... that designs and runs the operating system for marketing. We enable scale, speed, and ... Build and maintain marketing dashboards that surface campaign performance, funnel conversion ...
... that designs and runs the operating system for marketing. We enable scale, speed, and ... Build and maintain marketing dashboards that surface campaign performance, funnel conversion ...
Regional Campaign Lead
Atlanta, GA · On-site
... campaigns designed toincrease brand awarenessand increasemarket penetration.This ... Become a leader intop-of-funnel initiatives in your region, providing strategy suggestions and ...
Regional Campaign Lead
Atlanta, GA · On-site
... campaigns designed toincrease brand awarenessand increasemarket penetration.This ... Become a leader intop-of-funnel initiatives in your region, providing strategy suggestions and ...
Lead Generation Manager
Atlanta, GA · Remote
$70K - $90K/yr
... the funnel and moving them toward pipeline. Reporting to Mariana Tek's Senior Demand Generation Manager, you'll own the execution of programs designed to capture, nurture, and convert prospects ...
Lead Generation Manager
Atlanta, GA · Remote
$70K - $90K/yr
... the funnel and moving them toward pipeline. Reporting to Mariana Tek's Senior Demand Generation Manager, you'll own the execution of programs designed to capture, nurture, and convert prospects ...
Senior Manager, Demand Gen / ABM
Atlanta, GA · On-site +1
Designs and manages how channels, accounts, and teams connect into a unified pipeline engine; sees the full funnel and how each piece drives the next. * Grit: Self-starter who builds programs from ...
Senior Manager, Demand Gen / ABM
Atlanta, GA · On-site +1
Designs and manages how channels, accounts, and teams connect into a unified pipeline engine; sees the full funnel and how each piece drives the next. * Grit: Self-starter who builds programs from ...
Sales and Intake Coach and Manager
Lawrenceville, GA · On-site
$70K - $150K/yr
Designing comp plans, bonuses, and contests * Maintaining culture, morale, and accountability This ... Monitor the sales funnel and pipeline. Identify issues and resolve problems. Develop proactive ...
Quick apply
Sales and Intake Coach and Manager
Lawrenceville, GA · On-site
$70K - $150K/yr
Designing comp plans, bonuses, and contests * Maintaining culture, morale, and accountability This ... Monitor the sales funnel and pipeline. Identify issues and resolve problems. Develop proactive ...
Lead Technical Product Manager, Growth - UpToDate Expert AI
Kennesaw, GA · On-site +1
$154K - $178K/yr
Own growth OKRs across the end-to-end funnel,identifyingthe highest-impact levers to increase ... Our interview process is designed to assess your individual skills, experiences, and communication ...
Lead Technical Product Manager, Growth - UpToDate Expert AI
Kennesaw, GA · On-site +1
$154K - $178K/yr
Own growth OKRs across the end-to-end funnel,identifyingthe highest-impact levers to increase ... Our interview process is designed to assess your individual skills, experiences, and communication ...
Lead Technical Product Manager, Growth - UpToDate Expert AI
Kennesaw, GA · On-site +1
$154K - $178K/yr
Own growth OKRs across the end-to-end funnel,identifyingthe highest-impact levers to increase ... Our interview process is designed to assess your individual skills, experiences, and communication ...
Lead Technical Product Manager, Growth - UpToDate Expert AI
Kennesaw, GA · On-site +1
$154K - $178K/yr
Own growth OKRs across the end-to-end funnel,identifyingthe highest-impact levers to increase ... Our interview process is designed to assess your individual skills, experiences, and communication ...
HELOC (Home Equity Line of Credit) General Manager
Atlanta, GA · On-site
$275 - $350/hr
Sets business targets and drives performance across the origination funnel: conversion, speed to ... is designed to reflect the cost of labor across various U.S. geographic markets. The base salary ...
HELOC (Home Equity Line of Credit) General Manager
Atlanta, GA · On-site
$275 - $350/hr
Sets business targets and drives performance across the origination funnel: conversion, speed to ... is designed to reflect the cost of labor across various U.S. geographic markets. The base salary ...
Lead Technical Product Manager, Growth - UpToDate Expert AI
Kennesaw, GA · On-site +1
$154K - $178K/yr
Own growth OKRs across the end-to-end funnel,identifyingthe highest-impact levers to increase ... Our interview process is designed to assess your individual skills, experiences, and communication ...
Lead Technical Product Manager, Growth - UpToDate Expert AI
Kennesaw, GA · On-site +1
$154K - $178K/yr
Own growth OKRs across the end-to-end funnel,identifyingthe highest-impact levers to increase ... Our interview process is designed to assess your individual skills, experiences, and communication ...
Regional Sales Manager
Atlanta, GA · On-site
... funnel building, etc.) • Assist Regional Manager with sales operations when DSMs/SMs position is ... It is not designed to contain or be interpreted as a comprehensive inventory of all duties ...
Regional Sales Manager
Atlanta, GA · On-site
... funnel building, etc.) • Assist Regional Manager with sales operations when DSMs/SMs position is ... It is not designed to contain or be interpreted as a comprehensive inventory of all duties ...
... funnel building, etc.) · Assist Regional Manager with sales operations when DSMs/SMs position is ... It is not designed to contain or be interpreted as a comprehensive inventory of all duties ...
... funnel building, etc.) · Assist Regional Manager with sales operations when DSMs/SMs position is ... It is not designed to contain or be interpreted as a comprehensive inventory of all duties ...
Regional Sales Manager
Atlanta, GA · On-site
... generation funnel building, etc.) Assist Regional Manager with sales operations when DSMs/SMs ... It is not designed to contain or be interpreted as a comprehensive inventory of all duties ...
Regional Sales Manager
Atlanta, GA · On-site
... generation funnel building, etc.) Assist Regional Manager with sales operations when DSMs/SMs ... It is not designed to contain or be interpreted as a comprehensive inventory of all duties ...
Ownoperational design ofthe price book and product hierarchy in Salesforce CPQ designing a scalable ... Manager on clean funnel hand-offs and with the Sales Enablement Manager on GTM motion ...
Ownoperational design ofthe price book and product hierarchy in Salesforce CPQ designing a scalable ... Manager on clean funnel hand-offs and with the Sales Enablement Manager on GTM motion ...
HELOC (Home Equity Line of Credit) General Manager
Atlanta, GA · On-site
$350K/yr
Sets business targets and drives performance across the origination funnel: conversion, speed to ... is designed to reflect the cost of labor across various U.S. geographic markets. The base salary ...
HELOC (Home Equity Line of Credit) General Manager
Atlanta, GA · On-site
$350K/yr
Sets business targets and drives performance across the origination funnel: conversion, speed to ... is designed to reflect the cost of labor across various U.S. geographic markets. The base salary ...
HELOC (Home Equity Line of Credit) General Manager
Atlanta, GA · Hybrid
$350K/yr
Sets business targets and drives performance across the origination funnel: conversion, speed to ... is designed to reflect the cost of labor across various U.S. geographic markets. The base salary ...
HELOC (Home Equity Line of Credit) General Manager
Atlanta, GA · Hybrid
$350K/yr
Sets business targets and drives performance across the origination funnel: conversion, speed to ... is designed to reflect the cost of labor across various U.S. geographic markets. The base salary ...
Ownoperational design ofthe price book and product hierarchy in Salesforce CPQ designing a scalable ... Manager on clean funnel hand-offs and with the Sales Enablement Manager on GTM motion ...
Ownoperational design ofthe price book and product hierarchy in Salesforce CPQ designing a scalable ... Manager on clean funnel hand-offs and with the Sales Enablement Manager on GTM motion ...
Ownoperational design ofthe price book and product hierarchy in Salesforce CPQ designing a scalable ... Manager on clean funnel hand-offs and with the Sales Enablement Manager on GTM motion ...
Ownoperational design ofthe price book and product hierarchy in Salesforce CPQ designing a scalable ... Manager on clean funnel hand-offs and with the Sales Enablement Manager on GTM motion ...
HELOC (Home Equity Line of Credit) General Manager
Atlanta, GA · Hybrid
$350K/yr
Sets business targets and drives performance across the origination funnel: conversion, speed to ... is designed to reflect the cost of labor across various U.S. geographic markets. The base salary ...
HELOC (Home Equity Line of Credit) General Manager
Atlanta, GA · Hybrid
$350K/yr
Sets business targets and drives performance across the origination funnel: conversion, speed to ... is designed to reflect the cost of labor across various U.S. geographic markets. The base salary ...
Measure the impact of product, pricing, funnel, and business changes, including building models to ... Hands-on experience designing, running, and interpreting experiments, including A/B testing.
Measure the impact of product, pricing, funnel, and business changes, including building models to ... Hands-on experience designing, running, and interpreting experiments, including A/B testing.
This role is designed for a true hunter--someone who thrives on opening new doors, building ... Strong prospecting skills and the ability to build a robust funnel of new opportunities.
Quick apply
This role is designed for a true hunter--someone who thrives on opening new doors, building ... Strong prospecting skills and the ability to build a robust funnel of new opportunities.
Funnel Designer information
See Georgia salary details
$12.38 - $14.60
4% of jobs
$16.07 is the 25th percentile. Wages below this are outliers.
$14.60 - $16.81
31% of jobs
The median wage is $17.60 / hr.
$16.81 - $19.02
41% of jobs
$19.02 - $21.24
9% of jobs
$21.24 - $23.45
4% of jobs
$23.45 - $25.67
4% of jobs
$25.67 - $27.88
2% of jobs
$27.88 - $30.10
1% of jobs
$30.10 - $32.31
1% of jobs
$32.31 - $34.53
1% of jobs
$34.53 - $36.74
1% of jobs
$12
$20
$36
How much do funnel designer jobs pay per hour?
What are the typical collaborative activities for a funnel designer within a marketing team?
Funnel Designers often work closely with marketing strategists, copywriters, graphic designers, and sales teams to craft and optimize customer journeys. Their day-to-day responsibilities may include brainstorming campaigns, analyzing funnel performance metrics, creating wireframes and mockups, and leading A/B testing initiatives. Collaboration is crucial, as successful funnels require seamless integration of compelling content, persuasive design, and streamlined user flows. By regularly sharing insights and feedback with team members, Funnel Designers help ensure that all elements of the funnel work together to maximize conversions and achieve business objectives.
What are the key skills and qualifications needed to thrive as a funnel designer?
To thrive as a Funnel Designer, you need expertise in digital marketing strategies, conversion rate optimization, and user experience design, often supported by relevant marketing or design education. Familiarity with tools like ClickFunnels, Leadpages, Google Analytics, and CRM platforms is typically required. Strong communication, creative problem-solving, and project management skills help you stand out in this role. These capabilities are essential for designing effective funnels that drive business goals while collaborating smoothly with marketing, sales, and design teams.
How to start as a funnel designer?
What is a funnel designer?
A Funnel Designer is responsible for creating and optimizing sales and marketing funnels that guide potential customers through a structured journey toward conversion. They design landing pages, email sequences, and automation flows to improve user experience and maximize conversions. Their role often involves A/B testing, analytics tracking, and using tools like ClickFunnels, Kartra, or HighLevel to build effective funnel strategies. A good Funnel Designer understands customer psychology and marketing principles to drive growth and improve ROI for businesses.
Is funnel design in demand?
What does a funnel designer do?

Full-time
Re-posted 7 days ago
Job description
We make it our mission to ensure more genuine people have digital access to opportunities, and businesses have access to more genuine people. Our technology draws on diverse and reliable data to create a single point of truth for identity and address verification.
With over 30 years of experience behind us our team and technology are focused on enabling safe and rewarding digital lives for everyone. Regardless of age, location or background, genuine people everywhere should be able to digitally prove who they are and where they live.
Marketing Operations
Marketing Operations at GBG is a strategic, revenue-impacting function that designs and runs the operating system for marketing. We enable scale, speed, and accountability by building the systems, processes, and insights that power demand generation, lifecycle marketing, and go-to-market execution. Our mandate is to turn strategy into execution-through clean data, strong governance, measurable performance, and relentless operational excellence.
The Role - Marketing Operations Manager
The Marketing Operations Manager is responsible for designing, running, and continuously improving the systems and processes that power GBG's global marketing engine. This role owns marketing automation, CRM integration, data quality, and performance measurement-ensuring campaigns are scalable, trackable, and operationally sound across the full demand lifecycle. This role requires hands-on experience with marketing automation platforms, Salesforce, enrichment tools, HTML/email templates, and system architecture.
This is a hands-on, technical role that requires deep expertise in marketing automation and Salesforce, along with a strong understanding of B2B funnel mechanics, enrichment, scoring, and lifecycle management. The Marketing Operations Manager partners closely with Demand Generation, Field Marketing, Product Marketing, RevOps, and Sales to translate strategy into reliable execution and trusted reporting.
What you will do
MarTech Systems & Administration
- Own and administer the marketing technology stack, with primary ownership of marketing automation (HubSpot) and strong working knowledge of integrated GTM systems (Salesforce, 6sense, Cognism, SeamlessAI, analytics platforms).
- Partner with the GTM Systems Engineer and RevOps to ensure reliable data flows, integrations, and lifecycle alignment across systems-without owning core Salesforce architecture.
- Establish and enforce marketing-owned governance, including campaign structures, naming conventions, field usage, and data hygiene standards.
- Serve as the day-to-day system owner for marketers, ensuring tools are usable, reliable, and aligned to how marketing executes.
Marketing Automation & Lifecycle Operations
- Design, build, and optimize marketing automation workflows in HubSpot, including lifecycle stages, lead scoring, routing logic, suppression rules, and audience segmentation.
- Own email execution best practices, including template structure, HTML/CSS (preferred), personalization, accessibility, deliverability considerations, and QA standards.
- Build and maintain forms, landing pages, and progressive profiling logic that balance conversion performance with data quality.
- Monitor automation health, troubleshoot sync and logic issues, and proactively identify risks to data integrity or lifecycle accuracy.
Reporting, Analytics & Attribution
- Build and maintain marketing dashboards that surface campaign performance, funnel conversion, lifecycle progression, and operational KPIs.
- Ensure attribution, UTMs, and tracking frameworks are consistently applied and well-documented across channels.
- Translate performance data into clear insights for marketers, highlighting trends, gaps, and optimization opportunities.
Process & Operational Excellence
- Define and continuously improve end-to-end marketing processes that support accuracy, consistency, and scale.
- Identify process gaps, gather requirements, and maintain clear documentation for workflows, automation logic, and operating procedures.
- Partner cross-functionally to support smooth handoffs, shared definitions, and agreed-upon SLAs across Marketing, RevOps, and Sales.
Backlog Prioritization & Work Intake
- Own the Marketing Operations intake and backlog, ensuring requests are well-scoped, clearly prioritized, and aligned to business impact.
- Partner with stakeholders to clarify requirements, identify dependencies, and communicate trade-offs.
- Balance reactive requests with proactive system improvements and technical debt reduction.
Partnership & Enablement
- Enable and train marketers on systems, automation best practices, email standards, and reporting usage.
- Act as a trusted advisor to marketing teams on what is possible, scalable, and operationally sound.
- Stay current on B2B marketing automation best practices, including AI-assisted capabilities and emerging MarTech trends.
- Hands-on HubSpot expertise (required; certification preferred), including workflows, lifecycle stages, scoring, routing, forms, segmentation, and reporting.
- Strong understanding of email marketing best practices, including deliverability fundamentals, QA, and template design.
- HTML/CSS experience for email and landing pages (preferred).
- Working knowledge of Salesforce and CRM concepts, with experience supporting integrated GTM workflows (not required to be a Salesforce architect).
- Experience with enrichment and intent tools (e.g., 6sense, Cognism, SeamlessAI).
- Ability to scope work, manage a backlog, gather requirements, and prioritize effectively with stakeholders.
- Strong analytical skills and experience building dashboards and actionable insights.
- Experience maintaining a reliable, connected MarTech ecosystem through integrations and governance.
- High attention to detail, strong documentation habits, and comfort working cross-functionally.
- Builder mentality with a bias toward scalable, durable solutions.
- Curiosity and adaptability, with interest in emerging marketing automation and AI-powered tools
To find out more
As an equal opportunity employer, we are dedicated to creating a diverse and inclusive workplace where everyone feels valued and empowered. Please inform your GBG Talent Attraction Partner if you require any reasonable adjustments to the interview process.
To chat to the Talent Attraction team and find out more about our benefits and why we're a great place to work, drop an email to behired@gbgplc.com and we'll be in touch. You can also find out more about careers at GBG and check out our current opportunities at gbgplc.com/careers.