Description:
Position Summary
Creative Design Specialist is responsible for creating visually compelling designs that support the company's marketing, branding, signage, and client projects. This position develops creative concepts and production-ready artwork for a variety of print and digital applications, ensuring all materials align with brand standards and effectively communicate key messages.
The ideal candidate is a creative professional with strong graphic design skills, experience preparing files for print production, and a passion for visual storytelling.
Essential Responsibilities
- Design marketing materials including brochures, flyers, catalogs, advertisements, direct mail pieces, trade show graphics, and promotional materials.
- Create artwork for signage, banners, vehicle graphics, displays, and branded environments.
- Develop logos, brand assets, and visual identity materials for company and client projects.
- Design graphics for social media, websites, presentations, and digital marketing campaigns.
- Prepare accurate, print-ready files for digital, offset, and large-format printing processes.
- Collaborate with sales, project management, and leadership teams to develop creative solutions that support business objectives.
- Create mockups, proofs, and presentations for internal review and client approval.
- Maintain consistency across all branding and marketing materials.
- Coordinate with printers, vendors, and production teams to ensure design specifications are met.
- Organize and maintain digital asset libraries, templates, and project files.
- Assist with photography, image editing, and visual content creation as needed.
- Stay current with design trends, software updates, and print production best practices.
Requirements:
Required Qualifications
- Associate's or Bachelor's degree in Graphic Design, Visual Communications, Marketing, or related field, or equivalent professional experience.
- Proficiency in Adobe Creative Suite, including Illustrator, Photoshop, and InDesign.
- Strong understanding of typography, composition, color theory, and branding principles.
- Experience creating print-ready artwork and managing production specifications.
- Excellent communication, organizational, and time-management skills.
- Ability to manage multiple projects and deadlines simultaneously.
- Strong attention to detail and commitment to producing high-quality work.
Preferred Qualifications
- Experience designing for print production, signage, or large-format graphics.
- Familiarity with print processes, paper stocks, finishes, and color management.
- Experience with photography, videography, or social media content creation.
- Knowledge of CorelDRAW or other production-oriented design software.
- Experience working in a fast-paced creative, marketing, or manufacturing environment.
Key Competencies
- Graphic Design
- Print Production
- Branding & Identity Design
- Marketing Communications
- Visual Storytelling
- Creative Problem Solving
- Layout & Typography
- Project Management
- Attention to Detail