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Freelance Conversion Rate Optimization Jobs in Edgewood, KY

Solid understanding of full-funnel digital marketing strategy and conversion rate optimization best practices * Experience leveraging Salesforce Marketing Cloud & Marketing Intelligence tools for ...

... process optimization, and user enablement to ensure the Sales and Marketing teams have accurate ... conversion rates, activity levels, and revenue opportunities to identify risks, gaps, and ...

... process optimization, and user enablement to ensure the Sales and Marketing teams have accurate ... conversion rates, activity levels, and revenue opportunities to identify risks, gaps, and ...

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Freelance Conversion Rate Optimization information

See Edgewood, KY salary details

$14

$47

$130

How much do freelance conversion rate optimization jobs pay per hour?

As of Aug 27, 2026, the average hourly pay for freelance conversion rate optimization in Edgewood, KY is $47.04, according to ZipRecruiter salary data. Most workers in this role earn between $23.94 and $60.91 per hour, depending on experience, location, and employer.

What is freelance conversion rate optimization?

Freelance conversion rate optimization (CRO) involves an independent specialist working with businesses to improve the percentage of website visitors who take a desired action, such as making a purchase or filling out a form. Freelance CRO experts use data analysis, user behavior research, and A/B testing to identify and implement changes that enhance user experience and increase conversions. They typically work on a project or contract basis, allowing businesses flexibility and specialized expertise without hiring full-time staff.

What are some typical challenges freelance conversion rate optimization specialists face when working with multiple clients?

Freelance CRO specialists often juggle several clients at once, which can lead to challenges such as managing varying expectations, aligning on success metrics, and adapting to different website platforms and analytics tools. Additionally, communication can be complex, as each client may have distinct approval processes and timelines. Staying organized, setting clear deliverables, and maintaining transparent communication are crucial to successfully navigating these challenges and ensuring positive outcomes for each client.

What are the key skills and qualifications needed to thrive as a freelance conversion rate optimization specialist, and why are they important?

To thrive as a Freelance Conversion Rate Optimization Specialist, you need expertise in digital marketing, data analysis, and UX/UI principles, often supported by a relevant degree or certifications such as Google Analytics or CXL Institute credentials. Familiarity with A/B testing platforms (like Optimizely or VWO), web analytics tools, and content management systems is essential. Strong problem-solving, communication, and client management skills help you stand out by ensuring clear reporting and actionable recommendations. These skills and qualities are crucial for effectively improving website performance and delivering measurable ROI for clients.

What is the difference between Freelance Conversion Rate Optimization vs Freelance Digital Marketing?

AspectFreelance Conversion Rate OptimizationFreelance Digital Marketing
Primary FocusImproving website conversion ratesPromoting brands/products online
Skills & CertificationsAnalytics, A/B testing, UX designSEO, content marketing, social media
Work EnvironmentClient websites, analytics toolsMultiple channels, campaigns
Industry UsageeCommerce, SaaS, online servicesRetail, tech, service sectors

While both roles involve online strategies, Freelance Conversion Rate Optimization specializes in enhancing website performance to increase conversions, whereas Freelance Digital Marketing covers broader online promotion efforts. Understanding these differences helps clients choose the right freelancer for their specific needs.

What cities near Edgewood, KY are hiring for Freelance Conversion Rate Optimization jobs?

Cities near Edgewood, KY with the most Freelance Conversion Rate Optimization job openings:

Ecommerce Specialist

Cincinnati, OH โ€ข On-site

Calculated Hire
Recruiting and Staffing Servicesย โ€ขย 51 - 200 employees

Other

Posted 28 days ago


Job description

Now Hiring: Ecommerce Strategist

Fully Remote | 40-Hour Work Week | W2 Contract

Calculated Hire is seeking an Ecommerce Strategist to lead a high-impact digital transformation initiative for a growing organization. This is an opportunity to own the strategy and execution of a multi-phase ecommerce website redesign focused on improving customer experience, increasing conversions, enhancing SEO, and identifying AI-driven opportunities.

You'll partner closely with Product leadership, business stakeholders, and offshore development teams to drive the initiative from discovery through implementation. If you enjoy building digital experiences, solving complex problems, and working autonomously in a fast-paced environment, we'd love to connect.


What You'll Do:

  • Lead a comprehensive audit of the current ecommerce website and customer journey.
  • Develop a strategic roadmap focused on UX, SEO, conversion optimization, and digital growth.
  • Own the website redesign from discovery through implementation.
  • Improve navigation, information architecture, product search, filtering, and mobile experience.
  • Identify opportunities to leverage AI to enhance the customer buying experience.
  • Use Google Analytics to measure website performance, customer behavior, conversion rates, and revenue impact.
  • Create wireframes, user flows, and prototypes in Figma.
  • Partner with product leaders, stakeholders, and offshore development teams to execute digital initiatives.
  • Track performance metrics and continuously optimize the customer experience.


What We're Looking For:

  • 3+ years of experience in ecommerce strategy, digital experience, UX/UI, product design, or a related field.
  • Experience leading or supporting ecommerce website redesigns.
  • Strong understanding of customer journey mapping and user-centered design.
  • Hands-on experience with Figma and Google Analytics.
  • Experience collaborating with developers to bring digital strategies to life.
  • Strong communication, organization, and project ownership skills.
  • Ability to thrive independently in a fast-paced, evolving environment.


Preferred Experience:

  • B2B ecommerce
  • Manufacturing, distribution, wholesale, or industrial organizations
  • SEO strategy and optimization
  • Conversion Rate Optimization (CRO)
  • AI-driven digital solutions
  • Client-facing consulting
  • Working with offshore development teams