Generative Design Jobs in New York (NOW HIRING)

About Rokt
Rokt is an ecommerce technology company with the mission of making every transaction more relevant. The Rokt Ecommerce Network leverages proprietary machine learning recommendation systems, powering billions of transactions for hundreds of millions of customers, and is trusted to do this by companies like Live Nation, Fanatics, Macy's, AMC Theatres, PayPal, Uber, Hulu, Staples, Albertsons and HelloFresh.

We are looking for a Senior UX Product Designer

Compensation:
Target total compensation ranges from $214k-$255k, comprised of a fixed annual salary of $174k - $215k, plus employee equity plan grant. In addition, you will receive world-class employee benefits.
Equity grants are issued in good faith and are subject to company policies, board approval, and individual eligibility.
The Role:
We're looking for a Product Designer to join our team. You'll design end-to-end experiences across traditional UI and AI-powered (agentic) workflows, shaping how users interact with data, automation, and personalization.

This role requires strong systems thinking, a high bar for craft, and the ability to work across teams and problem spaces. You'll define and evolve interaction patterns across both traditional and AI-driven experiences, creating scalable, intuitive, and intelligent products.

You're comfortable with ambiguity, move quickly, and take ownership-unblocking yourself and others to drive impact. Your work will directly improve how customers activate and personalize data, driving adoption, efficiency, and revenue.

This role is for a designer who sees AI as both a design tool and a design challenge: someone who can use AI to work faster and smarter, and who can craft experiences that make AI feel intuitive, trustworthy, and human.

Responsibilities: 

• Leverage the latest techniques of AI design and testing to rapidly build prototypes and scale UAT.
• Design and deliver end-to-end experiences across traditional UI and AI-powered workflows, defining and evolving interaction patterns (e.g., automation, human-in-the-loop, recommendation systems, smart assistants)
• Build and maintain scalable systems, patterns, and components, ensuring consistency and quality across products
• Define and evolve UX standards for AI features across Rokt's product suite, ensuring consistency, accessibility, and ethical design principles.
• Translate complex ML model outputs and data-driven insights into intuitive, user-centered product experiences that are explainable and trustworthy.
• Work across teams with a system-level mindset, while mentoring others and raising the overall bar for craft and quality
• Embed AI tools (e.g., generative design, LLM-assisted synthesis, AI prototyping) throughout your design process to increase velocity and creative range.
• Experiment with and evaluate emerging AI design tools, advocating internally for those that meaningfully improve the team's output quality or speed.

Requirements

• 5+ years of UX or product design experience, ideally in SaaS, complex data platforms, or AI/ML-powered products.
• Strong portfolio demonstrating user-centered design processes, high-quality UI, and measurable business or user outcomes - including at least one AI or data-driven product experience.
• Hands-on experience using AI tools in your design workflow and user acceptance testing (e.g., generative design tools, LLM-assisted research synthesis, AI-powered prototyping).
• Proficiency in Figma, with a strong eye for visual design and interaction quality
• Working knowledge of front-end technologies to collaborate effectively with engineers
• Comfortable with ambiguity and fast-paced, agile environments
• Collaborative team player who contributes to and elevates design quality across the team
• Bias for action-uses prototypes, experiments, and AI-assisted tools to iterate quickly
• Strong ownership mindset, able to drive work forward and unblock challenges across teams

Benefits

• Equity in a profitable, fast-growing company approaching $1 Billion in revenue. 
• Fully funded health insurance.
• Company matching on 401k contributions (up to 4% of annual salary)
• Catered lunch daily, stocked pantry & fridges
• Dog-friendly office
• Generous allowances for wellness, technology, mobile, and transit.
• Extra leave (bonus annual leave, sabbatical leave etc.) 
  

We believe we're better together and are in the office most days (4 days per week). We also understand that you need to balance your life and your commitments so you have the flexibility to manage your own hours.
Rokt chooses to create a company that is as diverse and inclusive as the world we live in by attracting, growing & keeping the best talent. Equal employment opportunities are available to all applicants without regard to race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
Note: The first stage of the recruitment process for this role is to complete a 15-minute online aptitude test and an untimed personality profile, which will be sent out to your application email. Successful candidates will be contacted to discuss the next steps