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Freelance Programmatic Jobs in Inkster, MI (NOW HIRING)

Freelance Programmatic information

See Inkster, MI salary details

$27

$58

$66

How much do freelance programmatic jobs pay per hour?

As of Aug 11, 2026, the average hourly pay for freelance programmatic in Inkster, MI is $58.53, according to ZipRecruiter salary data. Most workers in this role earn between $56.49 and $63.89 per hour, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a freelance programmatic specialist, and why are they important?

To thrive as a Freelance Programmatic Specialist, you need expertise in digital marketing, data analysis, and programmatic advertising platforms, often backed by experience or certifications in digital advertising. Proficiency with demand-side platforms (DSPs), ad servers, analytics tools like Google Analytics, and familiarity with industry certifications such as IAB Digital Media Buying and Planning is highly valued. Strong communication, problem-solving, and client management skills set you apart by enabling effective campaign optimization and client collaboration. These skills ensure campaigns are efficiently executed, results are measurable, and client objectives are consistently met in a dynamic digital landscape.

What is a freelance programmatic?

Freelance Programmatic professionals are independent experts who plan, execute, and optimize digital advertising campaigns using automated, data-driven technologies known as programmatic advertising. They work with clients or agencies on a project or contract basis, leveraging platforms and algorithms to buy and place ads efficiently across websites, apps, and other digital channels. Their responsibilities often include campaign setup, audience targeting, performance analysis, and budget management. By working freelance, they offer flexible, specialized support to businesses seeking to maximize the effectiveness of their online advertising.

What are some common challenges faced by freelance programmatic specialists and how can they be navigated?

Freelance Programmatic specialists often encounter challenges such as staying updated with rapidly evolving ad technologies, managing multiple client expectations, and ensuring transparency in campaign performance. Navigating these challenges requires strong self-motivation, consistent upskilling through industry resources, and clear communication with clients about goals and deliverables. Additionally, building a reliable network of industry contacts can help freelancers stay informed about best practices and emerging opportunities.

What is the difference between Freelance Programmatic vs Freelance Digital Media Buyer?

AspectFreelance ProgrammaticFreelance Digital Media Buyer
CredentialsKnowledge of DSPs, ad tech, data managementExperience with ad platforms, media planning
Work EnvironmentTypically remote, tech-focusedRemote or client-site, media-focused
Industry UsageUsed in digital advertising, tech-driven campaignsUsed in advertising agencies, brands
Search & Comparison IntentHigh overlap in digital advertising rolesRelated but more media planning oriented

Freelance Programmatic specialists focus on automated ad buying using DSPs and data-driven strategies, often working with advanced ad tech. Freelance Digital Media Buyers handle media planning and manual ad placements across platforms. While both roles operate in digital advertising, Programmatic roles emphasize automation and data, whereas Media Buyers focus on strategic media placement. Understanding these differences helps clients find the right freelance expertise for their campaigns.

What job categories do people searching Freelance Programmatic jobs in Inkster, MI look for? The top searched job categories for Freelance Programmatic jobs in Inkster, MI are:
What cities near Inkster, MI are hiring for Freelance Programmatic jobs? Cities near Inkster, MI with the most Freelance Programmatic job openings:

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 3 days ago


Job description

Company Description

With a history that dates back over 80 years, Starcom is a global communications planning and media leader. We are an agency still grounded in our founding principle that people are at center of all we do. Each day, we apply this belief to harness the transformative power of data and technology to inspire and move people and business forward. With more than 7,000 employees in over 100 offices around the world, Starcom partners with the world's leading marketers and brands, including Bank of America, Best Buy, Kellogg Company, McDonald's, Novartis, Samsung, Visa and more.

This role at Starcom will serve as a member of Publicis Groupe's strategic internal agency, Constellation.

Constellation serves as an internal-facing brand formed by a collective of Publicis Groupe agencies to address our client's creative, data, strategy, media, and technology requirements. Team members collaborate across agencies while functioning as sub-divisions within their respective brands to provide dedicated support for the client. By acting as a unified interface, Constellation eliminates operational silos and presents a single service entity and primary point of contact for the client.

Job Description

The Programmatic Analyst is responsible for supporting on campaign management activities such as campaign set-up, documentation creation and maintenance, QA, performance reporting and billing reconciliation. The Programmatic Analyst is responsible for identifying and implementing optimizations as approved by senior team members and clients. They provide input in the construction of client decks and status documentation.   

Responsibilities
  • Support on execution, management, and optimization of programmatic media campaigns for agency clients
  • Demonstrate diligence, attention to detail and adherence to programmatic best practices throughout the full programmatic campaign life-cycle
  • Handle daily campaign maintenance, including internal questions regarding performance tracking, spend, and status of various campaigns
  • Collaborate with the data analytics teams in the development of client-facing campaign performance reports
  • Manage the collection and organization of campaign-specific materials for the team, including, creative assets, budget documents, etc
  • Communicate detail to instruct teams on trafficking campaign assets & tags for running media
  • Run the campaign QA process to ensure accurate campaign settings, budgets, and brand safety protocols
  • Assist with monthly billing actualization for each campaign within Prisma
  • Participate in regular knowledge share sessions to share and learn new strategies for optimizing and enhancing
Qualifications
  • 3-5 years of experience within programmatic or digital marketing
  • Understanding of traditional and interactive media planning elements 
  • Resourceful, curious, and motivated individual with an ability to work independently as well as in a team setting
  • Strong analytics, organizational, and communication skills
  • Proficiency in Microsoft Office Suite with intermediate to advanced understanding of Excel
Additional Information

The Power of One starts with our people! To do powerful things, we offer powerful resources. Our best-in-class wellness and benefits offerings include:

Paid Family Care for parents and caregivers for 12 weeks or moreMonetary assistance and support for Adoption, Surrogacy and FertilityMonetary assistance and support for pet adoptionEmployee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balanceTuition AssistancePaid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and moreMatching Gifts programsFlexible working arrangements'Work Your World' Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)Business Resource Groups that support multiple affinities and alliances

The benefits offerings listed are available to eligible U.S. Based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents.

We also offer medical and voluntary benefits to our freelancers and temporary employees. Voluntary benefit options include supplemental medical insurance, transportation, and parking benefits, legal benefits, pet insurance, and auto and home insurance. You must be actively employed for 90 consecutive calendar days in order to be eligible for Publicis medical and voluntary benefits. 

Starcom is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances.

If you require accommodation or assistance with the application or onboarding process specifically, please contact USMTTACompliance@publicis.com.

All your information will be kept confidential according to EEO guidelines.

 Compensation Range: USD $60,800.00 - USD $84,000.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 9/1/2026.Employment Type: FULL_TIME