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Freelance Conversion Copywriter Jobs in Tennessee

... conversion-driven creative. This is a unique opportunity for a designer to contribute to a holistic ... Collaborate with UX/UI freelancers and developers to ensure design intent is executed accurately in ...

Freelance Conversion Copywriter information

What is a freelance conversion copywriter?

A freelance conversion copywriter is a self-employed professional who specializes in writing persuasive content designed to encourage readers to take a specific action, such as making a purchase, signing up for a newsletter, or requesting more information. Unlike general copywriters, conversion copywriters focus on optimizing copy for higher conversion rates, using strategies like A/B testing, customer research, and data analysis. They often work with businesses on projects like landing pages, email campaigns, and sales funnels to improve marketing effectiveness and drive measurable results.

What are the key skills and qualifications needed to thrive as a freelance conversion copywriter, and why are they important?

To thrive as a Freelance Conversion Copywriter, you need strong writing skills, a deep understanding of marketing psychology, and the ability to craft persuasive copy that drives action, often backed by a portfolio of successful campaigns. Familiarity with A/B testing tools, content management systems, and analytics platforms like Google Analytics is typically required. Creativity, adaptability, and excellent client communication help you stand out in this competitive field. These skills ensure that your copy not only engages audiences but also consistently delivers measurable results for clients.

How do freelance conversion copywriters typically collaborate with clients and other team members during a project?

Freelance conversion copywriters often work closely with clients, marketing strategists, designers, and SEO specialists to ensure that messaging aligns with campaign goals and user experience. Collaboration usually involves initial discovery calls, sharing drafts for feedback, and participating in regular check-ins via email or project management platforms. While many tasks are independent, clear communication and responsiveness to feedback are crucial for refining copy and achieving high conversion rates. Freelancers should be comfortable managing their own schedules while integrating seamlessly into remote or hybrid teams.

What is the difference between Freelance Conversion Copywriter vs Freelance Content Writer?

AspectFreelance Conversion CopywriterFreelance Content Writer
Primary FocusWriting persuasive copy to increase conversionsCreating informative or entertaining content for audiences
Skills & CredentialsCopywriting, marketing, psychologyResearch, storytelling, SEO
Work EnvironmentClient websites, sales funnels, landing pagesBlogs, articles, newsletters
Industry UsageMarketing, advertising, e-commerceMedia, publishing, corporate communication

While both roles involve writing, a Freelance Conversion Copywriter specializes in crafting content that persuades readers to take action, such as making a purchase or signing up. A Freelance Content Writer focuses on producing engaging, informative content to build brand awareness or inform audiences. Understanding these differences helps clients choose the right professional for their goals.

What are the most commonly searched types of Conversion Copywriter jobs in Tennessee?

The most popular types of Conversion Copywriter jobs in Tennessee are:

What are popular job titles related to Freelance Conversion Copywriter jobs in Tennessee?

For Freelance Conversion Copywriter jobs in Tennessee, the most frequently searched job titles are:

What job categories do people searching Freelance Conversion Copywriter jobs in Tennessee look for?

The top searched job categories for Freelance Conversion Copywriter jobs in Tennessee are:

What cities in Tennessee are hiring for Freelance Conversion Copywriter jobs?

Cities in Tennessee with the most Freelance Conversion Copywriter job openings:

Senior Graphic Designer

Knoxville, TN • On-site

Revel Group
Convention and Trade Show Organizers • 201 - 500 employees

$70K/yr

Other

Medical, Dental, Vision, Life, Retirement, PTO

This job post has expired today. Applications are no longer accepted.


Job description

Senior Graphic Designer 

Position Overview: 

We are seeking an experienced Senior Graphic Designer with a strong foundation in advertising and digital design, including UX and website design, to join our creative team. In this role, you will lead the development of high-impact advertising campaigns and digital brand experiences for the entertainment industry. Your work will reach millions through compelling visuals across print, digital, out-of-home, and interactive platforms. Ideal candidates are strategic thinkers, expert visual communicators, and collaborative leaders with a passion for building immersive, conversion-driven creative. This is a unique opportunity for a designer to contribute to a holistic brand experience that leaves a lasting impression on millions of guests. 

Responsibilities: 

  • Lead concept development and execution of advertising campaigns across digital, print, environmental, and experiential platforms. 
  • Design engaging digital experiences, including landing pages, microsites, campaign-specific web pages, and user flows that support marketing objectives and user engagement. 
  • Collaborate with UX/UI freelancers and developers to ensure design intent is executed accurately in digital products. 
  • Work closely with the Creative Director, marketing team, video production, and copywriters to align messaging and visuals across all touchpoints. 
  • Provide creative direction and mentorship to junior designers and freelance talent. 
  • Participate in campaign strategy and brainstorming sessions, contributing innovative ideas grounded in brand goals and audience insights. 
  • Maintain and evolve visual identity systems across platforms while ensuring all creative aligns with brand standards. 
  • Stay current with trends in advertising, digital design, UX best practices, and entertainment marketing. 

Skills: 

  • Proven ability to craft cohesive, campaign-level creative that resonates across media (from print and OOH to digital and social). 
  • Experience in UX/UI design, wireframing, and designing for responsive web environments. 
  • Deep understanding of typography, composition, color, and visual storytelling. 
  • Strategic thinker with the ability to translate business and user goals into impactful visual experiences. 
  • Strong communication and collaboration skills; able to present and defend creative ideas to stakeholders. 
  • Exceptional project management and time management skills. 

Qualifications: 

  • Bachelor's degree in Graphic Design or related field. 
  • 5+ years of experience in graphic design with a strong portfolio showcasing advertising campaigns, digital design, and website/UX projects. 
  • Expert in Adobe Creative Suite (Illustrator, Photoshop, InDesign, XD); experience with Figma is a plus. 
  • Basic understanding of web development (HTML/CSS capabilities) is a plus, but not required. 
  • Strong attention to detail with the ability to manage multiple projects and deadlines. 
  • Strong portfolio showcasing diverse design projects and creative thinking. 

Perks 

  • Competitive pay, starting at $70k
  • Paid time off 
  • Medical, dental, and vision insurance 
  • Life insurance 
  • 401(k) with match  
  • Employee discounts across Revel Group properties 


 About Revel Group 


Revel Group is a Knoxville-based management company overseeing more than 30 entities across entertainment, residential, and commercial properties throughout East Tennessee. Our portfolio includes outdoor adventure parks, hospitality and entertainment experiences, and a diverse range of residential and commercial developments. 


We create exceptional places and experiences where people can live well, feel at home, and find adventure. As Revel Group continues to grow, our team plays an important role in shaping the experiences we provide to our guests, residents, tenants, and communities. 


Whether you’re driving strategy or supporting operations, Revel Group is an opportunity to elevate your career, make an impact, and be part of what’s next. 

Join in the revelry.