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Freelance Insight Jobs (NOW HIRING)

RAPP

Freelance - Director, Analytics

Dallas, TX · On-site

RAPP Dallas is looking for a Freelance - Director, Analytics to join our award-winning Marketing ... Develop observations and insights around campaign results for optimization of paid media and omni ...

RAPP

Freelance - Director, Analytics

Los Angeles, CA · On-site

RAPP Los Angeles is looking for a Freelance - Director, Analytics to join our award-winning ... Develop observations and insights around campaign results for optimization of paid media and omni ...

VML

Designer - Freelance

New York, NY · On-site

$60 - $75/hr

As Senior Designer - Freelance, you adhere to the high-quality standard and work alongside the ... You stay current with social trends and best practices and incorporate insights into your design.

UNFOLD Agency

Senior Analyst (Freelance)

Culver City, CA · On-site

$96K - $127K/yr

Senior Analyst (Freelance) * Location : Remote (PST) * Engagement: Freelance * Reports To ... Insights & Performance Analysis * Identify why content performs using creative, cultural, and ...

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How much do freelance insight jobs pay per hour?

As of Jun 19, 2026, the average hourly pay for freelance insight in the United States is $47.71, according to ZipRecruiter salary data. Most workers in this role earn between $24.28 and $61.78 per hour, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Freelance Insight Analyst, and why are they important?

To thrive as a Freelance Insight Analyst, you need strong analytical abilities, expertise in data interpretation, and a relevant educational background such as a degree in statistics, business, or a related field. Familiarity with tools like Excel, SQL, Power BI, or Tableau, and sometimes certifications in data analytics, is typically required. Excellent communication, self-motivation, and the ability to translate complex findings into actionable recommendations make someone stand out in this role. These skills ensure freelancers can independently deliver valuable insights to clients, supporting data-driven decisions and fostering client trust.

What are some common challenges freelance insight professionals face when working with multiple clients simultaneously?

Freelance insight professionals often juggle several projects at once, which can lead to competing deadlines and shifting priorities. Managing expectations and clear communication with clients is crucial to ensure deliverables are met without sacrificing quality. Additionally, adapting to different organizational cultures and data systems can require quick learning and flexibility. Building strong time management skills and setting clear boundaries are essential for maintaining a healthy work-life balance.

What is the difference between Freelance Insight vs Freelance Data Analyst?

AspectFreelance InsightFreelance Data Analyst
Required CredentialsOften no formal credentials, but industry knowledge helpsTypically requires a degree in data analysis, statistics, or related fields
Work EnvironmentRemote, project-based, flexible hoursRemote or on-site, project-based or ongoing contracts
Employer & Industry UsageUsed by market research firms, consulting agencies, startupsCommon in finance, healthcare, marketing, and tech industries
Search & Comparison IntentUnderstanding insights and market trendsAnalyzing data to inform business decisions

Freelance Insight professionals focus on providing strategic market or industry insights without necessarily requiring technical data skills, while Freelance Data Analysts specialize in analyzing data sets to generate actionable insights, often with formal education in data analysis or related fields. Both roles are flexible, remote, and project-based, but differ in their core skills and industry applications.

What are freelance insights?

Freelance insights refer to information and analysis about the freelance industry, including trends, best practices, challenges, and opportunities for independent workers. These insights help freelancers make informed decisions about their careers, pricing, client acquisition, and skill development. They are often based on industry reports, surveys, and expert opinions, providing valuable guidance to both new and experienced freelancers.
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What cities are hiring for Freelance Insight jobs? Cities with the most Freelance Insight job openings:
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What job categories do people searching Freelance Insight jobs look for? The top searched job categories for Freelance Insight jobs are:
Freelance Insight jobs near you
Infographic showing various Freelance Insight job openings in the United States as of June 2026, with employment types broken down into 82% Full Time, 6% Part Time, and 12% Contract. Highlights an 86% Physical, 5% Hybrid, and 9% Remote job distribution, with an average salary of $99,230 per year, or $47.7 per hour.
Freelance - Director, Analytics

Freelance - Director, Analytics

RAPP

Dallas, TX • On-site

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 18 hours ago

Job description

RAPP Dallas is looking for a Freelance - Director, Analytics to join our award-winning Marketing Sciences team.
WHO WE ARE:
We are RAPP - world leaders in activating growth with precision and empathy at scale.
As a global, next-generation precision marketing agency we leverage data, creativity, technology, and empathy to foster client growth. We champion individuality in the marketing solutions we create, and in our workplace. We fight for solutions that adapt to the individual's needs, beliefs, behaviors, and aspirations.
We foster an inclusive workplace that emphasizes personal well-being.
HOW WE DO IT:
At RAPP, our fearless superconnectors help to create value from personal brand experiences by focusing on three key areas: connected data, connected content and connected decisioning.
Our data analysts identify who that person is, our strategists understand what they want, and our award-winning technologists and creatives know how to deliver it - ensuring we're able to activate authentic customer connections for our clients.
Part of Omnicom's Precision Marketing Group, RAPP is comprised of 2,000+ creatives, technologists, strategists, and data and marketing scientists across 15+ global markets.
YOUR ROLE:
RAPP is seeking a Freelance Director, Analytics to join our marketing sciences team. The Freelance Director, Analytics leads the performance measurement reporting and testing analytic deliverables in support of paid media, landing page, and CRM tactical campaigns and identifies actionable insights for on-going optimization based on media performance, site engagement, customer behavioral conversion proxy signals, campaign results, and testing across the end-to-end full funnel user journey.
This position plays a critical role within accounts to shape data-informed strategic frameworks, from alignment to client objectives to test design to measurable outcomes and attribution methodology that builds a business case through results and ROI. The position is responsible for evolving best in class output, analytical rigor, innovation around campaign and media analytics, and insights generation for RAPP clients.
The Freelance Director, Analytics is expected to continuously seek out, learn about and actively use new data sources, technologies, tools and statistical methods and be able to apply this experience to innovate new analytical solutions aligned with client needs. Resourcefulness, curiosity, passion, collaborative spirit, and fearlessness are required traits of all RAPP employees.
The ideal candidate is a quick strategic thinker, a natural leader, an excellent communicator- highly motivated while being highly precise. Define data, decisioning and measurement strategies to optimize multi-touch marketing programs across all forms of media (digital, social, direct, etc....).
YoUR RESPONSIBILITIES:
  • Lead the development of Measurement and Analytics plans for all projects ensuring proper KPI assignment, data collection, test and learn plans, ROI ProForma, and targeting in order to produce data driven intelligence from campaigns and programs.
  • Business Case development derived from multiple data source inputs including third party research, primary research, campaign reports, benchmarking analysis and historical performance.
  • Develop observations and insights around campaign results for optimization of paid media and omni-channel performance marketing campaigns.
  • Define requirements for and produce campaign reports and analysis across paid media marketing channels (specifically but not limited to programmatic display & video, paid social, email, site analytics, and paid search).
  • Collaborates with Strategy, Experience Planning, Project Management, and Creative discipline teams in producing actionable insights on customer behavior based on campaign results and analysis.
  • Drives media and communication plans through lateral thinking, knowledge of results, customer behavior, meaningful data insights and the use of innovative forecasting and insight tools.
  • Informs component (creative, format, value proposition, target, message) analysis optimization based on in-depth analysis by campaign or cross-campaign.
  • Combine disparate data sets (customer database, marketing behavior, macro-economic data, etc.) to expose brand realities, market opportunities and potential marketing strategies.
  • Provide leadership in developing M&A Plans, learning agenda's, ROI/ Pro Forma's, and results for all client projects.
  • Provides quantitative analysis input to define business requirements for multi-touch and progression campaign sequences.
  • Provide accurate attribution platforms/ models across multiple media channels.
  • Deep understanding and expertise of digital ecosystem measurement and insights, including but not limited to Programmatic Digital and Social platforms.
  • Attract, Nurture and Retain best talent; Build and manage a team of analysts capable of meeting needs of agency and client.
  • Author POVs and other IP covering recent trends and developments in marketing analytics, big data and data science.
  • Drive AI innovation and tools adoption to evolve ways of working and increasing effectiveness and efficiency.

REQUIRED SKILLS and experience:
  • Bachelor's degree in Math, Finance, Marketing, Statistics, Econometrics, Social Science or other related degree/ equivalent experience.
  • 8-10 years experience working with data and utilizing quantitative techniques to solve marketing or business problems, such as campaign analysis, channel attribution, program optimization, customer segmentation, market share analysis, customer lifetime value, and predictive modeling.
  • Advanced knowledge of marketing tools and methods, direct marketing test and learn plans, ROI and Pro Forma development.
  • Expertise with statistical and research methods: significance, error, sample size, design of experiment, data mining/multivariate analysis.
  • Proficient knowledge with data visualization tools: Power BI, Google Data Studio, Tableau.
  • Proficient knowledge with web analytics and publisher UI tools: Google Analytics, Campaign Manager, DSPs, Facebook, Adobe Analytics/CJA, Adobe Campaign Classic
  • Proficient knowledge with database and marketing automation tools and languages: SQL, Business Objects, DataBricks, Python.
  • Proficient knowledge with CRM and Email/App 1P data, including SFMC.
  • Expertise with Microsoft Excel - logical functions, lookups, pivot tables, external source data, dynamic pivot charts and tables.
  • Strong communication and PowerPoint presentation skills.

Our Hybrid Work Model:
RAPP's current hybrid model is designed to enable in-person connections and collaboration that is core to our culture, while also supporting flexibility for all employees. As such, we have the option to work from home two days per week, if we'd like.
RAPP provides a competitive salary and comprehensive benefits plan. Benefits for this role include health/vision/dental insurance, 401(k), stock options, Healthcare & Dependent Flexible Spending Accounts, vacation, sick, and personal days and positive activism days, paid parental leave and disability benefits. For more information regarding Omnicom benefits, please visit www.omnicombenefits.com. A reasonable estimate of the salary for this role, at the time of posting, is $82/hr. This range is specific to Dallas and multiple factors are considered in making compensation decisions including, but not limited to: skill set, experience and training, certifications; etc. This is an exempt position. If your requirements fall outside of this range, you are still welcome to apply.
"As an EEO/Affirmative Action Employer all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status."
NOTE: This job description is not intended to be all-inclusive. Employee may perform other related duties as negotiated to meet the ongoing needs of the organization.

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