Graco Supply Jobs (NOW HIRING)

The Senior Account Manager plays a critical role in achieving the Sales organization's mission to build and sustain a profitable customer base for Graco products, driving strategic growth within the assigned market. This role involves identifying and capitalizing on high-value revenue opportunities, cultivating strong customer relationships, and ensuring a superior customer experience through advanced sales strategies. The Senior Account Manager will conduct in-depth market analysis and leverage customer insights to develop tailored solutions that align with Graco's product portfolio and strategic objectives. Additionally, this role requires strategic collaboration with cross-functional teams, including marketing, product development, and operations, to enhance product positioning, optimize market reach, and maximize sales impact.

What You Will Do at Graco

Sales Channel Development

• Identify and establish effective sales channels to support the customer base with the assigned products and relevant applications.

• Create targeted marketing strategies to promote product offerings within these channels, focusing on maximizing reach and effectiveness.

• Design and implement territory-specific sales plans that align with the divisional distribution strategy, focusing on both acquiring new accounts and nurturing key existing ones.

• Analyze territory performance metrics and adjust strategies accordingly to optimize sales results, ensuring alignment with overall company goals.

• Collaborate with the marketing team to develop promotional materials and campaigns that support sales efforts within designated territories.

Customer Engagement

• Maintain a high level of responsiveness to customer inquiries, ensuring prompt and effective communication that addresses client needs and questions.

• Utilize customer relationship management (CRM) tools to track interactions and follow-ups, ensuring that all customer engagements are documented and actionable.

• Conduct regular site visits and outreach efforts to build rapport with industrial contractors and facility managers, assessing their specific needs and preferences regarding products.

• Foster long-term relationships with customers by providing exceptional service and support, ensuring they view Graco as a trusted partner.

Market Development

• Collaborate with internal teams to design and implement innovative distribution programs that enhance market presence and increase sales effectiveness in the assigned channels.

• Analyze the effectiveness of existing programs and make recommendations for enhancements based on market feedback and performance data.

• Monitor industry trends and competitor activity, providing insights and feedback to sales and marketing management.

• Provide regular updates and detailed reports to sales and marketing management, highlighting key insights that can inform strategic decision-making.

Product Launch and Supplier Relations

• Act as the primary liaison between customers and Graco to optimize new product launches and drive sales for both new and existing products.

• Implement training sessions for sales staff and channel partners to equip them with the necessary knowledge and tools for effectively promoting new products.

• Establish partnerships and agreements with material suppliers to support sales and distribution efforts.

Training and Equipment Management

• Manage training and demo equipment accounts per corporate standards.

What You Will Bring to Graco

• Bachelor's degree in business, engineering, marketing, a technical field, or equivalent experience.

• 5+ years of sales experience, ideally in mechanical product sales through distribution channels.

• Exceptional written, verbal, and presentation skills, with a proven ability to convey complex technical information to diverse audiences in a clear, compelling manner.

• Advanced mechanical aptitude, enabling a deep understanding of product specifications and applications and the ability to communicate these effectively to senior stakeholders.

• Proven ability to work independently while effectively adapting to diverse end-user requirements and shifting market conditions.

• Expertise in managing and optimizing distribution channels, with a strong focus on building high-impact partnerships and providing exceptional support to channel partners.

• Willingness to travel as required to meet customer and business needs.

• Valid Driver's License and ability to maintain insurability with Graco's chosen Fleet Insurer.

Accelerators

• Global industrial manufacturing experience and knowledge.

• MBA or Master's degree preferred.

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