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Freelance Web Content Manager Jobs (NOW HIRING)

JOB SUMMARY The Web Content Manager will collaborate with stakeholders and partners to create and execute an exceptional online experience. Excellent understanding of web content management ...

JOB SUMMARY The Web Content Manager will collaborate with stakeholders and partners to create and execute an exceptional online experience. Excellent understanding of web content management ...

Web Content Manager Type: Contract - 12 Months (Probability of Extension) Location: Phoenix, AZ (Hybrid) Interview : In Person interview Job Summary: The defining priority of this position is the ...

arrivia is seeking an experienced, results-driven Web Content Manager to join our team. This role sits at the vital intersection of marketing creativity and technical execution. We are looking for a ...

arrivia is seeking an experienced, results-driven Web Content Manager to join our team. This role sits at the vital intersection of marketing creativity and technical execution. We are looking for a ...

Web Content Manager (AEM/CMS) Location: Sunnyvale, CA (Hybrid) (Tuesday, Wednesday and Thursday - 3 days onsite) Duration: 6+ month's contract (Possible Extension) Must have skills: CMS Adobe ...

JOB SUMMARY The Web Content Manager provides a broad range of support to the market and the organization across ERCOT's digital presence. This includes ERCOT.com and other ERCOT websites, the ERCOT ...

This position is responsible for assisting the Web Content Manager in ensuring continuous operation of the website to serve the information needs of both internal and external users. This position ...

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Freelance Web Content Manager information

See salary details

$26.5K

$83.4K

$129K

How much do freelance web content manager jobs pay per year?

As of Aug 22, 2026, the average yearly pay for freelance web content manager in the United States is $83,358.00, according to ZipRecruiter salary data. Most workers in this role earn between $69,500.00 and $97,500.00 per year, depending on experience, location, and employer.

What does a freelance web content manager do?

A Freelance Web Content Manager is responsible for creating, editing, and managing digital content on websites for various clients. They ensure that the website's content is accurate, engaging, and aligned with the client’s brand and goals. Their duties often include coordinating with writers, designers, and developers, implementing SEO strategies, and using content management systems (CMS) like WordPress or Drupal. As freelancers, they work independently and may manage multiple clients or projects simultaneously.

What are the key skills and qualifications needed to thrive as a freelance web content manager, and why are they important?

To thrive as a Freelance Web Content Manager, you need expertise in content strategy, SEO, copywriting, and a strong understanding of digital marketing, often backed by a degree in communications, marketing, or a related field. Familiarity with content management systems (CMS) like WordPress, SEO tools such as SEMrush or Ahrefs, and basic HTML/CSS knowledge are typically required. Exceptional organizational skills, attention to detail, and the ability to collaborate and communicate effectively with clients set top professionals apart. These skills ensure the creation, optimization, and delivery of high-quality web content that drives engagement and meets client goals.

What are some common challenges freelance web content managers face when coordinating with multiple clients and teams remotely?

Freelance Web Content Managers often juggle several projects at once, each with unique brand guidelines, goals, and stakeholders. A common challenge is maintaining clear and consistent communication across different client teams, especially when working with varying project management tools and schedules. Staying organized, setting expectations early, and using collaborative platforms can help ensure content is delivered on time and meets each client's objectives. Time management and adaptability are key, as priorities can shift quickly in a freelance environment.

What is the difference between Freelance Web Content Manager vs Freelance Content Writer?

AspectFreelance Web Content ManagerFreelance Content Writer
Primary RoleOversees website content strategy, manages content teams, and ensures content aligns with brand goals.Creates written content for websites, blogs, and marketing materials.
Skills & CredentialsContent management systems, SEO, project management, communication skills.Strong writing, SEO knowledge, research skills.
Work EnvironmentRemote or client sites, often collaborating with designers and developers.Primarily remote, focused on writing tasks.
Industry UsageUsed by digital marketing agencies, companies with online presence.Used across marketing, publishing, and media industries.

While both roles involve content creation, a Freelance Web Content Manager focuses on managing and strategizing website content, whereas a Freelance Content Writer primarily produces written material. The manager role requires additional skills in content planning and technical tools, making it broader in scope.

More about Freelance Web Content Manager jobs

What cities are hiring for Freelance Web Content Manager jobs?

Cities with the most Freelance Web Content Manager job openings:

What are the most commonly searched types of Web Content Manager jobs?

The most popular types of Web Content Manager jobs are:

What states have the most Freelance Web Content Manager jobs?

States with the most job openings for Freelance Web Content Manager jobs include:

What job categories do people searching Freelance Web Content Manager jobs look for?

The top searched job categories for Freelance Web Content Manager jobs are:

Infographic showing various Freelance Web Content Manager job openings in the United States as of August 2026, with employment types broken down into 88% Full Time, 11% Part Time, and 1% Contract. Highlights an 81% Physical, 2% Hybrid, and 17% Remote job distribution, with an average salary of $83,358 per year, or $40.1 per hour.

Web Content Manager

Keybank

Brooklyn, OH • On-site

Full-time

Posted 15 days ago


KeyBank rating

8.2

Company rating: 8.2 out of 10

Based on 99 frontline employees who took The Breakroom Quiz

50th of 171 rated banks


Job description

Location:

4910 Tiedeman Road, Brooklyn OhioLocation:

Mobile - In office 3 days a week.

JOB SUMMARY

The Web Content Manager will collaborate with stakeholders and partners to create and execute an exceptional online experience. Excellent understanding of web content management, analytics, user interface design and usability is necessary.

ESSENTIAL JOB FUNCTIONS

Strategy

  • Determines strategy and approach for new products, services, or campaigns within the Businesses & Institutions section of Key.com and supports Corporate and Commercial marketing campaigns with appropriate landing pages.
  • Determines possible solutions, creates requirements, and gathers information leveraging people within Key or partner agencies or from research/competitive analysis
  • Stays on top of trends and consumer expectations for web experiences by reading industry reports and completing competitor analysis; watches for new innovations across all type of websites.
  • Proactively conduct and communicate industry research to stay current on best practices in digital marketing and web user experience, competitor user interface designs, and emerging technologies.

Partnership

  • Act as a consultant, providing direction on best practices for online experience solutions to internal clients and partners.
  • Proactively meet with partners to advise, schedule, and manage projects and content updates for key.com.
  • Collaborates with partners within user experience, design, project management, marketing technology, analytics, product management and compliance.
  • Communicates page strategy and requirements to the Web Content Specialist(s), who creates the pages within the content management system, Adobe Experience Manager (AEM).

Project Management

  • Reviews web page content, navigation, functionality, look and feel that supports internal partners' business objectives while maintaining compliance with website standards, including Key's own guidelines, WC3 and ADA.
  • Execute strong attention to detail when reviewing pages in development & testing environment.
  • Develop processes to ensure publishes go according to plan without negatively affecting other areas/functions of the website.

Reporting & Analysis

  • Determines key performance indicators and online/offline conversion points, documents website analytics requirements, and partners with web analytics team to provide standard reporting and interpretation to partners.

General

  • Proactively drive issues / defects to resolution.

REQUIRED QUALIFICATIONS

  • Bachelor's Degree preferred in web development, marketing, or related field.
  • Minimum 4 years previous work experience in website management and/or digital marketing field.
  • Excellent interpersonal skills, relationship management skills, problem-solving and decision-making skills.
  • Proven ability to provide insights and recommendations to partners and stakeholders on the best approach to meeting digital marketing goals.
  • Strong knowledge of HTML and experience with web content management systems, specifically component-based systems, AEM preferred.
  • Strong understanding of web marketing concepts including search engine marketing, search engine optimization, knowledge of industry online best practices and web standards.
  • Proven ability to recognize and edit effective web content to create compelling online experiences.
  • Ability to synthesize results and combine with overall Key.com or campaigns results.
  • Cultivates and thrives in a creative, energetic, innovative, and exciting environment.
  • Ability to effectively manage and execute numerous projects simultaneously with minimal supervision.
  • Interest in and aptitude for understanding the business, and a positive, 'can-do' attitude.
  • Ability to take initiative, negotiate effectively and build productive relationships with business partners.
  • Effective verbal and written communicator, able to communicate with a variety of audiences and management levels and translate business requirements into technical requirements.
  • Ability to work both independently and as a member of a team.

PREFERRED QUALIFICATIONS

  • Effective analytical techniques and use of web analytics tools, such as Adobe Analytics.
  • Proven experience in client servicing and vendor/agency management.
  • Familiarity with mobile/responsive website principles and Javascript.
  • Experience with a project management tool, such as WorkFront.

COMPETENCIES/SKILLS

  • Creative thinking
  • Visionary thinking
  • Show strong initiative and be a driver
  • Organized
  • Detail oriented
  • Champion Change and Innovation to affect strong sense of urgency
  • Manages Execution
  • Build and Sustain Effective Relationships with Stakeholders
  • Negotiates Effectively
  • Client Focus
  • Strategic Agility
  • Business Acumen
  • Organizational Savvy
  • Leads Courageously
  • Drive for Results

EQUIPMENT USED

PC, telephone, multiple MS Office and web-based applications, remote access software

TRAINING REQUIRED

Training will consist of on-the-job activities with the direction of management. Additional formal training will be provided as required to maintain or enhance performance and professional development.

This position is NOT eligible for employment visa sponsorship for non-U.S. citizens.

COMPENSATION AND BENEFITS

This position is eligible to earn a base salary in the range of $71,000.00 - $125,000.00 annually. Placement within the pay range may differ based upon various factors, including but not limited to skills, experience and geographic location. Compensation for this role also includes eligibility for incentive compensation which may include production, commission, and/or discretionary incentives.

Please click here for a list of benefits for which this position is eligible.

Key has implemented an approach to employee workspaces which prioritizes in-office presence, while providing flexible options in circumstances where roles can be performed effectively in a mobile environment.

Job Posting Expiration Date: 08/31/2026 KeyCorp is an Equal Opportunity Employer committed to sustaining an inclusive culture. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, genetic information, pregnancy, disability, veteran status or any other characteristic protected by law.

Qualified individuals with disabilities or disabled veterans who are unable or limited in their ability to apply on this site may request reasonable accommodations by emailing HR_Compliance@keybank.com.

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About KeyBank

Sourced by ZipRecruiter

Key is one of the nation's largest bank-based financial services companies. Key provides deposit, lending, cash management, insurance, and investment services to individuals and businesses in 15 states under the name KeyBank National Association through a network of more than 1,200 branches and more than 1,500 ATMs. Key also provides a broad range of sophisticated corporate and investment banking products, such as merger and acquisition advice, public and private debt and equity, syndications, and derivatives to middle market companies in selected industries throughout the United States under the KeyBanc Capital Markets trade name.

Industry

Banking and credit intermediation

Company size

10,000+ Employees

Headquarters location

Cleveland, OH, US

Year founded

1849