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Key Precision Marketing Jobs (NOW HIRING)

PepsiCo

Retail Search Marketing Manager

Chicago, IL · On-site

$110K - $185K/yr

Optimize performance at regular cadence against key KPIs, ensuring deployment of best practices ... Precision Marketing, Instacart Ads, Criteo Search) * 2+ years of direct, customer or retailer ...

PepsiCo

Retail Search Marketing Manager

Plano, TX · On-site

$110K - $185K/yr

Optimize performance at regular cadence against key KPIs, ensuring deployment of best practices ... Precision Marketing, Instacart Ads, Criteo Search) * 2+ years of direct, customer or retailer ...

PepsiCo

Retail Search Marketing Manager

Manhattan, NY · On-site

$110K - $185K/yr

Optimize performance at regular cadence against key KPIs, ensuring deployment of best practices ... Precision Marketing, Instacart Ads, Criteo Search) * 2+ years of direct, customer or retailer ...

24 Seven Talent

Director of Retail Media

Glendale, CA · On-site

... key marketplace channels. This is a high-impact leadership role responsible for driving paid media ... or Kroger Precision Marketing. Experience transitioning media functions from agency to in-house ...

PepsiCo

Retail Search Marketing Manager

Purchase, NY · On-site

$110K - $185K/yr

Optimize performance at regular cadence against key KPIs, ensuring deployment of best practices ... Precision Marketing, Instacart Ads, Criteo Search) * 2+ years of direct, customer or retailer ...

PepsiCo

Retail Search Marketing Manager

Manhattan, NY · On-site

$110K - $185K/yr

Optimize performance at regular cadence against key KPIs, ensuring deployment of best practices ... Precision Marketing, Instacart Ads, Criteo Search) * 2+ years of direct, customer or retailer ...

Omnicom

Associate Creative Director, Copy

Irving, TX · On-site

As a global, next-generation precision marketing agency, we leverage data, creativity, technology ... KEY COMPETENCIES: Comprehension: Interpret creative briefs and identify opportunities to elevate ...

PepsiCo

Retail Search Marketing Manager

Purchase, NY · On-site

$110K - $185K/yr

Optimize performance at regular cadence against key KPIs, ensuring deployment of best practices ... Precision Marketing, Instacart Ads, Criteo Search) * 2+ years of direct, customer or retailer ...

24 Seven Talent

Director of Retail Media

Glendale, CA · On-site

... key marketplace channels. This is a high-impact leadership role responsible for driving paid media ... or Kroger Precision Marketing. Experience transitioning media functions from agency to in-house ...

PepsiCo

Retail Search Marketing Manager

Plano, TX · On-site

$110K - $185K/yr

Optimize performance at regular cadence against key KPIs, ensuring deployment of best practices ... Precision Marketing, Instacart Ads, Criteo Search) * 2+ years of direct, customer or retailer ...

Omnicom

Associate Creative Director, Copy

Irving, TX · On-site

As a global, next-generation precision marketing agency, we leverage data, creativity, technology ... KEY COMPETENCIES: Comprehension: Interpret creative briefs and identify opportunities to elevate ...

Omnicom

Director, Resource Management

New York, NY · On-site

$120K - $144K/yr

As a global, next-generation precision marketing agency we leverage data, creativity, technology ... three key areas: connected data, connected content and connected decisioning. Our data analysts ...

Omnicom

Senior Data Engineer

Chicago, IL · On-site

$109K - $148K/yr

As a global, next-generation precision marketing agency we leverage data, creativity, technology ... three key areas: connected data, connected content and connected decisioning. Our data analysts ...

Omnicom

Senior Experience Strategist

New York, NY · On-site

As a global, next-generation precision marketing agency we leverage data, creativity, technology ... three key areas: connected data, connected content and connected decisioning. Our data analysts ...

Omnicom

Senior Experience Strategist

New York, NY

As aglobal, next-generation precision marketing agencywe leveragedata, creativity, technology, and ... three key areas: connected data, connected content and connected decisioning. Our data analysts ...

Omnicom

Senior Data Engineer

Chicago, IL

$109K - $148K/yr

As a global, next-generation precision marketing agency we leverage data, creativity, technology ... three key areas: connected data, connected content and connected decisioning. Our data analysts ...

Omnicom

Director, UX

Jersey City, NJ · On-site

As a global, next-generation precision marketing agency we leverage data, creativity, technology ... three key areas: connected data, connected content and connected decisioning. Our data analysts ...

Omnicom

Director, Resource Management

New York, NY · On-site

$120K - $144K/yr

As a global, next-generation precision marketing agency we leverage data, creativity, technology ... three key areas: connected data, connected content and connected decisioning. Our data analysts ...

MRM

SVP Brand Strategy Director

Manhattan, NY · On-site

$225 - $300/hr

Omnicom Precision Marketing **Job Function:**Strategy and Planning **Job Subfunction:**Strategy ... This individual will contribute to key client work and be a strategy thought leader as well as play ...

Omnicom

Solutions Architect (Workfront)

Atlanta, GA

$60.50 - $79.75/hr

... results as a key member of a larger engagement team. What You Will Do Solution Design ... Omnicom Precision Marketing delivers precisely targeted and meaningful customer experiences at ...

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Showing results 41-60

All JobsBusiness JobsKey Precision Marketing Jobs

Key Precision Marketing information

See salary details

$23K

$45.4K

$59.5K

How much do key precision marketing jobs pay per year?

As of Aug 22, 2026, the average yearly pay for key precision marketing in the United States is $45,446.00, according to ZipRecruiter salary data. Most workers in this role earn between $40,000.00 and $50,500.00 per year, depending on experience, location, and employer.

What is key precision marketing?

Key Precision Marketing refers to a specialized approach in marketing that focuses on delivering highly targeted and personalized messages to specific customer segments. By utilizing data analytics, customer insights, and advanced technology, Key Precision Marketing aims to maximize engagement and conversion rates while minimizing wasted marketing spend. This strategy is commonly used by businesses seeking to improve their return on investment (ROI) and build stronger relationships with their customers. Practitioners in this field analyze customer behavior, segment audiences, and execute tailored campaigns across various channels. Effective Key Precision Marketing requires expertise in data analysis, digital marketing tools, and customer relationship management.

What are the key skills and qualifications needed to thrive as a precision marketing specialist, and why are they important?

To thrive as a Precision Marketing Specialist, you need expertise in data analysis, digital marketing strategies, and customer segmentation, often supported by a degree in marketing or a related field. Familiarity with marketing automation platforms (like Salesforce Marketing Cloud or HubSpot), CRM systems, and data analytics tools such as Google Analytics is typically required. Strong communication, attention to detail, and adaptability are essential soft skills for effectively tailoring campaigns and responding to market trends. These skills and qualities are crucial for delivering targeted, measurable marketing results that maximize ROI and customer engagement.

What are some common challenges faced by professionals in key precision marketing roles, and how can they be addressed?

Professionals in Key Precision Marketing often face challenges such as integrating data from multiple sources, personalizing campaigns at scale, and measuring campaign effectiveness accurately. Addressing these challenges typically involves collaborating closely with data analysts, leveraging advanced marketing technologies, and maintaining clear communication with creative and sales teams. Continuous learning and staying updated on the latest marketing automation tools can also help professionals stay ahead in this dynamic environment.

What is the difference between Key Precision Marketing vs Digital Marketing Specialist?

AspectKey Precision MarketingDigital Marketing Specialist
Required CredentialsMarketing degree, certifications in data analysis or marketing automationMarketing or related degree, certifications in SEO, SEM, or social media
Work EnvironmentData-driven, focused on targeted campaigns and analyticsCreative, campaign-focused, managing various digital channels
Employer & Industry UsageUsed in industries emphasizing targeted marketing and data analyticsCommon across diverse industries for online marketing efforts
Search & Comparison IntentOften compared for specialization in precision targetingCompared for broader digital marketing roles

Key Precision Marketing focuses on targeted, data-driven marketing strategies using analytics and automation tools. In contrast, a Digital Marketing Specialist handles a broader range of online marketing activities, including content creation, SEO, and social media. Both roles require marketing knowledge but differ in scope and specialization.

What states have the most Key Precision Marketing jobs?

States with the most job openings for Key Precision Marketing jobs include:

What job categories do people searching Key Precision Marketing jobs look for?

The top searched job categories for Key Precision Marketing jobs are:

Key Precision Marketing jobs near you
Infographic showing various Key Precision Marketing job openings in the United States as of August 2026, with employment types broken down into 100% Full Time. Highlights an 50% In-person, and 50% Remote job distribution, with an average salary of $45,446 per year, or $21.8 per hour.

Retail Search Marketing Manager

PepsiCo

Chicago, IL • On-site

$110K - $185K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 15 days ago

PepsiCo rating

7.5

Company rating: 7.5 out of 10

Based on 899 frontline employees who took The Breakroom Quiz

153rd of 442 rated food and drinks producers

Job description

Overview
The Retail Search Marketing Manager owns retail media search strategy, execution, and investment optimization for assigned retailers across the PepsiCo North America Commerce business. This is a hands-on, player/coach role responsible for managing search campaigns end to end—setting strategy, executing directly within platforms, and continuously optimizing performance across the full PepsiCo brand portfolio.
 
This role partners closely with senior Marketing and Sales stakeholders, Finance, retail media networks, and analytics teams to drive measurable business impact. You will manage day-to-day campaign execution and budget pacing while shaping longer-term strategy through testing, measurement innovation, and retailer collaboration.
 
Retail media search represents a significant portion of PepsiCo’s digital commerce investment, and this role plays a critical role in maximizing its value through strong execution, sound investment decisions, and data-driven recommendations.

Responsibilities
 

Retail Media Search Execution & Optimization

  • Own the end-to-end execution of retail media search campaigns across assigned retailer platforms, supporting the full PepsiCo portfolio of brands
  • Operate hands-on-keyboard within search platforms to build, launch, optimize, and scale campaigns
  • Optimize performance at regular cadence against key KPIs, ensuring deployment of best practices across all search activity
  • Proactively identify opportunities to grow campaign impact through new strategies and tactics, including keyword expansion, creative and landing page testing, automation pilots, and enhanced search structures
  • Develop retailer-specific search strategies that account for differences in auction dynamics, onsite placements, and shopper behavior

Budget Ownership & Investment Strategy

  • Own forecasting, pacing, and optimization of large-scale retail media search budgets, partnering closely with Finance and internal systems teams
  • Make day-to-day and longer-term investment allocation decisions across brands, retailers, and calendar periods, proactively recommending shifts to drive optimal outcomes
  • Build and advocate for investment recommendations, outlining tradeoffs, scenario impacts, and opportunity cost to senior stakeholders

Retailer Partnership & Advanced Testing

  • Act as a primary partner to retail media networks (with a strong focus on Instacart), collaborating on roadmap opportunities, testing capabilities, and performance improvement
  • Pressure-test new platform capabilities and co-develop pilots to enhance PepsiCo’s retail media performance
  • Advocate for and design stronger measurement approaches, including incrementality, lift, and causal test frameworks with clear hypotheses and success criteria

Reporting, Measurement & Insights

  • Develop and lead retail media search reporting frameworks that help stakeholders clearly understand channel effectiveness and business impact
  • Work hands-on with raw data extracts and Excel-based analysis to synthesize performance insights and actionable recommendations
  • Partner with analytics and data science teams to evolve measurement approaches (e.g., iROAS, value-based KPIs), moving beyond standard platform ROAS
  • Test, evaluate, and scale automation capabilities that deliver measurable performance improvement

Cross Functional Collaboration

  • Partner closely with Sales, Marketing, Finance, Digital/Tech, and Analytics teams to align retail media search strategy with broader business objectives
  • Translate business requirements into clear platform, product, and executional priorities
  • Operate effectively within a fast-paced, matrixed organization, balancing competing priorities while maintaining strong accountability

Compensation and Benefits:

  • The expected compensation range for this position is between $110,700 - $185,250.
  • Location, confirmed job-related skills, experience, and education will be considered in setting actual starting salary. Your recruiter can share more about the specific salary range during the hiring process.
  • Bonus based on performance and eligibility target payout is 12% of annual salary paid out annually.
  • Paid time off subject to eligibility, including paid parental leave, vacation, sick, and bereavement.
  • In addition to salary, PepsiCo offers a comprehensive benefits package to support our employees and their families, subject to elections and eligibility: Medical, Dental, Vision, Disability, Health, and Dependent Care Reimbursement Accounts, Employee Assistance Program (EAP), Insurance (Accident, Group Legal, Life), Defined Contribution Retirement Plan.

Qualifications

Minimum Requirements

  • Bachelor's degree required
  • 5-8 years of experience running retail media search campaigns (e.g., Amazon Ads, Walmart Connect, Kroger Precision Marketing, Instacart Ads, Criteo Search)
  • 2+ years of direct, customer or retailer-facing leadership with accountability for investment decisions and business results
  • Strong hands-on experience executing within retail media search platforms (hands-on-keys execution required)
  • Advanced proficiency in Microsoft Excel (pivot tables, advanced formulas)
  • Experience managing and optimizing large-scale media budgets
  • Comfort working with raw data extracts and translating data into clear insights and actions

Preferred Qualifications

  • Experience working in or closely with an agency environment
  • Prior experience within consumer products or CPG categories (food and beverage a plus)
  • Familiarity with retail media automation platforms (e.g., Skai, Pacvue)
  • Experience working within highly complex, matrixed organizations

EEO Statement

Our Company will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of the Fair Credit Reporting Act, and all other applicable laws, including but not limited to, San Francisco Police Code Sections 4901-4919, commonly referred to as the San Francisco Fair Chance Ordinance; and Chapter XVII, Article 9 of the Los Angeles Municipal Code, commonly referred to as the Fair Chance Initiative for Hiring Ordinance.

All qualified applicants will receive consideration for employment without regard to age, race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability status.

PepsiCo is an Equal Opportunity Employer: Female / Minority / Disability / Protected Veteran / Sexual Orientation / Gender Identity / Age

If you'd like more information about your EEO rights as an applicant under the law, please download the available EEO is the Law & EEO is the Law Supplement documents. View PepsiCo EEO Policy.

Please view our Pay Transparency Statement

Qualifications:

Minimum Requirements

  • Bachelor's degree required
  • 5-8 years of experience running retail media search campaigns (e.g., Amazon Ads, Walmart Connect, Kroger Precision Marketing, Instacart Ads, Criteo Search)
  • 2+ years of direct, customer or retailer-facing leadership with accountability for investment decisions and business results
  • Strong hands-on experience executing within retail media search platforms (hands-on-keys execution required)
  • Advanced proficiency in Microsoft Excel (pivot tables, advanced formulas)
  • Experience managing and optimizing large-scale media budgets
  • Comfort working with raw data extracts and translating data into clear insights and actions

Preferred Qualifications

  • Experience working in or closely with an agency environment
  • Prior experience within consumer products or CPG categories (food and beverage a plus)
  • Familiarity with retail media automation platforms (e.g., Skai, Pacvue)
  • Experience working within highly complex, matrixed organizations
Education:UNAVAILABLEEmployment Type: FULL_TIME

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About PepsiCo

Sourced by ZipRecruiter

PepsiCo products are enjoyed by consumers more than one billion times a day in more than 200 countries and territories around the world. PepsiCo generated $86 billion in net revenue in 2022, driven by a complementary beverage and convenient foods portfolio that includes Lay's, Doritos, Cheetos, Gatorade, Pepsi-Cola, Mountain Dew, Quaker, and SodaStream. PepsiCo's product portfolio includes a wide range of enjoyable foods and beverages, including many iconic brands that generate more than $1 billion each in estimated annual retail sales.

Industry

Food and drink manufacturing

Company size

10,000+ Employees

Headquarters location

Purchase, NY, US

Year founded

1965

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