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Google Freelancer Jobs in Michigan (NOW HIRING)

Paid Ads Strategist

Pontiac, MI · On-site

$60 - $80/hr

... or freelance setting * Strong proficiency with Google Ads (Search, Display, Video, Performance Max) * Proficiency with Meta Ads Manager and other social platforms (TikTok, LinkedIn, etc.

Working closely with internal teams and freelance partners, the Account Executive ensures projects ... Project management of existing clients' projects within teamwork.com and Google Workspace * Work ...

... freelancers, etc. * Work with Account Managers and Producers in planning, ideation and executional ... Proficient in Google Suite/Teams * Strong communication skills and persuasive abilities * Cool ...

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Google Freelancer information

What is a Google Freelancer?

A Google Freelancer is an independent professional who offers services related to Google’s platforms and products, such as Google Ads, Google Analytics, Google Workspace, SEO, and more. They typically work on a contract or project basis for clients who need expertise in optimizing and managing Google tools. Google Freelancers may handle tasks like running ad campaigns, setting up analytics, or improving a website’s search ranking. They are not employees of Google but use their skills to help businesses leverage Google’s technologies for growth.

What are the key skills and qualifications needed to thrive as a Google Freelancer?

To thrive as a Google Freelancer, you need expertise in your chosen field (such as digital marketing, software development, or content creation) and a strong portfolio demonstrating relevant experience. Familiarity with Google tools like Google Ads, Google Analytics, Google Workspace, or certification programs (e.g., Google Certified Professional) is highly beneficial. Excellent communication, self-motivation, and time management are crucial soft skills for working independently and collaborating remotely with clients. These skills and qualifications enable freelancers to deliver quality work, maintain client relationships, and stay competitive in the dynamic digital marketplace.

How do Google Freelancers typically collaborate with in-house teams and manage communication?

Google Freelancers often work remotely but are integrated into project teams through structured communication tools like Google Workspace, Slack, or video calls. Regular check-ins, agile meetings, and clear documentation help ensure alignment with in-house staff. Freelancers are expected to be proactive in updates and responsive to feedback, which fosters a collaborative environment despite geographical distance. Building trust and maintaining transparency are key to successful collaboration in this dynamic setup.

What is the difference between Google Freelancer vs Upwork Freelancer?

AspectGoogle FreelancerUpwork Freelancer
CredentialsNo specific certifications required; skills demonstrated through portfolioNo formal certifications; reputation built via reviews and work history
Work EnvironmentIndependent, often self-managed projects; communication via email or Google toolsPlatform-based; project management tools integrated within Upwork
Employer & Industry UsageClients find freelancers through Google search; used across various industriesClients post jobs on Upwork; used mainly for digital, tech, creative projects

Google Freelancers typically find clients through search and showcase skills via portfolios, working independently. Upwork Freelancers operate within a platform that facilitates job postings, reviews, and payments. Both roles require strong skills but differ mainly in how projects are sourced and managed.

What are popular job titles related to Google Freelancer jobs in Michigan?

For Google Freelancer jobs in Michigan, the most frequently searched job titles are:

What job categories do people searching Google Freelancer jobs in Michigan look for?

The top searched job categories for Google Freelancer jobs in Michigan are:

Infographic showing various Google Freelancer job openings in Michigan as of August 2026, with employment types broken down into 81% Full Time, 11% Part Time, 2% Temporary, 5% Contract, and 1% Nights. Highlights an 68% Physical, 4% Hybrid, and 28% Remote job distribution.

Paid Ads Strategist

Geektownusa

Pontiac, MI • On-site

$60 - $80/hr

Other

Posted 6 days ago


Job description

Reports to: Paid Media

Department: Digital Acquisition / Search

Location: Pontiac, MI or Hybrid

Geek Town USA (GTU) is seeking a smart, creative, and data-driven Paid Ads Strategist to join our growing team. In this role, you’ll develop and execute cross‑channel digital advertising campaigns that drive results for our clients across Google Ads, Meta Ads, and additional platforms like LinkedIn, TikTok, and Microsoft Ads.

The ideal candidate knows how to pair compelling creative with sharp targeting and clear KPIs. You should be equally comfortable writing ad copy, analyzing performance data, and adjusting strategy to meet client goals. If you’re driven by optimization and thrive in a collaborative, fast‑moving agency environment—this is the role for you.

Responsibilities
  • Build, manage, and optimize paid ad campaigns across Google Ads (Search, Display, Video, PMax) and Meta Ads (Facebook/Instagram)
  • Develop platform‑specific ad strategies tailored to client objectives (lead gen, eCommerce, awareness)
  • Monitor, analyze, and report on campaign performance using Google Analytics, platform dashboards, and internal tracking systems
  • Collaborate with designers and copywriters to produce effective creatives and test variants
  • Create and implement tracking strategies (pixels, conversion events, UTMs, GA4 goals)
  • Stay up to date on trends, beta features, and platform changes; bring fresh ideas to the table
  • Present campaign strategies and results to clients in clear, compelling ways
  • Help guide budget allocation and pacing decisions to meet performance targets
  • Contribute to media planning and funnel strategy in collaboration with other GTU team members
  • Occasionally assist with onboarding new clients or helping set up accounts and tracking
Basic Qualifications
  • 3+ years of experience running paid media campaigns, preferably in an agency or freelance setting
  • Strong proficiency with Google Ads (Search, Display, Video, Performance Max)
  • Proficiency with Meta Ads Manager and other social platforms (TikTok, LinkedIn, etc.)
  • Comfortable setting up Google Analytics 4, GTM tags, pixels, and conversion tracking
  • Excellent organizational skills and ability to manage multiple accounts and deadlines
  • Strong copywriting instincts and an eye for creativity that performs
  • Self‑starter with a testing mindset and desire to improve performance regularly
Bonus Qualifications
  • Google Ads and Google Analytics certifications
  • Experience with multi‑location businesses and localized campaigns
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