... media mix models to connect the impact of marketing tactics and business short-term and long-term outcomes Run optimization and simulation scenarios to help provide the marketing investment and ...
... media mix models to connect the impact of marketing tactics and business short-term and long-term outcomes Run optimization and simulation scenarios to help provide the marketing investment and ...
About the RoleThe Manager of Media Effectiveness sits within the Marketing Intelligence team and plays a key role in supporting our Marketing Mix Modeling (MMM) program and broader marketing ...
About the RoleThe Manager of Media Effectiveness sits within the Marketing Intelligence team and plays a key role in supporting our Marketing Mix Modeling (MMM) program and broader marketing ...
About the Role The Manager of Media Effectiveness sits within the Marketing Intelligence team and plays a key role in supporting our Marketing Mix Modeling (MMM) program and broader marketing ...
About the Role The Manager of Media Effectiveness sits within the Marketing Intelligence team and plays a key role in supporting our Marketing Mix Modeling (MMM) program and broader marketing ...
We are seeking a Lead Analyst to drive the strategic use of these attribution products--including Marketing Mix Models (MMM), Multi-Touch Attribution (MTA) models, and Experimentation frameworks.
We are seeking a Lead Analyst to drive the strategic use of these attribution products--including Marketing Mix Models (MMM), Multi-Touch Attribution (MTA) models, and Experimentation frameworks.
Leverage methodologies such as marketing mix modeling, multi-touch attribution, and experimentation to inform investment decisions * Partner closely with data science and engineering teams to build ...
Quick apply
Leverage methodologies such as marketing mix modeling, multi-touch attribution, and experimentation to inform investment decisions * Partner closely with data science and engineering teams to build ...
Provide analytical leadership and partnership on Marketing Mix Modeling (MMM), including shaping measurement questions, creating and interpreting model results, and guiding stakeholders on how to ...
Provide analytical leadership and partnership on Marketing Mix Modeling (MMM), including shaping measurement questions, creating and interpreting model results, and guiding stakeholders on how to ...
Senior Data Scientist, Marketing
San Francisco, CA · On-site
$101K - $126K/yr
Contribute to marketing mix modeling (MMM) and other aggregate measurement approaches to evaluate cross-channel and upper-funnel impact (e.g. brand) where deterministic attribution is limited.
Senior Data Scientist, Marketing
San Francisco, CA · On-site
$101K - $126K/yr
Contribute to marketing mix modeling (MMM) and other aggregate measurement approaches to evaluate cross-channel and upper-funnel impact (e.g. brand) where deterministic attribution is limited.
Vice President, Global Business Insights & Analytics
Mansfield, MA · On-site
$240K - $280K/yr
Marketing Mix Modeling & A&P Guidance * Govern MMM vendor selection, methodologies, refresh cadence, and quality assurance. * Define global MMM standards, modeling principles, and interpretation ...
Vice President, Global Business Insights & Analytics
Mansfield, MA · On-site
$240K - $280K/yr
Marketing Mix Modeling & A&P Guidance * Govern MMM vendor selection, methodologies, refresh cadence, and quality assurance. * Define global MMM standards, modeling principles, and interpretation ...
Senior Manager, Marketing Performance
Birmingham, AL · On-site +1
You will play a critical role in implementing a Marketing Mix Model program to support annual planning, quarterly forecasting and weekly investment optimizations throughout the year. While no two ...
Senior Manager, Marketing Performance
Birmingham, AL · On-site +1
You will play a critical role in implementing a Marketing Mix Model program to support annual planning, quarterly forecasting and weekly investment optimizations throughout the year. While no two ...
Internship - Marketing Consultant
Greensboro, NC · On-site
$14.50 - $19.50/hr
Job Type Internship Description About the job Company Background Dick Broadcasting was founded in ... Willingness to learn industry trends, technologies, and pricing models * Enthusiasm and excitement ...
Internship - Marketing Consultant
Greensboro, NC · On-site
$14.50 - $19.50/hr
Job Type Internship Description About the job Company Background Dick Broadcasting was founded in ... Willingness to learn industry trends, technologies, and pricing models * Enthusiasm and excitement ...
Marketing Mix Modeling (MMM) * Attribution and incrementality testing * Experimental design and causal inference * Media and sponsorship performance analysis * Strong understanding of the modern ...
Marketing Mix Modeling (MMM) * Attribution and incrementality testing * Experimental design and causal inference * Media and sponsorship performance analysis * Strong understanding of the modern ...
Leverage methodologies such as marketing mix modeling, multi-touch attribution, and experimentation to inform investment decisions * Partner closely with data science and engineering teams to build ...
Quick apply
Leverage methodologies such as marketing mix modeling, multi-touch attribution, and experimentation to inform investment decisions * Partner closely with data science and engineering teams to build ...
Senior Marketing Analyst
Atlanta, GA · On-site
$98K - $121K/yr
Translate insights from Marketing-mix modeling and multi-touch attribution models into actionable strategies that improve ROI and guide budget reallocations, in collaboration with Data Science.
Senior Marketing Analyst
Atlanta, GA · On-site
$98K - $121K/yr
Translate insights from Marketing-mix modeling and multi-touch attribution models into actionable strategies that improve ROI and guide budget reallocations, in collaboration with Data Science.
Senior Marketing Analyst
Los Angeles, CA · On-site
$110K - $136K/yr
Translate insights from Marketing-mix modeling and multi-touch attribution models into actionable strategies that improve ROI and guide budget reallocations, in collaboration with Data Science.
Senior Marketing Analyst
Los Angeles, CA · On-site
$110K - $136K/yr
Translate insights from Marketing-mix modeling and multi-touch attribution models into actionable strategies that improve ROI and guide budget reallocations, in collaboration with Data Science.
Senior Marketing Analyst
Boston, MA · On-site
$111K - $137K/yr
Translate insights from Marketing-mix modeling and multi-touch attribution models into actionable strategies that improve ROI and guide budget reallocations, in collaboration with Data Science.
Senior Marketing Analyst
Boston, MA · On-site
$111K - $137K/yr
Translate insights from Marketing-mix modeling and multi-touch attribution models into actionable strategies that improve ROI and guide budget reallocations, in collaboration with Data Science.
Senior Marketing Analyst
Chicago, IL · On-site
$105K - $130K/yr
Translate insights from Marketing-mix modeling and multi-touch attribution models into actionable strategies that improve ROI and guide budget reallocations, in collaboration with Data Science.
Senior Marketing Analyst
Chicago, IL · On-site
$105K - $130K/yr
Translate insights from Marketing-mix modeling and multi-touch attribution models into actionable strategies that improve ROI and guide budget reallocations, in collaboration with Data Science.
Fall Internship: Marketing
$14.75 - $19.75/hr
... model of a social enterprise and a thriving fashion company. The Marketing Intern will be ... Fall internship class begins August 31 and ends December 11, 2015. Positions are unpaid, but ...
Fall Internship: Marketing
$14.75 - $19.75/hr
... model of a social enterprise and a thriving fashion company. The Marketing Intern will be ... Fall internship class begins August 31 and ends December 11, 2015. Positions are unpaid, but ...
Senior Marketing Analyst
$103K - $127K/yr
Translate insights from Marketing-mix modeling and multi-touch attribution models into actionable strategies that improve ROI and guide budget reallocations, in collaboration with Data Science.
Senior Marketing Analyst
$103K - $127K/yr
Translate insights from Marketing-mix modeling and multi-touch attribution models into actionable strategies that improve ROI and guide budget reallocations, in collaboration with Data Science.
Senior Marketing Analyst
New York, NY · On-site
$112K - $138K/yr
Translate insights from Marketing-mix modeling and multi-touch attribution models into actionable strategies that improve ROI and guide budget reallocations, in collaboration with Data Science.
Senior Marketing Analyst
New York, NY · On-site
$112K - $138K/yr
Translate insights from Marketing-mix modeling and multi-touch attribution models into actionable strategies that improve ROI and guide budget reallocations, in collaboration with Data Science.
Lead the evolution of attribution, incrementality and marketing mix modeling (MMM) to ensure insights directly inform investment decisions and align with strategic priorities * Partner with Loyalty ...
Lead the evolution of attribution, incrementality and marketing mix modeling (MMM) to ensure insights directly inform investment decisions and align with strategic priorities * Partner with Loyalty ...
Internship Marketing Mix Modeling information
See salary details
$9.13 - $10.47
3% of jobs
$10.47 - $11.80
3% of jobs
$11.80 - $13.13
8% of jobs
$14.11 is the 25th percentile. Wages below this are outliers.
$13.13 - $14.47
15% of jobs
$14.47 - $15.80
15% of jobs
The median wage is $16.26 / hr.
$15.80 - $17.13
17% of jobs
$17.13 - $18.47
12% of jobs
$18.62 is the 75th percentile. Wages above this are outliers.
$18.47 - $19.80
16% of jobs
$19.80 - $21.13
5% of jobs
$21.13 - $22.47
3% of jobs
$22.47 - $23.80
2% of jobs
$9
$17
$23
How much do internship marketing mix modeling jobs pay per hour?
What is the difference between Internship Marketing Mix Modeling vs Marketing Analyst?
| Aspect | Internship Marketing Mix Modeling | Marketing Analyst |
|---|---|---|
| Required Credentials | Enrolled in or recent graduate of marketing, statistics, or related field | Bachelor's degree in marketing, business, or related field; some roles prefer certifications |
| Work Environment | Internship setting, often part-time or project-based | Full-time, office or remote-based |
| Industry Usage | Used in marketing departments for learning and support roles | Applied in analyzing marketing data, campaign performance, and strategy |
Internship Marketing Mix Modeling focuses on learning and supporting marketing data analysis, often in an entry-level or training capacity. In contrast, a Marketing Analyst performs ongoing data analysis, providing strategic insights to optimize marketing efforts. Both roles require familiarity with marketing data, but the internship is more educational, while the analyst role is more analytical and strategic.
Other
Posted 2 days ago
Job description
TITLE: Data Scientist / Analyst ( Marketing mix Modelling )
LOCATION:San Bruno, CA or Hoboken, NJ, Bentonville, AR or Chicago, IL
Rate: DOE
- Senior level experience
- Python programming - Expert
- Experience in "Marketing mix modelling" ( Media or marketing or advertising experience domain ) is MUST
- Good experience in SQL
- Experiencein data science
Responsibilities
Perform hands-on coding to retrieve and analyze large datasets using Python and SQL
Integrate disparate data sources and leverage state-of-the-art analytics best practices to deliver integrated actionable insights to partners and stakeholders
Manage and streamline data extraction process with great attention to details
Assess the potential usefulness, validity, and rigor of new data sources
Work with cross-functional team to ensure high quality of the data
Build hands-on media mix models to connect the impact of marketing tactics and business short-term and long-term outcomes
Run optimization and simulation scenarios to help provide the marketing investment and allocation recommendations to stakeholders
Explain complex modeling approaches in simple terms and develop compelling narratives that connect modeling results with business problems
Minimum Qualifications
Master's degree in statistics, economics, operations research, engineering, or related field
4+ years of experience in data science, MMM, measurement, marketing strategy & analytics
Proficient coding skills (Python/SQL) and relational database knowledge and knowledge on Tableau
Experience in integrating, structuring, and analyzing large amounts of data from diverse sources
Extensive experience with predictive modeling algorithms
Strong project management skills and attend-to-detail documentation skills.
Strong written & verbal communication with the ability to communicate complex technical topics clearly to a range of audiences and to 'tell a story' that provides insight into the business
You have a passion for working in a fast-paced agile environment.
A collaborative mindset and sense of curiosity
Preferred Qualifications
PhD degree in Statistics, Economics, Operations Research, or related field
Experienced in building market mix and multi-touch attribution models
Experience with advertising, measurement, and/or digital marketing analytics
Experience with advertising technology platforms Ad servers, DSPs, DMPs, etc.
About Redolent
Sourced by ZipRecruiter
Redolent, a dynamic and rapidly expanding company committed to excellence in software solutions, where success is fueled by a combination of technical expertise and efficient management practices. Our solutions create a measurable delta in our clients’ productivity and profitability, contributing to their growth and success.
Industry
It services
Company size
51 - 200 Employees
Headquarters location
San Jose, CA, US
Year founded
2008