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Integrated Marketing Associate Jobs in California

We are looking for a Sr. Associate, Email Marketing role to join our growing CRM and Fan Data team ... Collaborate closely with Integrated, Digital Content, and Web and App team * Partner with CRM and ...

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Integrated Marketing Associate information

See California salary details

$24.9K

$54.5K

$88.2K

How much do integrated marketing associate jobs pay per year?

As of Aug 13, 2026, the average yearly pay for integrated marketing associate in California is $54,493.00, according to ZipRecruiter salary data. Most workers in this role earn between $41,500.00 and $62,800.00 per year, depending on experience, location, and employer.

What is the difference between Integrated Marketing Associate vs Marketing Coordinator?

AspectIntegrated Marketing AssociateMarketing Coordinator
CredentialsBachelor's degree in marketing, communications, or related fieldBachelor's degree in marketing, communications, or related field
Work EnvironmentCollaborates across departments to develop integrated campaignsSupports marketing activities, manages logistics and schedules
Employer & Industry UsageUsed in advertising, media, and corporate marketing teamsCommon in various industries for campaign support roles
Search & Comparison IntentOften compared for roles involving campaign integration and strategyCompared for entry-level marketing support roles

The Integrated Marketing Associate focuses on developing and executing integrated marketing campaigns across multiple channels, working closely with creative and strategic teams. The Marketing Coordinator typically handles logistical support, scheduling, and campaign coordination. While both roles require similar educational backgrounds, the Associate role emphasizes strategic integration, whereas the Coordinator role is more operational.

Is an integrated marketing associate an entry-level job?

An integrated marketing associate position is often considered entry-level, suitable for candidates with a bachelor's degree in marketing, communications, or related fields. The role typically involves supporting marketing campaigns, analyzing data, and using tools like CRM software, making it accessible to those starting their careers in marketing. However, some companies may prefer candidates with prior internship experience or relevant skills.

How does an integrated marketing associate typically collaborate with cross-functional teams to execute campaigns?

As an Integrated Marketing Associate, you will frequently work alongside colleagues from creative, digital, sales, and product departments to ensure campaigns are consistent across all channels. Regular meetings and collaborative planning sessions are common, where you'll coordinate messaging, timing, and deliverables for omni-channel initiatives. This role requires strong communication skills and adaptability, as priorities can shift quickly based on campaign performance and stakeholder feedback. Successful associates often develop a deep understanding of each team's goals, fostering a collaborative work environment that drives campaign success.

What are the key skills and qualifications needed to thrive as an integrated marketing associate, and why are they important?

To excel as an Integrated Marketing Associate, you need a solid grasp of marketing principles, campaign management, and data analysis, often supported by a relevant degree in marketing or communications. Familiarity with tools such as Google Analytics, CRM platforms, and marketing automation software is typically required. Strong project management, creativity, and collaboration skills set standout candidates apart in this role. These skills and qualities are crucial for executing cohesive, data-driven marketing strategies that drive brand awareness and business growth.

What can you do with an integrated marketing associate degree?

An integrated marketing associate degree prepares individuals for roles in marketing, advertising, and communications. Graduates can work as marketing coordinators, social media specialists, content creators, or brand assistants, often utilizing skills in digital tools, analytics, and campaign management. The degree provides a foundation for entry-level positions in marketing departments or agencies.

What is an integrated marketing associate?

An Integrated Marketing Associate is a professional who helps develop and coordinate marketing campaigns that use multiple channels, such as digital, print, social media, and events, to deliver a consistent brand message. Their role involves collaborating with various teams to ensure all marketing efforts are aligned and working together to achieve business goals. They analyze data to optimize campaign performance and ensure seamless communication across channels. This position requires strong organizational, communication, and analytical skills.
What are the most commonly searched types of Integrated Marketing jobs in California? The most popular types of Integrated Marketing jobs in California are:
What cities in California are hiring for Integrated Marketing Associate jobs? Cities in California with the most Integrated Marketing Associate job openings:

Senior Ecommerce Marketing Associate

Dr. Squatch

Los Angeles, CA โ€ข Hybrid

$80K - $90K/yr

Full-time

Posted 19 days ago


Job description

About the Role:

As an Ecommerce Marketing Sr. Associate within the Ecommerce Team at Dr. Squatch, you'll enjoy closing out tasks and prepping all ecommerce marketing related material for our industry leading marketing calendar, alongside talented and motivated team members. You'll be celebrated for enabling marketing campaigns on the website that engage our consumers and make them want to be Dr. Squatch fans for life. You'll be on your toes and ready to take on some fun new creative marketing campaign tasks to support our integrated marketing strategy. You'll be collaborating with UX and Visual Designers, Product Managers, Merchandising Manager, Marketing Managers, and our front-end engineering teams and participate in a dynamic collaborative environment among cross-functional teams that are all working toward the same mission and the same goals.

This role will report to the Ecommerce Marketing Manager.

This is a full-time role with company benefits based in Marina Del Rey, CA.

The anticipated base compensation range for this role will be $80,000 toย $90,000. Compensation will be commensurate with the candidate's experience and local market rates.

What You'll Do:

  • Site Operations & Content Management
    • Manage day-to-day ecommerce site operations, ensuring the storefront is accurate, optimized, and aligned with the marketing calendar
    • Build, QA, publish, and maintain homepage content, landing pages, collection pages, PDPs, navigation, and promotional messaging using the CMS
    • Manage Shopify/CMS content and ensure site accuracy across multiple markets
    • Configure discounts, bundles, gifts-with-purchase, and free shipping offers
  • Campaign & Launch Execution
    • Execute new product launches, seasonal campaigns, promotions, bundles, subscriptions, and merchandising updates, from initial setup through go-live
    • Support product launches by validating product setup, activating products, and completing end-to-end testing prior to launch
    • Coordinate launch timelines, track dependencies, and ensure all deliverables are completed before go-live
    • Assist with execution of the ecommerce marketing calendar and promotional campaigns
  • Cross-Functional Partnership
    • Partner with the Ecommerce Marketing Manager to support strategic initiatives that improve site performance, customer experience, and operational efficiency
    • Partner with the Merchandising Manager and Digital Team to align on campaign-specific merchandising strategies and site updates weekly
    • Partner with UX, Visual Design, Product, Lifecycle, Operations, and Digital teams to deliver seamless launches
  • QA, Inventory & Site Health
    • Perform comprehensive QA on all site changes, validating functionality, pricing, promotions, content, navigation, checkout, and user experience across devices and browsers
    • Keep site content aligned with inventory changes by updating product page status (published/drafted) and availability messaging, and preparing content for new SKU launches and transitions
    • Monitor site health and proactively identify and resolve merchandising or content issues
  • Process, Analysis & Strategy
    • Maintain documentation, processes, and QA checklists to improve operational efficiency
    • Analyze campaign performance and recommend optimizations
    • Manage multiple concurrent projects in a fast-paced environment
    • Assist in the ongoing optimization of ecommerce tools, systems, and workflows
    • Research emerging ecommerce trends, tools, and best practices, bringing forward ideas to enhance customer experience and drive business results
    • Contribute to roadmap planning by identifying process improvements, testing opportunities, and scalable solutions

About You:

  • 3+ years in ecommerce or digital marketing
  • Experience managing content and merchandising in Shopify or another ecommerce platform (Headless/hydrogen a plus)
  • Experience with CMS platforms and product catalog management
  • Hands-on experience with Shopify discount and promotion configuration; experience with third-party discount/merchandising apps
  • Strong understanding of ecommerce best practicesย 
  • Excellent project management and organizational skills with the ability to manage multiple priorities
  • Exceptional attention to detail and passion for quality assurance
  • Excellent communication and cross-functional collaboration skills
  • Comfortable working with AI-powered tools (Claude) to streamline repetitive tasks
  • Comfortable working with project management tools like Monday, JIRA, etc.ย 
  • Working knowledge of Figma and design collaboration workflows is a plus.

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