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Innovation Strategy Jobs in Santa Rosa, CA (NOW HIRING)

... Innovation Hub, operations, and customer-facing programs. This role blends hands-on laboratory execution with strategic experimental design, data-driven development, project leadership, and ...

... the Innovation Hub, operations, and customerfacing programs. This role blends handson laboratory execution with strategic experimental design, datadriven development, project leadership, and ...

Marketing Manager

Napa, CA ยท On-site

$100K - $125K/yr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Develop brand plans incorporating market opportunities, SWOT analysis, distribution goals, promotional strategies, packaging recommendations, innovation plans, and long-term brand objectives.

... Innovation Hub, operations, and customerโ€‘facing programs. This role blends handsโ€‘on laboratory execution with strategic experimental design, dataโ€‘driven development, project leadership, and ...

Tax Strategist

Novato, CA ยท On-site

$75K - $113K/yr

  • Retirement

For more than 70 years, we've led the tax industry and we continue to evolve through our Block Next strategy, blending human expertise with digital innovation. That same commitment to care extends to ...

Assurance Director

Petaluma, CA

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

... strategic solutions in accounting, assurance, tax, advisory, and private client services. At Sorren, we believe that success is a shared journey. Our culture fosters collaboration, innovation, and ...

Assurance Director

Santa Rosa, CA

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

... strategic solutions in accounting, assurance, tax, advisory, and private client services. At Sorren, we believe that success is a shared journey. Our culture fosters collaboration, innovation, and ...

Brand Manager

Napa, CA

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

... innovation) by serving as a key liaison between Sales, Finance, Legal, Marketing Services, Operations and Delicato Sr. Leadership * Develops 5-year strategic brand vision and plans for long-term ...

Brand Manager

Napa, CA ยท On-site

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

... innovation) by serving as a key liaison between Sales, Finance, Legal, Marketing Services, Operations and Delicato Sr. Leadership * Develops 5-year strategic brand vision and plans for long-term ...

Wine Club Program Manager

Sonoma, CA

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Through strategic planning, competitive benchmarking, and continuous program innovation, this position identifies opportunities to strengthen market position, enhance member loyalty, improve ...

Showing results 41-60

Innovation Strategy information

See Santa Rosa, CA salary details

$60.7K

$136.3K

$237.8K

How much do innovation strategy jobs pay per year?

As of Aug 17, 2026, the average yearly pay for innovation strategy in Santa Rosa, CA is $136,293.00, according to ZipRecruiter salary data. Most workers in this role earn between $98,400.00 and $172,200.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive in innovation strategy, and why are they important?

To thrive in Innovation Strategy, you need expertise in strategic planning, market analysis, and business model development, often supported by an advanced degree in business, engineering, or a related field. Familiarity with innovation frameworks (such as Design Thinking or Lean Startup), data analytics tools, and project management software is typically expected. Strong communication, creativity, and stakeholder management skills help set exceptional candidates apart. These abilities are critical for driving effective innovation initiatives that align with organizational goals and deliver measurable impact.

What kind of projects do professionals in innovation strategy typically work on?

Professionals in Innovation Strategy often lead projects aimed at identifying new market opportunities, developing disruptive products or services, and improving existing business processes. Their work may involve cross-functional collaboration with marketing, R&D, and product teams to pilot initiatives and measure their success. They are frequently tasked with conducting competitor analyses, mapping customer journeys, and establishing roadmaps for growth. This variety not only keeps the role dynamic but also provides opportunities to learn from diverse teams and make a tangible impact on company direction.

What does an innovation strategy do?

An innovation strategy defines a company's approach to developing new products, services, or processes to gain competitive advantage. It guides resource allocation, fosters creativity, and aligns innovation efforts with overall business goals. Professionals in this field often use tools like market research and trend analysis to identify opportunities for growth.

What is an innovation strategy?

An Innovation Strategy job focuses on identifying, developing, and implementing new ideas, processes, or business models to drive growth and competitive advantage. Professionals in this role analyze market trends, emerging technologies, and customer needs to shape an organization's innovation agenda. They collaborate with cross-functional teams to prioritize initiatives, secure resources, and ensure successful execution. The role requires a blend of strategic thinking, creativity, and business acumen to turn innovative concepts into tangible results.

What job categories do people searching Innovation Strategy jobs in Santa Rosa, CA look for?

The top searched job categories for Innovation Strategy jobs in Santa Rosa, CA are:

What cities near Santa Rosa, CA are hiring for Innovation Strategy jobs?

Cities near Santa Rosa, CA with the most Innovation Strategy job openings:

Infographic showing various Innovation Strategy job openings in Santa Rosa, CA as of July 2026, with employment types broken down into 84% Full Time, 14% Part Time, and 2% Contract. Highlights an 92% Physical, 3% Hybrid, and 5% Remote job distribution, with an average salary of $136,293 per year, or $65.5 per hour.

Associate Trade Marketing Manager - National Accounts

Trinchero Family Estates

Napa, CA โ€ข On-site

$37.50 - $51.25/hr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 25 days ago


Job description

Req ID: 7091
Department: Sales
Status: Reg F-T Exempt, Exempt
Location: Napa, California (US-CA)
Workplace Location: Hybrid
About Trinchero Family Estates
Trinchero Family Estates is one of the largest family-owned wine and spirits companies in the United States, with an award-winning portfolio of brands enjoyed by consumers around the world. For more than 75 years, we have combined entrepreneurial spirit, innovation, and a passion for quality to create brands that connect with consumers and drive growth across every channel of the beverage industry.
Position Summary
The Associate Trade Marketing Manager, National Accounts plays a key role in driving growth across some of the nation's most influential restaurant, hotel, entertainment, and hospitality partners.
This highly collaborative position sits at the intersection of sales, marketing, consumer insights, and creative development. The role is responsible for creating compelling customer presentations, developing impactful marketing programs, supporting national account activations, and uncovering growth opportunities that enhance the performance of Trinchero Family Estates brands with National Account Customers.
This is an exciting opportunity for a creative and analytical marketer who enjoys transforming insights into action, developing persuasive business stories, and contributing to strategic customer growth initiatives.
Why This Role Matters
In this role, you will:
  • Partner directly with National Accounts sales leaders to help win new business and expand existing customer partnerships.
  • Influence marketing strategies for leading restaurant, hospitality, entertainment, and foodservice operators.
  • Collaborate with brand marketing, innovation, creative services, digital marketing, trade marketing, and sales teams across the organization.
  • Bring consumer insights and market trends to life through compelling, customer-focused storytelling.
  • Support national account activations and programs that create measurable business impact.
  • Gain exposure to senior leadership, strategic planning, and commercial decision-making.

Key Responsibilities
Strategic Sales & Marketing Support
  • Develop compelling customer presentations, RFP responses, and business reviews that support account growth and brand placement opportunities.
  • Translate customer objectives, consumer insights, and market trends into persuasive business recommendations.
  • Collaborate with National Accounts sales teams to identify opportunities that support customer goals and drive profitable growth.
  • Support the development and execution of strategic marketing initiatives for key national account partners.

Customer Storytelling & Content Development
  • Create impactful presentations and sales tools that communicate the value of Trinchero Family Estates brands and portfolio solutions.
  • Develop customer-specific content that aligns with each account's unique business objectives and consumer audience.
  • Write compelling copy and messaging that supports product placements, promotional initiatives, and customer engagement.
  • Research industry, consumer, and competitive trends to strengthen customer recommendations and business proposals.

Insights & Business Analytics
  • Utilize available market data, consumer insights, and analytics tools to support strategic recommendations.
  • Identify emerging beverage and hospitality trends that can translate into business opportunities for key accounts.
  • Transform data and insights into clear, actionable recommendations that support customer growth and brand performance.

Marketing Programs & Activations
  • Support the development and execution of customer marketing programs designed to drive awareness, trial, and sales.
  • Coordinate national account activations and ensure successful execution across internal and external stakeholders.
  • Assist in planning and executing trade shows, customer events, and industry conferences.
  • Develop post-program recaps and reporting to evaluate performance and identify future opportunities.

Creative Development & Brand Stewardship
  • Create visually engaging presentations and marketing materials utilizing PowerPoint, Adobe Creative Suite, AI-enabled tools, and other content creation platforms.
  • Partner closely with Creative Services and Brand Marketing teams to ensure consistency of brand standards and messaging.
  • Maintain a high standard of visual storytelling and presentation excellence across all customer-facing materials.

Cross-Functional Collaboration
  • Build strong working relationships across Sales, Marketing, Creative Services, Insights, Innovation, and Operations teams.
  • Support special projects and strategic initiatives for National Accounts leadership.
  • Demonstrate flexibility and adaptability in managing multiple projects and competing priorities.

Qualifications
Required
  • Bachelor's degree in Marketing, Business, Communications, or a related field.
  • 2+ years of experience in marketing, customer marketing, sales enablement, trade marketing, category management, hospitality, CPG, beverage alcohol, agency, or related industries.
  • Strong presentation development and visual storytelling skills.
  • Excellent written, verbal, and interpersonal communication skills.
  • Strong project management and organizational abilities.
  • Ability to manage multiple priorities in a fast-paced environment.
  • Proficiency with Microsoft PowerPoint, Excel, Word, and other business productivity tools.

Preferred
  • Experience supporting B2B sales teams or customer-facing marketing initiatives.
  • Knowledge of hospitality, foodservice, wine, spirits, or consumer packaged goods industries.
  • Experience using data and consumer insights to support business recommendations.
  • Familiarity with Adobe Creative Suite or other design platforms.
  • Experience leveraging AI-enabled tools to enhance productivity, content development, and presentation creation.

What Will Make You Successful
You are someone who:
  • Combines creativity with analytical thinking.
  • Enjoys transforming ideas and insights into compelling business stories.
  • Is energized by a fast-paced, entrepreneurial environment.
  • Has a passion for consumer trends, hospitality, food, beverage, and brand building.
  • Takes initiative and embraces ownership.
  • Thrives in a collaborative team environment.
  • Maintains exceptional attention to detail while balancing multiple priorities.
  • Is curious, resourceful, and always looking for better ways to drive results.

Career Growth Opportunity
This role provides exposure to multiple areas of the business and can serve as a foundation for future opportunities in:
  • Brand Marketing
  • Customer Marketing
  • National Account Marketing
  • Trade Marketing
  • Commercial Strategy
  • Consumer Insights
  • Sales Leadership

If you're looking for an opportunity to make a meaningful impact, develop strategic marketing skills, and help shape growth for an industry-leading portfolio of brands, we'd love to hear from you.
Salary Range: $70,000.00 - $90,000.00
The starting pay will be based on several factors, including but not limited to experience, training, education, and geographic location. TFE offers a comprehensive benefits package that includes medical, dental, vision, life insurance coverage, disability benefits, PTO, wellness programs and fertility and family building benefits. We also provide a 401(k) plan where TFE may make a discretionary profit-sharing contribution.
Trinchero Family Estates provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, Trinchero Family Estates complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.