Friends Hospitality Jobs in Santa Rosa, CA (NOW HIRING)

Job Req ID: 107523 

Job Type: Full-time 

Work Category: Onsite 

Application Close Date: 08/15/2026 

Sponsorship: Not Available 

Compensation: $25.50

Gallo Privacy Policy

We are GALLO

We’re a family-owned company with a 90+ year legacy, that’s consistently recognized as a Glassdoor “Best Places to Work.” GALLO’s sustainably driven, luxury wine portfolio includes iconic brands like Rombauer Vineyards, Pahlmeyer, Orin Swift Cellars, Louis M. Martini, J Vineyards & Winery, and Maze Row Wine Merchant (U.S. importer and exporter of fine wines). You can find our complete portfolio here.

View our Corporate Values and Mission Statement here.

A Taste of What You'll Do

As a Tasting Room Representative, you’ll play an essential role in creating memorable, welcoming experiences that bring our brand to life for every guest who walks through the door. Working as part of a collaborative hospitality team, you’ll support daily tasting room operations while helping achieve financial goals, build consumer loyalty, and deliver an authentic connection to our wines and story.

In this role, you’ll engage directly with guests by presenting selected wines, sharing knowledge about winemaking, winegrowing, vintages, and winery history, and answering questions that enhance each visitor’s experience. You’ll act as a trusted resource while promoting wine and non-wine products, supporting retail displays, and assisting guests with purchases in a professional and enthusiastic manner.

You’ll also support the operational side of the tasting room, including opening and closing procedures, operating cash registers and credit card terminals, processing phone and shipping orders in compliance with state and federal regulations, and assisting with inventory counts and audits. Your attention to detail and commitment to service will help maintain property standards, cleanliness, and compliance with sanitation requirements.

From supporting hospitality events to representing the brand graciously and responsibly, this role offers the opportunity to blend sales, service, and storytelling in a dynamic, guest-focused environment.

Why Orin Swift?

Since opening our doors in 2013, we’ve been inviting wine enthusiasts—both old friends and new—to experience our unique approach to winemaking. Now, a decade later, we’ve expanded and reimagined our wine tasting experiences, transforming the historic downtown St. Helena bank building into a space that embodies the spirit of Orin Swift. Every detail, from the raw, industrial-inspired design to our thoughtfully curated tasting options, reflects our commitment to artistry and innovation.

What You'll Need

• High school diploma or State-issued equivalency certificate plus 2 years of tasting room, customer service, retail sales, wine industry, hospitality, team management, public relations, marketing, or teaching and educating others experience.
• Required to be 21 years of age or older.
• Required to lift and move product weighing up to 50 pounds.
• Required to work weekends and a flexible schedule as needed.
• Required to engage in frequent walking and standing.
• Required to multi-task with focus on detail and switch gears quickly.
• Experienced in reading and comprehending simple instructions, correspondence, and memos.
• Experienced in writing simple correspondence and procedures.
• Skilled in adding, subtracting, multiplying and dividing in all units of measure, using whole numbers, common fractions, and decimals.
• Required to travel to company offices, sites, and/or meeting locations for onboarding, training, meetings, and events for development, department needs, and business delivery up to 5% of the time, with or without reasonable accommodation. This may be in addition to travel requirements, if applicable, as listed in this job description. 
• Required to be 18 years or older. This may be in addition to other age requirements, if applicable, as listed in this job description.

How You'll Stand Out

• Bachelor’s Degree plus 1 year of tasting room, customer service, retail sales, wine industry, hospitality, team management, public relations, direct to consumer marketing, or wine education experience.
• Knowledge of wine and wine production.

To view the full job description, please click here.

Our Benefits & Perks

We are committed to providing competitive compensation, perks, and a culture that supports your well-being. Benefits depend on your work category and may include medical and dental coverage, 401k plans, profit sharing, pet insurance, company holidays, access to an employee wine shop, and more! Additional information will be provided before your first interview.

The Fine Print

• The Company does not sponsor for employment-based visas for this position now or in the future.
• Actual compensation paid within the range will be determined by factors such as the education, experience, knowledge, skills and abilities of the applicant, internal equity, and alignment with market data. In addition to the salary, this position may be eligible for bonuses, incentive plans, or participate in tasting room tip pools, as applicable.
• This position will be based in the location(s) specified in the job posting and requires working on-site with no telecommuting option. You will be expected to live within a commutable distance. 
• It is the Company’s policy for job postings to be open to internal candidates for a minimum of 5 days and to external candidates, if applicable, for a minimum of 3 days.

Gallo’s policy is to afford equal employment opportunities to all applicants and employees and not to discriminate on the basis of race, traits associated with race, including but not limited to, hair texture and protective hairstyles (such as braids, locks, and twists), color, national origin, ancestry, creed, religion, physical disability, mental disability, medical condition as defined by applicable state law (including cancer and predisposing genetic characteristics), genetic information, marital status, familial status, sex, gender, gender identity, gender expression, sexual orientation (actual or perceived), transgender status, sex stereotyping, pregnancy, childbirth or related medical conditions, reproductive health decision making, age, military or veteran status, domestic violence or sexual assault victim status, or any other basis protected by applicable law. Nor will Gallo discriminate based on a perception that an individual has any of the foregoing characteristics or is associated with a person who has, or is perceived to have, any of those characteristics.

Gallo will comply with state and local laws prohibiting discrimination for lawful out-of-work behavior, such as off-duty use of cannabis away from the workplace (subject to federal and state law exceptions), the existence of non-psychoactive cannabis metabolites in hair, blood, urine, or other bodily fluids as determined by a drug screening test (subject to federal and state law exceptions).

We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Gallo is committed to providing reasonable accommodation for candidates with disabilities in our recruiting process. If you need any assistance or accommodation due to a disability, please let us know at 209.341.7000.

Gallo is enrolled in the Department of Homeland Security's E-Verify program and will use the program to verify the employment eligibility of all newly hired employees as required.

E-Verify Notice

Right to Work

Employee Polygraph Protection Act