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Land Rover Sales Jobs in Colorado (NOW HIRING)

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Land Rover Sales information

See Colorado salary details

$23.1K

$58.8K

$95.7K

How much do land rover sales jobs pay per year?

As of Jun 29, 2026, the average yearly pay for land rover sales in Colorado is $58,786.00, according to ZipRecruiter salary data. Most workers in this role earn between $41,500.00 and $68,300.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Land Rover Sales Consultant, and why are they important?

To thrive as a Land Rover Sales Consultant, you need strong automotive product knowledge, sales acumen, and typically a high school diploma or equivalent. Familiarity with CRM software, dealership management systems, and manufacturer certification programs is often required. Excellent interpersonal skills, active listening, and persuasive communication help build trust and rapport with clients. These skills and qualifications are crucial for meeting sales targets, delivering exceptional customer experiences, and fostering long-term client relationships.

What does a Land Rover Sales Specialist do?

A Land Rover Sales Specialist is responsible for assisting customers in selecting and purchasing Land Rover vehicles. They provide detailed information about various models, features, and financing options, as well as arrange test drives and handle negotiations. Their goal is to ensure a positive customer experience while meeting sales targets and maintaining knowledge of the latest Land Rover products and technologies.

What is the difference between Land Rover Sales vs Land Rover Service Advisor?

AspectLand Rover SalesLand Rover Service Advisor
Required CredentialsSales certifications, customer service skillsTechnical knowledge, customer service skills
Work EnvironmentShowroom, sales floorService department, repair shop
Employer & Industry UsageAutomotive dealerships, luxury vehicle salesService centers, dealership service departments
Common Search & ComparisonCustomer acquisition, sales targetsVehicle repairs, maintenance scheduling

Land Rover Sales focuses on selling vehicles and engaging customers in the showroom, requiring sales skills and certifications. In contrast, Land Rover Service Advisors handle vehicle maintenance and repairs, emphasizing technical knowledge and customer service in the service department. Both roles are essential in the automotive industry but serve different functions within the dealership environment.

What are some common challenges faced by Land Rover Sales professionals, and how can they be addressed?

Land Rover Sales professionals often encounter challenges such as meeting ambitious sales targets, staying updated on the latest vehicle features, and addressing customer concerns about pricing or maintenance. To overcome these obstacles, it's important to develop strong product knowledge, actively participate in ongoing training, and build lasting relationships with clients by providing exceptional service. Additionally, collaborating closely with the marketing and service departments can help ensure clients receive a seamless customer experience, which can boost referrals and repeat business.
What are popular job titles related to Land Rover Sales jobs in Colorado? For Land Rover Sales jobs in Colorado, the most frequently searched job titles are:
What job categories do people searching Land Rover Sales jobs in Colorado look for? The top searched job categories for Land Rover Sales jobs in Colorado are:
Salesperson - Land Rover Roaring Fork

Salesperson - Land Rover Roaring Fork

Sonic Automotive

Glenwood Springs, CO • On-site

$60K - $150K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

This job post has expired today. Applications are no longer accepted.


Key responsibilities

  • Determine each customer's vehicle needs by asking questions and listening.

  • Demonstrate vehicles, including conducting test drives and delivering vehicles to customers while explaining operating features, warranty, and paperwork.

  • Maintain prospect and owner follow-up systems to encourage repeat and referral business.


Sonic Automotive rating

5.8

Company rating: 5.8 out of 10

Based on 55 frontline employees who took The Breakroom Quiz

112th of 143 rated car dealerships


Job description

Company Description

Land Rover Roaring Fork is one of the fastest growing brands within the automotive industry.  We are building a business based on doing things the right way.  From the way we treat our guests, take pride in our work and share opportunities for our employees to grow as we grow.  We are proud of what we're doing here and would love to tell you about our opportunities!

Please check out Land Rover Roaring Fork and what we have to offer! 

Annual Income Potential may be from $60,000 to $150,000

Our associates are happy to work here because:

  • We boast the lowest turnover in the industry.
  • We provide award winning training (Training Magazine Top 125, and Brandon Hall Awards).
  • We are committed to developing and promoting within the company.
  • Our benefits are extremely competitive with Medical, Dental, Vision, HSA, 401k and PTO.
  • We encourage peer to peer teamwork and recognition.
  • Special benefits to purchasing and leasing a car.
  • Personal Automotive Concierge Service.

If you want to find out more about the types of jobs we have here, we've highlighted a few.

We're proud of what we're doing here. Come and join us!

Job Description

Our Sales Professionals are responsible for selling vehicles and meeting dealership gross profit, volume and customer satisfaction standards. This position includes four broad areas of activity - personal work habits, prospecting, selling, and follow-up.

Duties and Responsibilities:

  • Realize that business is built on customer satisfaction and devote himself/herself to guarantee satisfaction of customers.
  • Determine each customer's vehicle needs by asking questions and listening.
  • Demonstrate vehicles (includes test drives).
  • Deliver vehicles to customers. The delivery process ensures that the customer understands the vehicle's operating features, warranty, and paperwork, and it lays the foundation for customer loyalty.
  • Establish personal income goals that are consistent with dealership standards of productivity and devise a strategy to meet those goals.
  • Report to the vehicle Sales Manager regarding objectives, planned activities, reviews, and analyses.
  • Keep abreast of incoming inventory, features, accessories, etc., and how they benefit customers.
  • Work with the service department and body shop to ensure that vehicles are reconditioned as expected and on schedule.
  • Attend sales meetings and training offered by the dealership and the manufacturer.
  • Maintain a prospect development system.
  • Maintain an owner follow-up system that encourages repeat and referral business.
  • Review and analyze actions at the end of each day, week, month, and year to determine how to better utilize time and plan more effectively.
  • Understand the terminology of the automobile business and keep abreast of technological changes in the product.
  • Know and understand equity and values and be able to explain depreciation to the customer.
  • Know and understand the federal, state, and local laws which govern retail auto sales.
  • Introduce customers to service department personnel to emphasize to them the quality and efficiency of service repairs and maintenance available in the dealership's service department.
  • Must follow all company safety policies and procedures, and immediately report any and all accidents to a manager or supervisor.
Qualifications

Preferred:

  • At least 2-5 years of luxury dealership sales experience.
  • Land Rover brand and/or luxury experience.
  • Excellent communication and customer service skills.
  • Ability to sell a minimum quota according to dealership standards.
  • Sales experience and excellent customer service skills
  • Ability to build/maintain relationships across all levels of dealership.

Required:

  • All applicants must be authorized to work in the USA.
  • Valid driver's license and good driving record.
  • All applicants must be able to demonstrate ability to pass pre-employment testing to include background checks, MVR, drug test, credit report, and valid driver's license.
Additional Information

It's time to make the most important move of your careerFrom our cooperative team-based approach; to our more than 1,000 internal advancements each year, it's easy to see the difference. When you join our organization, you'll enjoy comprehensive training, competitive compensation, and unparalleled benefits. Simply put, you'll experience the best that a career in the automotive industry has to offer.

All your information will be kept confidential according to EEO guidelines.


What Sonic Automotive employees say

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About Sonic Automotive

Sourced by ZipRecruiter

At a Sonic Automotive family dealership, you'll find the opportunities, resources, and support you need to grow and develop professionally. Our 100+ dealerships are concerned with more than moving inventory; they're committed to your success and invested in your future.

Industry

Motor vehicle and motor vehicle parts wholesalers

Company size

5,001 - 10,000 Employees

Headquarters location

Charlotte, NC, US

Year founded

1997