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Freelance Conversion Copywriter Jobs in Texas (NOW HIRING)

Contrarian Thinking

Creative Ad Copywriter

Austin, TX · On-site

Every piece built for conversion, not vanity metrics. Test and iterate relentlessly. You'll see ... Agency experience required (freelance, in-house, doesn't matter-results do) * Deep expertise in the ...

Contrarian Thinking

Creative Ad Copywriter

Austin, TX · On-site

$60 - $95/hr

Every piece built for conversion, not vanity metrics. Test and iterate relentlessly. You'll see ... Agency experience required (freelance, in-house, doesn't matter--results do) * Deep expertise in ...

Contrarian Thinking

Creative Ad Copywriter

Austin, TX · On-site

Every piece built for conversion, not vanity metrics. Test and iterate relentlessly. You'll see ... Agency experience required (freelance, in-house, doesn't matterresults do) * Deep expertise in the ...

Contrarian Thinking LLC

Creative Ad Copywriter

Austin, TX · On-site

$33 - $100/hr

Every piece built for conversion, not vanity metrics. Test and iterate relentlessly. You'll see ... Agency experience required (freelance, in-house, doesn't matter-results do) * Deep expertise in the ...

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Freelance Conversion Copywriter information

What is a freelance conversion copywriter?

A freelance conversion copywriter is a self-employed professional who specializes in writing persuasive content designed to encourage readers to take a specific action, such as making a purchase, signing up for a newsletter, or requesting more information. Unlike general copywriters, conversion copywriters focus on optimizing copy for higher conversion rates, using strategies like A/B testing, customer research, and data analysis. They often work with businesses on projects like landing pages, email campaigns, and sales funnels to improve marketing effectiveness and drive measurable results.

What are the key skills and qualifications needed to thrive as a freelance conversion copywriter, and why are they important?

To thrive as a Freelance Conversion Copywriter, you need strong writing skills, a deep understanding of marketing psychology, and the ability to craft persuasive copy that drives action, often backed by a portfolio of successful campaigns. Familiarity with A/B testing tools, content management systems, and analytics platforms like Google Analytics is typically required. Creativity, adaptability, and excellent client communication help you stand out in this competitive field. These skills ensure that your copy not only engages audiences but also consistently delivers measurable results for clients.

How do freelance conversion copywriters typically collaborate with clients and other team members during a project?

Freelance conversion copywriters often work closely with clients, marketing strategists, designers, and SEO specialists to ensure that messaging aligns with campaign goals and user experience. Collaboration usually involves initial discovery calls, sharing drafts for feedback, and participating in regular check-ins via email or project management platforms. While many tasks are independent, clear communication and responsiveness to feedback are crucial for refining copy and achieving high conversion rates. Freelancers should be comfortable managing their own schedules while integrating seamlessly into remote or hybrid teams.

What is the difference between Freelance Conversion Copywriter vs Freelance Content Writer?

AspectFreelance Conversion CopywriterFreelance Content Writer
Primary FocusWriting persuasive copy to increase conversionsCreating informative or entertaining content for audiences
Skills & CredentialsCopywriting, marketing, psychologyResearch, storytelling, SEO
Work EnvironmentClient websites, sales funnels, landing pagesBlogs, articles, newsletters
Industry UsageMarketing, advertising, e-commerceMedia, publishing, corporate communication

While both roles involve writing, a Freelance Conversion Copywriter specializes in crafting content that persuades readers to take action, such as making a purchase or signing up. A Freelance Content Writer focuses on producing engaging, informative content to build brand awareness or inform audiences. Understanding these differences helps clients choose the right professional for their goals.

What are the most commonly searched types of Conversion Copywriter jobs in Texas?

The most popular types of Conversion Copywriter jobs in Texas are:

What are popular job titles related to Freelance Conversion Copywriter jobs in Texas?

For Freelance Conversion Copywriter jobs in Texas, the most frequently searched job titles are:

What job categories do people searching Freelance Conversion Copywriter jobs in Texas look for?

The top searched job categories for Freelance Conversion Copywriter jobs in Texas are:

What cities in Texas are hiring for Freelance Conversion Copywriter jobs?

Cities in Texas with the most Freelance Conversion Copywriter job openings:

Freelance Conversion Copywriter jobs near you

(S) Seasonal Copywriter - Performance Content

SXSW, LLC.

Austin, TX • On-site

Full-time

Posted 3 days ago

New

Key responsibilities

  • Write high-impact, conversion-focused copy for digital campaigns across email, paid media, and landing pages.

  • Collaborate with team members across Marketing, Content, Programming, and Partnerships to shape messaging at every stage of the funnel.

  • Support the on-site production and execution of conference and festival marketing for SXSW and SXSW EDU.

Job description

SXSW Seasonal Copywriter, Performance Growth
Job Purpose
SXSW is seeking a sharp, strategic Seasonal Copywriter to support our Marketing team through one of the most exciting times of the year. In this role, you’ll write high-impact, conversion-focused copy for digital campaigns across email, paid media, and landing pages, supporting both the SXSW and SXSW EDU events. This position will collaborate with team members across Marketing, Content, Programming, and Partnerships to shape messaging at every stage of the funnel, from awareness to engagement and conversion.
Duties amp; Responsibilities
Responsibilities include, but are not limited to:
  • Craft compelling, action-oriented copy for paid ads, email campaigns, website, landing pages, and digital promotions.
  • Adapt brand voice and tone across multiple verticals, including SXSW EDU, Music, Film amp; TV, and Innovation
  • Collaborate cross-functionally to align messaging across platforms
  • Support A/B testing and optimize copy based on performance data
  • Contribute to copy strategy and audience segmentation plans
  • Help maintain brand voice across channels while tailoring messaging by funnel stage
  • Assist with website content needs, microcopy, and UX writing as needed
On-Site Responsibilities
  • Support the on-site production and execution of conference and festival marketing for SXSW amp; SXSW EDU through various marketing operations
Qualifications amp; Skills
Qualifications include:
  • 3+ years of experience writing performance-driven copy (agency, in-house, or freelance)
  • Portfolio that shows high-converting emails, landing pages, and paid media copy
  • Comfortable interpreting data and optimizing creatives based on results
  • Strong grasp of audience segmentation, user journey, and funnel-based messaging
  • Excellent writing, editing, and communication skills
  • Experience with tools such as HubSpot, Airtable, G-Suite, and major ad platforms (Meta, Google, etc.)
  • Agile, collaborative, and able to work quickly and efficiently under tight deadlines
  • Must be based in Austin, Texas, and able to reliably work from the SXSW office during the term of the contract
  • Familiarity with SXSW verticals and audiences is a plus.
Physical Requirements
The physical demands described here are representative of those that an employee must meet to perform the essential functions of this job successfully:
  • Prolonged periods of sitting or standing at a desk and working on a computer.
  • Ability to lift up to 10+pounds occasionally, as needed.
  • Operation of standard office equipment, including computers, phones, and printers.
  • May require occasional bending, reaching, kneeling, or climbing stairs.
  • Ability to work outdoors, including exposure to varying temperatures or noise levels.
Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Work Location amp; Schedule
This position is located in Austin, Texas. Standard hours are Monday to Friday, 10 am to 6 pm, with flexibility needed for campaign deadlines and peak periods leading up to March events. Must be available to work extended hours, including evenings and weekends, during the lead-up to and during SXSW EDU and SXSW.

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