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Freelance Remote Marketing Automation Jobs in Raleigh, NC

Remote (must reside in one of the following states: AL, AR, AZ, CA, CO, CT, DE, FL, GA, IL, IN, KY ... Eliminate manual and fragmented processes through automation and AI, replacing them with ...

Driven to stay ahead of industry trends, including actively learning how AI and automation can ... Work Environment Requirements As a remote-first company, you'll have the ability to work from ...

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Freelance Remote Marketing Automation information

See Raleigh, NC salary details

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$46

$128

How much do freelance remote marketing automation jobs pay per hour?

As of Aug 25, 2026, the average hourly pay for freelance remote marketing automation in Raleigh, NC is $46.38, according to ZipRecruiter salary data. Most workers in this role earn between $23.61 and $60.05 per hour, depending on experience, location, and employer.

What is a freelance remote marketing automation specialist?

A Freelance Remote Marketing Automation Specialist is a professional who works independently, often from home or any location, to help businesses automate their marketing tasks and campaigns. They use various marketing automation platforms to streamline processes like email marketing, lead generation, customer segmentation, and analytics. By automating repetitive tasks, they help companies save time, improve efficiency, and enhance customer engagement. Freelancers in this role often collaborate with multiple clients across different industries and adapt strategies to fit each business's unique needs.

What are the key skills and qualifications needed to thrive as a freelance remote marketing automation specialist?

To thrive as a Freelance Remote Marketing Automation Specialist, you need a strong grasp of digital marketing principles, campaign strategy, and data analysis, often backed by experience or certification in marketing or related fields. Proficiency with automation platforms like HubSpot, Marketo, Mailchimp, or Salesforce Marketing Cloud, as well as familiarity with CRM systems and analytics tools, is essential. Strong communication, time management, and problem-solving skills help you excel in client interactions and manage projects independently. These skills ensure effective campaign execution, measurable results, and successful client relationships in a competitive remote work environment.

What are some common challenges faced by freelance remote marketing automation professionals, and how can they be managed?

Freelance remote marketing automation professionals often face challenges such as coordinating communication across different time zones, managing multiple client expectations, and staying updated with evolving marketing technologies. To manage these, it's beneficial to establish clear communication channels, set realistic timelines, and use project management tools to track tasks and deliverables. Consistently investing time in learning new automation platforms and marketing trends also helps maintain a competitive edge and deliver strong results for clients.

What is the difference between Freelance Remote Marketing Automation vs Freelance Remote Email Marketing Specialist?

AspectFreelance Remote Marketing AutomationFreelance Remote Email Marketing Specialist
CredentialsMarketing automation certifications (e.g., HubSpot, Marketo)Email marketing certifications (e.g., Mailchimp, Constant Contact)
Work EnvironmentUses automation platforms, CRM tools, analyticsFocuses on email campaign creation, segmentation, and analytics
Industry UsageCommon in digital marketing agencies, tech companiesUsed across e-commerce, retail, and service industries
Search & ComparisonOften compared for automation skills, workflow setupCompared for email campaign expertise, list management

Freelance Remote Marketing Automation professionals focus on creating automated marketing workflows using specialized platforms, while Freelance Remote Email Marketing Specialists primarily design and execute email campaigns. Both roles require marketing knowledge but differ in tools and scope, catering to different client needs within digital marketing.

What are popular job titles related to Freelance Remote Marketing Automation jobs in Raleigh, NC?

For Freelance Remote Marketing Automation jobs in Raleigh, NC, the most frequently searched job titles are:

What job categories do people searching Freelance Remote Marketing Automation jobs in Raleigh, NC look for?

The top searched job categories for Freelance Remote Marketing Automation jobs in Raleigh, NC are:

What cities near Raleigh, NC are hiring for Freelance Remote Marketing Automation jobs?

Cities near Raleigh, NC with the most Freelance Remote Marketing Automation job openings:

Lead Product Manager - Marketing Platform (Remote - United States)

Yelp, Inc

Raleigh, NC • On-site, Remote

$104K - $269K/yr

Full-time

Re-posted 3 days ago


Yelp rating

6.9

Company rating: 6.9 out of 10

Based on 9 frontline employees who took The Breakroom Quiz

202nd of 246 rated software companies


Job description

Summary

Yelp is looking for a collaborative and innovative Lead Product Manager to develop and drive the strategy for our Marketing Platform. Your work will enable our marketing teams to reach and engage communities everywhere, using technology, data, and creative solutions. You'll play a central role connecting product, marketing, engineering, and data teams so that we deliver real value to Yelp's consumers and Local Businesses.

You'll have the opportunity to lead the creation and execution of a product roadmap that aligns directly with Yelp's marketing strategy and company goals. Your expertise will help Yelp maximize the impact of industry-leading marketing automation platforms and develop custom solutions that streamline workflows across teams.

This role is ideal for a creative leader who thrives in cross-functional environments, loves solving complex problems, values diverse perspectives, and enjoys transforming innovative ideas into real-world impact.

This opportunity is fully remote and does not require you to be located in any particular state within the US. We welcome applicants from throughout the US. We'd love to have you apply, even if you don't feel you meet every single requirement in this posting. At Yelp, we're looking for great people, not just those who simply check off all the boxes.

What you'll do:
  • Partner with marketing leaders to build and lead a product roadmap that supports Yelp's marketing strategy and company goals.
  • Use your experience with leading third-party marketing automation platforms (such as Salesforce Marketing Cloud or Braze) to maximize their value for our teams and customers.
  • Research and implement emerging technologies including machine learning and artificial intelligence, ensuring our marketing tools benefit from the latest advances.
  • Connect with specialist groups such as data analytics and machine learning/artificial intelligence teams to bring new solutions to market and support their successful adoption.
  • Stay informed about trends and best practices in marketing technology to keep Yelp at the forefront of innovation.
  • Listen closely to marketing team members, learn from a variety of experiences, and support others to succeed through empathy and clear communication.
What it takes to succeed:
  • Expertise in product management, with work in marketing technology or marketing operations.
  • You have hands-on experience with at least one marketing automation platform (e.g., Salesforce Marketing Cloud, Braze, or similar).
  • You are comfortable working together with engineers and can communicate technical requirements even if you don't code yourself.
  • You're curious about how machine learning and artificial intelligence can shape the future of marketing and enjoy working with teams exploring these areas.
  • You use data to guide decisions and value privacy, inclusivity, and transparency in data practices.
  • You have partnered with marketing teams or worked in a marketing-related role and appreciate different marketing approaches and perspectives.
  • A Bachelor's Degree or an equivalent work experience is required.
What you'll get:
  • Compensation range is $104,000 - $269,000 annually. Depending on your role and level, you may also be offered a bonus, restricted stock units, and benefits.
  • This opportunity has the option to be fully remote in all locations across the US.
  • You can find more information about Yelp's five star benefits here!
ClosingAt Yelp, we believe that diversity is an expression of all the unique characteristics that make us human: race, age, sexual orientation, gender identity, religion, disability, and education - and those are just a few. We recognize that diverse backgrounds and perspectives strengthen our teams and our product. The foundation of our diversity efforts are closely tied to our core values, which include "Playing Well With Others" and "Authenticity." We're proud to be an equal opportunity employer and consider qualified applicants without regard to race, color, religion, sex, national origin, ancestry, age, genetic information, sexual orientation, gender identity, marital or family status, veteran status, medical condition or disability. Actual salary offered may vary based on multiple factors, including but not limited to, an individual's location and experience.  We will consider for employment qualified candidates with arrest and conviction records, consistent with applicable law (including, for example, the San Francisco Fair Chance Ordinance for roles based in San Francisco, the Los Angeles County Fair Chance Ordinance for roles based in the unincorporated areas of Los Angeles County, and the California Fair Chance Act for roles based in California). Where required by law, a criminal background check will not be conducted until after a conditional offer of employment is made, and any evaluation of a candidate's criminal background check will be subject to an individualized assessment that takes into account the candidate's specific criminal records and the responsibilities and requirements of the particular role. We are committed to providing reasonable accommodations for individuals with disabilities in our job application process. If you need assistance or an accommodation due to a disability, you may contact us at accommodations-recruiting@yelp.com or 415-969-8488. Note: Yelp does not accept agency resumes. Please do not forward resumes to any recruiting alias or employee. Yelp is not responsible for any fees related to unsolicited resumes. US Recruiting and Applicant Privacy Notice Notice to Washington Applicants - Washington State Fair Chance Act #LI-RemoteEmployment Type: FULL_TIME

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