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Hourly App Store Optimization Jobs in New York (NOW HIRING)

Jobtailor

VP, SEO, AI Discovery

Manhattan, NY · On-site

$150 - $260/hr

Experience with App Store / Play Store optimization and other non-web discovery surfaces * Experience with multimodal optimization Core Competencies Expertise in leading SEO and organic discovery ...

The Economist Group

Head of Optimisation

Manhattan, NY · On-site

$105 - $140/hr

Search Engine Optimization (SEO), App Store Optimization (ASO), and AI Optimization (AIO). As consumption habits shift from traditional keyword searches to conversational AI and mobile-first ...

The Economist Group

Head of Optimisation

New York, NY · On-site

$105K - $140K/yr

Search Engine Optimization (SEO), App Store Optimization (ASO), and AI Optimization (AIO). As consumption habits shift from traditional keyword searches to conversational AI and mobile-first ...

FanDuel

ASO Marketing Coordinator

New York, NY · On-site

$46K - $64K/yr

Apple App Store Connect, Google Play Store Console) Familiarity with App Store Optimization (ASO ... The applicable hourly range for this position is $29.33 - $36.54 USD, which is dependent on a ...

FanDuel

ASO Marketing Coordinator

New York, NY · On-site

Apple App Store Connect, Google Play Store Console) • Familiarity with App Store Optimization ... The applicable hourly range for this position is $29.33 - $36.54 USD, which is dependent on a ...

Digitalturbine

Growth and Engagement Lead

New York, NY · Hybrid

$124K - $186K/yr

App Store Optimization (ASO): Leverage content quality to improve app store ratings and reviews, ensuring user satisfaction translates into organic growth * Reporting Line: Direct report to the Head ...

Suno

Growth Marketing Manager, Conversion

New York, NY · On-site

$160K - $190K/yr

Own app store optimization: the listing copy, screenshots, and store creative that turn store visits into installs, and the handoff into onboarding * Localize and adapt pages and store listings for ...

Warnerbros

Director, Growth & Engagement

New York, NY

$122K - $227K/yr

The Job We're looking for a data-driven, hands-on Director of Growth & Engagement to lead paid performance marketing and app store optimization efforts. This leader will own the end-to-end growth ...

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Hourly App Store Optimization information

What is hourly app store optimization?

Hourly App Store Optimization (ASO) refers to the process of regularly updating and improving an app's listing in app stores, such as the Apple App Store or Google Play Store, on an hourly basis. This can involve tweaking keywords, updating descriptions, changing screenshots, and monitoring performance metrics to ensure the app ranks higher in search results and attracts more downloads. Hiring an ASO specialist on an hourly basis allows for flexible, ongoing optimization tailored to changes in algorithms and user behavior. This approach can lead to better visibility, increased organic downloads, and improved revenue potential for the app.

What are the key skills and qualifications needed to thrive as an hourly app store optimization specialist?

To thrive as an Hourly App Store Optimization Specialist, you need expertise in keyword research, mobile marketing strategies, and data analysis, often supported by experience with ASO tools and relevant marketing or digital certifications. Familiarity with platforms like App Annie, Sensor Tower, and analytics systems such as Google Analytics or Apple App Analytics is typically required. Strong communication, creativity, and attention to detail help you craft compelling app descriptions and collaborate with developers and designers. These skills and qualities are crucial for increasing app visibility, driving downloads, and maintaining a competitive edge in app marketplaces.

What are some common challenges faced by professionals working in hourly app store optimization roles?

Hourly App Store Optimization (ASO) specialists often encounter challenges such as keeping up with frequent algorithm changes on app stores and adapting strategies accordingly. Additionally, they need to balance multiple client or project expectations within tight timeframes, often requiring quick analysis and implementation of keyword, visual, and metadata updates. Collaborating closely with app developers, marketing teams, and designers is typical to ensure cohesive branding and messaging, which can require strong communication and project management skills. Staying ahead of competitors and tracking app performance metrics are also ongoing tasks that require attention to detail and adaptability.

What is the difference between Hourly App Store Optimization vs App Store Optimization Specialist?

AspectHourly App Store OptimizationApp Store Optimization Specialist
CredentialsExperience in app marketing, ASO toolsSimilar credentials, often with certifications in digital marketing
Work EnvironmentFreelance or contract-based, flexible hoursFull-time or part-time in agencies or companies
Employer & IndustryStartups, app developers, marketing agenciesTech companies, app publishers, marketing firms
Search & Comparison IntentClients seeking flexible, hourly ASO servicesEmployers hiring for dedicated ASO roles

Hourly App Store Optimization involves providing ASO services on an hourly basis, often freelance or contract work, focusing on specific tasks. An App Store Optimization Specialist typically works full-time or part-time within a company or agency, with a broader scope of responsibilities. Both roles require similar skills and credentials, but differ mainly in work setting and employment structure.

What are the most commonly searched types of App Store Optimization jobs in New York?

The most popular types of App Store Optimization jobs in New York are:

What are popular job titles related to Hourly App Store Optimization jobs in New York?

For Hourly App Store Optimization jobs in New York, the most frequently searched job titles are:

What job categories do people searching Hourly App Store Optimization jobs in New York look for?

The top searched job categories for Hourly App Store Optimization jobs in New York are:

What cities in New York are hiring for Hourly App Store Optimization jobs?

Cities in New York with the most Hourly App Store Optimization job openings:

Hourly App Store Optimization jobs near you

App Store Optimization (ASO) Manager

Manhattan, NY • On-site

Dignotion Digital Marketing
Marketing • 1 - 10 employees
Learn more about Dignotion Digital Marketingexternal

Part-time

Re-posted 27 days ago

Job description


Dignotion is seeking a detail-oriented and data-driven ASO Manager to support app growth initiatives for our clients. In this role, you'll be responsible for implementing App Store Optimization strategies across both the Apple App Store and Google Play, with the goal of improving app visibility, rankings, and downloads.
This is a part-time, flexible role ideal for someone with a strong understanding of mobile user acquisition, keyword research, and creative testing within app store environments.
Key Responsibilities
  • Plan and execute ASO strategies for client apps across iOS and Android platforms
  • Conduct keyword research and optimize app metadata (titles, descriptions, keywords, etc.)
  • Collaborate with designers to test and refine store creatives (icons, screenshots, videos)
  • Monitor app performance metrics and track rankings using ASO tools and dashboards
  • Analyze competitors and identify opportunities for visibility and conversion improvements
  • Report on key performance indicators and provide actionable insights

Requirements
  • 1-2 years of experience in ASO or SEO (App Store experience preferred)
  • Familiarity with keyword tools and ASO platforms (e.g., AppTweak, Sensor Tower, Mobile Action, etc.)
  • Strong analytical skills; confident working with Excel or Google Sheets (SQL knowledge a plus)
  • Understanding of A/B testing methodologies for app store assets
  • Comfortable working independently and managing timelines
  • Fluent written and spoken English

Bonus Points If You Have:
  • Experience working with mobile apps in iGaming, betting, or regulated industries
  • Background in paid user acquisition and mobile analytics
  • Familiarity with Apple Search Ads and Google UAC
  • Basic design skills or experience coordinating with creative teams

Benefits
  • Remote or hybrid (NYC-based optional)
  • Flexible working hours
  • Project-based or part-time engagement
  • Opportunity to contribute to growth strategies across multiple apps and verticals

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