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The Trade Desk is a global technology company and the world's leading independent platform for digital advertising, with nearly 4,000 employees across more than 30 offices. Our technology helps advertisers reach the right audiences across the open internet - from streaming TV and podcasts to mobile apps, news, and more.
Advertising powers the content people love. By making it more transparent, effective, and responsible, we help support trusted journalism, quality entertainment, and creators worldwide. The world's brands and agencies rely on us to reach their customers and grow their businesses responsibly.
The scale of our platform brings unique technical challenges - from processing massive datasets in real time to building systems that operate reliably on a global scale. When you work here, your impact is worldwide. We welcome diverse perspectives, encourage curiosity, and build teams that learn from one another. If you're driven to solve meaningful challenges, we'd love to meet you.
WHO WE ARE LOOKING FOR
We're looking for a seasoned pharma media and advertising expert to serve as the product owner for The Trade Desk's Pharma vertical. You bring deep, firsthand knowledge of how pharmaceutical brands plan, buy, and measure media and you're ready to translate that expertise into platform capabilities that redefine what the Trade Desk can do for healthcare advertisers. This is not a generalist PM role. You know the pharma media ecosystem from the
inside-out: HCP and DTC campaign workflows, health-native DSPs, specialized data partnerships, and the highly complex regulatory frameworks that underpin the industry. You've worked alongside brand teams, agency holding groups, and health data partners, and you understand the nuance of reaching both patients
and providers at scale within a tightly regulated environment. If you thrive at the intersection of deeply regulated industries and cutting-edge ad
technology, this role was built for you.
WHAT YOU WILL BE DOING
- Own the product vision and roadmap for pharma and health media capabilities across The Trade Desk platform, including HCP targeting audience activation workflows, and integrations with health-native DSPs and data partners.
- Serve as the primary product owner for complex integrations with health-native DSPs and specialized health data platforms, ensuring seamless activation, measurement, and reporting for pharmaceutical advertisers.
- Partner with pharma brand teams, agency trading desks (including health-specialist agencies), and data partners to identify capability gaps and translate them into scalable product requirements.
- Define and drive requirements for HCP audience segmentation, measurement, health identity workflows, and data partnerships across The Trade Desk's ecosystem.
- Build and operationalize compliance frameworks specific to pharmaceutical advertising in close partnership with Legal, Privacy, and Policy teams.
- Collaborate with engineering and data science teams to design back-end systems, APIs, and data architectures that support health-specific data ingestion, identity resolution, and measurement pipelines while embedding privacy-by-design principles.
- Lead cross-functional alignment across product, engineering, data science, legal, and commercial teams to deliver pharma capabilities that are both
technically rigorous and commercially differentiated.
- Develop frameworks to optimize for the most salient pharma KPIs (such as HCP reach and frequency, patient journey analytics, etc), in partnership with
health data providers and internal teams.
- Anticipate regulatory shifts and proactively advise on product strategy and compliance readiness as the health privacy landscape evolves.
- Represent The Trade Desk externally with pharma clients, agency partners, and health data ecosystems as a credible product and industry voice and
regularly intake feedback to inform future product roadmap and strategy.
WHAT YOU BRING TO THE TABLE
- 10+ years of experience in pharma media and advertising, with deep hands-on expertise across HCP and DTC campaign strategy, planning, buying, or product, at a pharmaceutical brand, health-specialist agency, health data company, or ad tech platform serving the pharma vertical.
- Comprehensive knowledge of the health media ecosystem and the data partnerships, targeting workflows, and measurement approaches specific to
pharmaceutical advertisers.
- Proven experience managing complex product integrations with health-native DSPs and specialized health data platforms.
- Strong working knowledge of the regulatory and compliance landscape governing pharmaceutical advertising: HIPAA, NAI health data guidelines,
FDA promotional requirements, and emerging state health privacy frameworks.
- Technical fluency sufficient to partner credibly with engineering teams onAPI design, data pipeline architecture, identity resolution, and access control
models.
- Demonstrated ability to drive cross-functional alignment across product, legal, commercial, and engineering stakeholders in ambiguous, fast-moving
environments.
- Exceptional communication skills! Able to translate pharma industry requirements into engineering specifications, and complex technical
constraints into business-friendly narratives for brand and agency clients.
The Trade Desk does not accept unsolicited resumes from search firm recruiters. Fees will not be paid in the event a candidate submitted by a recruiter without an agreement in place is hired; such resumes will be deemed the sole property of The Trade Desk. The Trade Desk is an equal opportunity employer. All aspects of employment will be based on merit, competence, performance, and business needs. We do not discriminate on the basis of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law.
[LA JOBS ONLY] The Trade Desk will consider qualified applicants with criminal histories for employment in a manner consistent with the requirements of the Los Angeles Fair Chance Initiative for Hiring, Ordinance No. 184652.
[SF JOBS ONLY] Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
In accordance with various US state laws, the range provided is the Trade Desk's reasonable estimate of the base compensation for this role. The actual amount may differ based on non-discriminatory factors such as experience, knowledge, skills, and location. All employees may be eligible to become The Trade Desk shareholders through eligibility for stock-based compensation grants, which are awarded to employees based on company and individual performance. The Trade Desk also offers other compensation depending on the role such as variable compensation-based incentives and commissions. Plus, expected benefits for this role include comprehensive healthcare (medical, dental, and vision) with premiums paid in full for employees and dependents, retirement benefits such as a 401k plan and company match, short and long-term disability coverage, basic life insurance, well-being benefits, reimbursement for certain tuition expenses, parental leave, sick time of 1 hour per 30 hours worked, vacation time for full-time employees up to 120 hours thru the first year and 160 hours thereafter, and around 13 paid holidays per year. Employees can also purchase The Trade Desk stock at a discount through The Trade Desk's Employee Stock Purchase Plan.
The Trade Desk also offers a competitive benefits package. Click here to learn more.
Note: Interns are not eligible for variable incentive awards such as stock-based compensation, retirement plan, vacation, tuition reimbursement or parental leave
At the Trade Desk, Base Salary is one part of our competitive total compensation and benefits package and is determined using a salary range. The base salary range for this role is
$137,300-$251,800 USD
As an Equal Opportunity Employer, The Trade Desk is committed to creating an inclusive hiring experience where everyone has the opportunity to thrive.
Please reach out to us at accommodations@thetradedesk.com to request an accommodation or discuss any accessibility needs you may require to access our Company Website or navigate any part of the hiring process.
When you contact us, please include your preferred contact details and specify the nature of your accommodation request or questions. Any information you share will be handled confidentially and will not impact our hiring decisions.