Hallmark Creative Jobs in Michigan (NOW HIRING)

Mary Free Bed Summary

We have the great privilege of helping patients and families re-build their lives.It'sextraordinarily meaningful work and the reason we greet the day with optimism and anticipation. When patients "Ask for Mary," they experience a culture that has been sculpted for more than a century. Our hallmark is to carefully listen to patients andinnovatively serve them. This is true of every employee,from support staff and leadership,to clinicians and care providers.

Mary Free Bed is a not-for-profit, nationally accredited rehabilitation hospital serving thousands of children and adults each year through inpatient, outpatient, sub-acute rehabilitation, orthotics and prosthetics and home and community programs. With the most comprehensive rehabilitation services in Michigan and an exclusive focus on rehabilitation, Mary Free Bed physicians, nurses and therapists help our patients achieve outstanding clinical outcomes.The growing Mary Free Bed Network provides patients throughout the state with access to our unique standard of care.

Mission Statement

Restoring hope and freedom through rehabilitation.

Employment Value Proposition

At Mary Free Bed, we take pride in our values-based culture:

• Focus on Patient Care.A selfless drive to serve and heal connects all MFB employees.

• Clinical Variety and Challenge.An inter-disciplinary approach and a top team of professionals create ever-changing opportunities and activities.

• Family Culture.We offer the stability of a large organization while nurturing the family/team atmosphere of a small organization.

• Trust in Each Other.Each employee knows that co-workers can be trusted to make the right decision for our family, patients, staff, and community.

• A Proud Tradition. Years of dedicated, quality service to our patients and community have yielded a reputation that fills our employees with pride.

Summary

Mary Free Bed Rehabilitation Hospital seeks aCreative Marketing Managerto support throughput for all marketing projects. TheCreative Marketing Manageris the glue that holds the Communications & External Relations team together and the navigator that keeps us on course. As an integral member of a creative team, this critical staff member will plan, organize, and oversee the hundreds of projects that flow through the department annually. Working onsiteinour Grand Rapids Campus with colleagues and external vendors,this rolewill promote teamwork between participants,maintainschedules and review projects to ensure budget, scope and creative quality are efficiently achieved.Must be highly detailed oriented and service driven, finding joy serving the needs and growth of the Mary Free Bed System.

Essential Job Responsibilities

• Take a forward-thinking approachto creative project management byanticipatingchallenges,identifyingopportunitiesand aligning marketing efforts with long-term organizational goals.

• Develop innovative strategiesto improve the reach and impact of marketing assets, ensuring they are effectivelyleveragedacross multiple platforms and campaigns.

• Analyze emerging marketing,designand content trends,identifyingopportunities to enhance creative execution and audience engagement.

• Maintain a big-picture perspective, ensuring projects not only meet immediateobjectivesbut also contribute to broader brand and business goals.

• Oversee and drive the full lifecycleof creative projects, from intake and strategy development to execution,deliveryand performance analysis.

• Ensure projects stay on track, on time and on budgetby effectively managing timelines,prioritiesand resources.

• Act asa central pointof contactbetween marketing, creative,digitaland external stakeholders, ensuring alignment across all teams.

• Conduct project kickoff meetings, providing clear direction onobjectives, creativevisionand strategic goals.

• Own the project management software and workflows,optimizingprocesses for efficiency,collaborationand scalability.

• Ensure all creative projects meet brand standards, audienceneedsand marketing goals, whilemaintainingMary Free Bed's unique voice and identity.

• Continuously evaluate and refine creative project workflowsto improve efficiency,eliminatebottlenecksand streamline execution.

• Introduce automation tools, AI-poweredsolutionsand improved asset management systemsto maximize the impact of creative resources.

• Identifyopportunities to repurpose andoptimizeexisting creative assets, ensuring they are effectivelyleveragedacross multiple platforms and campaigns.

• Work closely with designers, copywriters,videographersand external vendors to enhance creative production processesand drive higher-quality outputs.

• Conduct intake meetingswith internal stakeholders to clarifyobjectives,expectationsand strategic alignment before projects begin.

• Ensure stakeholders are informed about project status,timelinesand potential roadblocks, making proactive adjustments as needed.

• Collaborate closely with the creative managerto ensure workload distribution and deadlines are realistic,efficientand achievable.

• Communicate with external vendors,agenciesand freelancers to ensure seamless project execution and high-quality deliverables.

• Organize weekly project status meetings, providing transparency on keyinitiativesandidentifyingopportunities for cross-team collaboration.

• Implement key performance indicators (KPIs)to track the impact of creative projects and campaigns, using insights tooptimizefuture efforts.

• Compile results of major campaigns and special advertising efforts,identifyingtrends,successesand areas for improvement.

• Provide regular reports on project efficiency, resourceallocationand creative output, helping leadership make informed decisions.

• Serve as a brand gatekeeper, ensuring all creative work aligns with Mary Free Bed's brand standards,messagingand mission.

• Develop creative solutions that enhance accessibility and inclusivity, ensuring campaigns resonate withtargetaudience.

• Partner with stakeholders to create inclusive campaigns that foster representation and accessibility.

• Encourage collaborative, respectful, and culturallyawarestorytellingin all creative initiatives.

• Educate and engage team members on equity and inclusion principles, ensuring they are integrated into creative strategies and executions.

• Communicate with a variety of vendors and external stakeholders

Customer Service Responsibilities

Demonstrate excellent customer service and standards ofbehaviorsas well as encourages, coaches, andmonitorsthe sameinteam members. This individual should consistently promote teamwork and direct communication with co-workers and deal discretely and sensitively with confidential information.

Responsibilities in Quality Improvement

Contribute byidentifyingproblems and seeking solutions. Promote patient/family satisfaction where possible;participatesin departmental efforts tomonitorand report customer service.

Essential Job Qualifications

• Bachelor's Degree in Marketing, Communications, or relevant work experience

• 3-5 years of experienceas a project manager, preferably working with high-volume creative teams

• Creative thinker and inventive problem solver

• Strong writing and proofreading skills

• Knowledgeable aboutmarketing tools includingprint,videoand digital

• Ability to organize assets and recall information from our asset library and archives.

• Confidence in speaking to, and gathering information from, patients, clinicians, and team members across the Mary Free BedSystem

• Dynamic with high energy, positiveattitude,and strong work ethic

• Extraordinary organizational skills

• Excellent timemanagement skills

• Acuteattention to detail and follow-through

• Outstanding interpersonal skills with strong verbal and written communications abilities

• Proven record of working independently and with a team

• Sense of urgency and ability to quickly adapt to changing priorities

• Natural ability to influence and seek collaboration

• Projectmanagementskills orcertification

Physical Requirements for Essential Job Qualification

Levels:

• None (No specific requirements)

• Occasionally (Less than 1/3)

• Frequently (1/3 to 2/3)

• Majority (More than 2/3)

Remain in a stationary position:Frequently

Traverse or move around work location:Occasionally

Use keyboard:Frequently

Operate or use department specific equipment:None

Ascend/Descend equipment or ladder:None

Position self toaccomplishthe Essential Functions of the role:Occasionally

Receive and communicate information and ideas for understanding:Majority

Transport, position, and/or exert force:None

Up to 10 pounds:_____