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Lifecycle Jobs in Texas (NOW HIRING)

Thermomix® USA

Lifecycle Marketing Manager

Dallas, TX · On-site

Lifecycle Marketing Manager Reports To: Senior Manager, Digital & Customer Marketing About the Role We are seeking a strategic, detail-oriented, and performance-driven Lifecycle Marketing Manager to ...

CoreWeave

Employee Lifecycle Partner

Dallas, TX · On-site

End-to-end lifecycle operations across North America: onboarding, offboarding, job changes, transfers, and leave of absence administration across all US states (and Canadian provinces) in scope.

CoreWeave

Employee Lifecycle Partner

Dallas, TX

End-to-end lifecycle operations across North America: onboarding, offboarding, job changes, transfers, and leave of absence administration across all US states (and Canadian provinces) in scope.

CoreWeave

Employee Lifecycle Partner

Dallas, TX · On-site

$115K - $153K/yr

What You'll Do We are hiring an Employee Lifecycle Partner, North America to drive employment lifecycle execution across the US and Canada, with deep operational ownership in the US. This role sits ...

Right Side Up

Lifecycle Marketing Consultant

Austin, TX · On-site +1

About The Role We're seeking freelance Lifecycle Marketing Consultants to join our talent collective and support a range of clients across industries. This role is ideal for marketers who can design ...

FRIENDLY GROUP

Lifecycle Marketing Manager

Roanoke, TX · On-site

Friendly Group is looking for a data-driven and highly organized Lifecycle Marketing Manager to lead customer lifecycle campaigns across our portfolio of home service brands for email and direct mail.

New

Prismfly

Ecommerce Lifecycle Strategist

Dallas, TX · Remote

$120K - $155K/yr

Prismfly is a global agency focused on e-commerce conversion rate optimization and lifecycle marketing. We pair strategy with best-in-class design and development to create leading digital ...

Prismfly

Ecommerce Lifecycle Strategist

Dallas, TX · On-site

$120K - $155K/yr

Prismfly is a global agency focused on e-commerce conversion rate optimization and lifecycle marketing. We pair strategy with best-in-class design and development to create leading digital ...

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All JobsLifecycle JobsLifecycle Jobs in Texas

Lifecycle information

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How much do lifecycle jobs pay per hour?

As of Jul 17, 2026, the average hourly pay for lifecycle in Texas is $25.08, according to ZipRecruiter salary data. Most workers in this role earn between $24.18 and $25.96 per hour, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Lifecycle Marketing Manager, and why are they important?

To thrive as a Lifecycle Marketing Manager, you need expertise in customer segmentation, campaign strategy, and data analysis, often backed by a degree in marketing or business. Familiarity with marketing automation platforms like HubSpot, Salesforce Marketing Cloud, or Braze, as well as certifications in digital marketing, is typically required. Strong project management, cross-functional communication, and creative problem-solving skills set standout candidates apart. These skills are crucial for designing effective campaigns that maximize customer engagement, retention, and long-term business growth.

What is the difference between Lifecycle vs Product Manager?

AspectLifecycleProduct Manager
Primary FocusManaging product lifecycle stages from development to disposalOverseeing product development, strategy, and market success
Required SkillsProject management, process optimization, cross-functional coordinationMarket research, strategic planning, stakeholder communication
Work EnvironmentManufacturing, software development, or product-based industriesTech companies, startups, consumer goods
Common CertificationsProject Management Professional (PMP), Six SigmaCertified Scrum Product Owner (CSPO), Pragmatic Product Management

While both roles involve managing products, Lifecycle professionals focus on overseeing the entire product lifecycle process, ensuring smooth transitions between stages. Product Managers concentrate on product strategy, market fit, and driving product success. Understanding these differences helps organizations assign the right responsibilities and professionals to each phase of a product's journey.

How does a Lifecycle Manager typically collaborate with marketing, product, and customer success teams?

Lifecycle Managers work closely with marketing to coordinate targeted campaigns and ensure messaging aligns with the customer journey. They partner with product teams to understand feature releases and gather user feedback, helping to inform lifecycle strategies. Collaboration with customer success teams is essential for identifying customer pain points and optimizing engagement tactics. This cross-functional teamwork enables Lifecycle Managers to design and execute comprehensive programs that drive user retention, satisfaction, and growth.

What are lifecycle managers and what do they do?

Lifecycle managers are professionals responsible for overseeing the entire journey of a product, service, or customer relationship from initiation to completion or renewal. They work to optimize each stage—such as onboarding, engagement, retention, and offboarding—ensuring that users or products meet business goals efficiently. Their duties often include analyzing data, coordinating with marketing and product teams, and implementing strategies to improve user experience and value.
What are the most commonly searched types of Lifecycle jobs in Texas? The most popular types of Lifecycle jobs in Texas are:
What cities in Texas are hiring for Lifecycle jobs? Cities in Texas with the most Lifecycle job openings:
Lifecycle jobs near you
Infographic showing various Lifecycle job openings in Texas as of July 2026, with employment types broken down into 93% Full Time, 4% Part Time, 2% Contract, and 1% Nights. Highlights an 82% Physical, 5% Hybrid, and 13% Remote job distribution, with an average salary of $52,172 per year, or $25.1 per hour.

Lifecycle Marketing Manager

Thermomix® USA

Dallas, TX • On-site

Other

Posted 15 days ago

Job description

Lifecycle Marketing Manager

Reports To: Senior Manager, Digital & Customer Marketing


About the Role

We are seeking a strategic, detail-oriented, and performance-driven Lifecycle Marketing Manager to lead the execution and optimization of customer lifecycle marketing programs across email and SMS. Reporting to the Senior Manager of Digital & Customer Marketing, this role will own the development of personalized customer journeys that drive acquisition, engagement, retention, and lifetime value.

The ideal candidate is highly analytical, customer-centric, and experienced in lifecycle marketing strategy, marketing automation, segmentation, and performance optimization. They thrive in a fast-paced environment, using data and testing to continuously improve customer experiences and business results.


Why Join Thermomix

This role offers a unique opportunity to shape how product, food, and storytelling come together to deliver a premium and differentiated brand experience. You will play a pivotal role in driving both customer engagement and field success—bringing Thermomix® to life in meaningful, impactful ways.


Key Responsibilities


Lifecycle Marketing Strategy

  • Develop and execute lifecycle marketing strategies that support customer acquisition, engagement, retention, and loyalty
  • Own the lifecycle marketing calendar across email and SMS, ensuring alignment with overall marketing initiatives and business objectives
  • Identify opportunities to improve customer retention, repeat purchase rate, and customer lifetime value through personalized communications
  • Partner cross-functionally with merchandising, creative, analytics, and marketing teams to deliver cohesive customer experiences


Email & SMS Marketing

  • Manage the execution of promotional, transactional, and automated email and SMS campaigns in Klaviyo
  • Build, QA, schedule, and deploy campaigns while ensuring accuracy and best-in-class customer experience
  • Develop and maintain automated lifecycle flows, including:
  • Welcome Series
  • Browse Abandonment
  • Abandoned Cart
  • Post-Purchase
  • Cross-Sell & Upsell
  • Replenishment
  • Review Requests
  • Winback & Re-engagement
  • Continuously optimize customer journeys based on customer behavior and campaign performance


Segmentation, Personalization & Optimization

  • Develop customer segmentation strategies to deliver personalized messaging across the customer lifecycle
  • Execute A/B and multivariate testing across subject lines, messaging, creative, offers, timing, and audience segments
  • Monitor deliverability, engagement, conversion, and retention metrics to identify optimization opportunities
  • Implement lifecycle marketing best practices to improve campaign effectiveness and customer engagement


Analytics & Reporting

  • Track and analyze lifecycle marketing performance using Klaviyo, Tableau, Google Analytics (GA4), and other reporting tools
  • Monitor key metrics including open rate, click-through rate, conversion rate, revenue per recipient, retention, repeat purchase rate, and customer lifetime value
  • Develop performance reports and provide actionable insights and recommendations to improve channel performance
  • Partner with analytics teams to evaluate customer behavior and inform future lifecycle strategies


Qualifications

  • 3–6+ years of experience in lifecycle marketing, CRM marketing, retention marketing, or email marketing
  • Strong hands-on experience with Klaviyo or similar marketing automation platforms
  • Experience managing both email and SMS marketing programs
  • Proven experience building and optimizing automated customer journeys and lifecycle campaigns
  • Strong understanding of customer segmentation, personalization, and retention marketing strategies
  • Experience designing and analyzing A/B tests to drive continuous improvement
  • Analytical mindset with the ability to interpret data and translate insights into action
  • Excellent project management and organizational skills with strong attention to detail
  • Experience collaborating cross-functionally with creative, merchandising, analytics, and marketing teams


Key Competencies

  • Strategic thinking with strong execution
  • Exceptional storytelling and brand-building skills
  • Deep understanding of consumer behavior and culinary trends
  • Strong leadership and stakeholder management
  • Data-driven decision making
  • High attention to detail and operational excellence


Nice to Have

  • Experience in DTC or high-growth e-commerce environments
  • Familiarity with customer journey mapping and lifecycle strategy development
  • Experience with HTML/CSS for email editing and troubleshooting
  • Knowledge of email deliverability best practices
  • Experience using Tableau, GA4, or other BI and analytics platforms
  • Experience leveraging customer data to build advanced segmentation and personalization strategies

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