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Lifecycle Manager Jobs in Massachusetts (NOW HIRING)

Next Insurance

Sr. Lifecycle Marketing Manager

Boston, MA · On-site

$149K - $171K/yr

We are looking for an exceptional go-getter to join ERGO NEXT as Senior Lifecycle Marketing Manager to own the full journey for express agents - from activation through long-term retention. In this ...

Next Insurance

Sr. Lifecycle Marketing Manager

Boston, MA · On-site

$149K - $171K/yr

We are looking for an exceptional go-getter to join ERGO NEXT as Senior Lifecycle Marketing Manager to own the full journey for express agents -- from activation through long-term retention. In this ...

Socket.dev

Sr. Lifecycle Marketing Manager

Boston, MA · On-site

$149 - $171/hr

We are looking for an exceptional go-getter to join ERGO NEXT as Senior Lifecycle Marketing Manager to own the full journey for express agents - from activation through long-term retention. In this ...

New

WUC Technologies

Lifecycle Strategy Lead

Boston, MA · On-site

$130 - $180/hr

Lead lifecycle strategy. Lead engagement-level lifecycle planning for federal and state agency ... WUC Technologies is a managed IT services partner -- sharpest in healthcare services, where the ...

Brightfield Systems

Product Manager

Hopkinton, MA · On-site

Manage the entire feature lifecycle, from ideation to launch and continuous improvement, ensuring alignment with stakeholder expectations. Communicate effectively with stakeholders at all levels to ...

Freshworks

Lifecycle Marketing Specialist

Boston, MA · On-site

Reporting to the Lifecycle Marketing Manager, you'll own day-to-day execution of the pod's always-on and re-engagement nurture programs, keeping 501+ segment accounts moving through the funnel ...

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All JobsLifecycle JobsLifecycle Manager JobsLifecycle Manager Jobs in Massachusetts

Lifecycle Manager information

What is a lifecycle manager?

A Lifecycle Manager is a professional responsible for overseeing the entire lifespan of a product, service, or customer relationship—from initial development or acquisition, through growth and maturity, to eventual phase-out or renewal. This role involves coordinating cross-functional teams, optimizing processes, and ensuring a smooth transition between each stage of the lifecycle. Their goal is to maximize value, reduce costs, and enhance customer or user satisfaction throughout the lifecycle. Lifecycle Managers are commonly found in industries such as technology, manufacturing, and customer success.

How does a lifecycle manager typically collaborate with cross-functional teams to ensure successful product or service delivery?

Lifecycle Managers work closely with teams across product development, marketing, sales, and customer support to oversee a product or service from inception through retirement. They facilitate communication between departments, align project timelines, and ensure that each team understands their responsibilities at every stage. This collaborative approach helps identify potential roadblocks early and ensures that customer and business needs are met throughout the lifecycle. Effective Lifecycle Managers often lead regular meetings, coordinate feedback loops, and use project management tools to keep everyone on track.

What are the key skills and qualifications needed to thrive as a lifecycle manager, and why are they important?

To thrive as a Lifecycle Manager, you need a strong understanding of product or service lifecycle processes, project management, and data analysis, often supported by a degree in business, engineering, or a related field. Familiarity with lifecycle management tools, CRM systems, and certifications like PMP or ITIL are commonly required. Outstanding communication, problem-solving, and stakeholder management skills help set top performers apart. These skills and qualifications ensure effective coordination, maximize product value, and drive business success throughout the lifecycle.

What is the difference between Lifecycle Manager vs Maintenance Manager?

AspectLifecycle ManagerMaintenance Manager
Primary FocusOverseeing product or project lifecycle from inception to disposalManaging maintenance activities to ensure equipment and facilities operate efficiently
Required CredentialsProject management certifications, engineering or business backgroundTechnical certifications, engineering or technical background
Work EnvironmentProduct development, project teams, cross-functional collaborationFacilities, manufacturing plants, technical teams
Industry UsageManufacturing, IT, product developmentManufacturing, facilities management, industrial sectors

While both roles involve managing aspects of operational processes, the Lifecycle Manager focuses on the entire product or project lifecycle, whereas the Maintenance Manager concentrates on maintaining equipment and facilities. Understanding these differences helps organizations assign the right responsibilities and find suitable candidates.

How much do lifecycle managers make?

Lifecycle managers typically earn a median annual salary of around $80,000 to $120,000, depending on experience, industry, and location. Senior roles or those in specialized sectors can offer higher compensation, often supplemented with bonuses and benefits.

What does a lifecycle manager do?

A lifecycle manager oversees the entire lifecycle of a product or service, from development and launch to retirement. They coordinate cross-functional teams, analyze data to improve processes, and ensure products meet customer needs and business goals throughout their lifespan.

What are the most commonly searched types of Lifecycle jobs in Massachusetts?

The most popular types of Lifecycle jobs in Massachusetts are:

What are popular job titles related to Lifecycle Manager jobs in Massachusetts?

For Lifecycle Manager jobs in Massachusetts, the most frequently searched job titles are:

What job categories do people searching Lifecycle Manager jobs in Massachusetts look for?

The top searched job categories for Lifecycle Manager jobs in Massachusetts are:

What cities in Massachusetts are hiring for Lifecycle Manager jobs?

Cities in Massachusetts with the most Lifecycle Manager job openings:

Lifecycle Manager jobs near you
Infographic showing various Lifecycle Manager job openings in Massachusetts as of August 2026, with employment types broken down into 90% Full Time, 9% Part Time, and 1% Contract. Highlights an 81% Physical, 2% Hybrid, and 17% Remote job distribution.

Sr. Lifecycle Marketing Manager

Next Insurance

Boston, MA

Full-time

Posted 5 days ago

Job description

Location: Waltham, MA (hybrid)

ERGO NEXT's mission is to help entrepreneurs thrive. We're doing that by building the only technology-led, full-stack provider of small business insurance in the industry, taking on the entire value chain and transforming the customer experience. 

Simply put, wherever you find small businesses, you'll find ERGO NEXT.

Since 2016, we've helped hundreds of thousands of small business customers across the United States get fast, customized and affordable coverage. We're backed by industry leaders in insurance and tech, and we still have room to grow - that's where you come in.

We are looking for an exceptional go-getter to join ERGO NEXT as Senior Lifecycle Marketing Manager to own the full journey for express agents - from activation through long-term retention.   

 
In this role, you'll build and optimize the programs that turn newly appointed express agents into high-producing advocates for our business insurance products. You will combine deep customer knowledge with rigorous data analysis to design communications and experiences that move express agents through key milestones, reduce churn, and grow LTV.

 

This is a high-impact role with significant cross-functional collaboration, sitting at the intersection of marketing, product, data, and engineering.

 What You'll Do: 

Conversion and Activation

  • Design and launch onboarding journeys to educate and motivate newly appointed agents to activate with high velocity: first portal visit, first quote, and first purchase - fast
  • Collaborate with cross-functional teams including product, data, territory managers, and other areas of marketing to drive conversion

Retention

  • Build trust and celebrate milestones to foster customer relationship and loyalty
  • Leverage incentives to increase production and prevent at-risk agents from churning
  • Design winback programs to re-activate lapsed agents

Execution and Analytics

  • Build and deploy automated programs, triggered engagements, and blast campaigns across channels of email, SMS, and direct mail
  • Design and run experiments to drive incremental lifts and gain insights
  • Analyze engagement and performance metrics using Bloomreach and Tableau to measure success and identify trends and opportunities

 

 What We Need: 

  • 7+ yrs of lifecycle marketing experience including lead conversion, retention, and winback
  • 3+ yrs of hands-on execution and deployment experience with a marketing platform (Iterable, Braze, Bloomreach, SFMC, etc)
  • Audacious thinker who can bring big ideas to the table
  • Self-starter who loves to build and moves with high velocity
  • Veteran of designing and running experiments
  • Strong analytical skills to measure impact, lift, and attribution
  • Has worked in dynamic and fast-paced environments while wearing multiple hats
  • Highly organized with excellent project management skills, adept at seamlessly managing multiple projects

 

Unstoppable Qualities: 

  • Super driven and self-motivated
  • Extreme ownership
  • Proactive and independent thinker (ideas)
  • Strong communication skills  
Note on Fraudulent Recruiting
We have become aware that there may be fraudulent recruiting attempts being made by people posing as representatives of ERGO NEXT Insurance. These scams may involve fake job postings, unsolicited emails, or messages claiming to be from our recruiters or hiring managers. 
Please note, we do not ask for sensitive information via chat, text, or social media, and any email communications will come from the domain @next-insurance.com or @nextinsurance.com. Additionally, Next Insurance will never ask for payment, fees, or purchases to be made by a job applicant. All applicants are encouraged to apply directly to our open jobs via the careers page on our website. Interviews are generally conducted via Zoom video conference unless the candidate requests other accommodations. 
If you believe that you have been the target of an interview/offer scam by someone posing as a representative of Next Insurance, please do not provide any personal or financial information. You can find additional information about this type of scam and report any fraudulent employment offers via the Federal Trade Commission's website (https://consumer.ftc.gov/articles/job-scams), or you can contact your local law enforcement agency. 
 

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