, related medical conditions and lactation), gender identity or gender expression (including transgender status), sexual orientation, national origin, disability, military service and veteran status, ancestry, citizenship status, marital status, protected medical condition as defined by applicable state or local law, genetic information, or any other basis protected by applicable federal, state or local laws and ordinances (referred to as "protected characteristics"). 

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