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Freelance Content Writing Jobs in Michigan (NOW HIRING)

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Freelance Content Writing information

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$6

$20

$28

How much do freelance content writing jobs pay per hour?

As of Sep 6, 2026, the average hourly pay for freelance content writing in Michigan is $20.29, according to ZipRecruiter salary data. Most workers in this role earn between $17.79 and $22.84 per hour, depending on experience, location, and employer.

What is freelance content writing?

Freelance content writing is the practice of creating written content for clients or companies on a project or contract basis, rather than as a full-time employee. Freelance content writers typically produce blog posts, articles, website copy, product descriptions, and other types of written materials to help businesses communicate with their audiences. This role allows for flexible work arrangements, as writers can often choose their projects, set their schedules, and work remotely. Payment is usually per word, per article, or per project, depending on the agreement with the client.

What are the key skills and qualifications needed to thrive as a freelance content writer?

To thrive as a Freelance Content Writer, you need excellent writing, research, and grammar skills, typically supported by a strong portfolio and relevant educational background. Familiarity with content management systems (CMS) like WordPress, SEO tools, and platforms such as Grammarly or Google Docs is common. Time management, adaptability, and effective client communication are vital soft skills that help writers stand out. These skills ensure the delivery of high-quality, engaging content that meets client expectations and deadlines in a competitive freelance market.

How do freelance content writers typically manage multiple client projects and deadlines?

Freelance content writers often juggle assignments from various clients, each with unique topics, guidelines, and timelines. Successful writers use project management tools or calendars to prioritize tasks and keep track of deadlines. Clear communication with clients about expectations and delivery schedules is key, and many writers set aside dedicated blocks of time for research, drafting, and revisions. This structured approach helps ensure high-quality work while maintaining a reliable workflow and client satisfaction.

What is the difference between Freelance Content Writing vs Content Marketing Specialist?

AspectFreelance Content WritingContent Marketing Specialist
CredentialsWriting skills, portfolio, sometimes certificationsMarketing knowledge, analytics, certifications often preferred
Work EnvironmentIndependent, remote, project-basedIn-house or remote, team-oriented
Employer & Industry UsageClients across industries, freelance platformsCompanies, marketing agencies, corporate teams
Search & Comparison IntentFreelance Content Writing vs Content Marketing Specialist

Freelance Content Writers focus on creating written content for various clients on a project basis, often working independently. Content Marketing Specialists develop comprehensive strategies to promote brands through content, typically within organizations or agencies. While both roles involve content creation, Freelance Content Writers usually have more flexible schedules and diverse clients, whereas Content Marketing Specialists work within a team to execute marketing campaigns.

How do I become a freelance content writer?

To become a freelance content writer, develop strong writing skills and build a portfolio of sample work. Gain experience through practice or by taking online courses, and then create profiles on freelance platforms to find clients. Consistently improve your writing, meet deadlines, and adapt to different topics and audiences to succeed in the field.

What are the most commonly searched types of Content Writing jobs in Michigan?

The most popular types of Content Writing jobs in Michigan are:

What cities in Michigan are hiring for Freelance Content Writing jobs?

Cities in Michigan with the most Freelance Content Writing job openings:

Infographic showing various Freelance Content Writing job openings in Michigan as of August 2026, with employment types broken down into 1% As Needed, 71% Full Time, 22% Part Time, 2% Temporary, 3% Contract, and 1% Nights. Highlights an 83% Physical, 3% Hybrid, and 14% Remote job distribution, with an average salary of $42,195 per year, or $20.3 per hour.

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 11 days ago


Publicis Groupe rating

6.1

Company rating: 6.1 out of 10

Based on 5 frontline employees who took The Breakroom Quiz

38th of 52 rated marketing agency


Job description

Company description
Mars United℠ Commerce is a global commerce marketing practice that aligns people, technology, and intelligence to make the business of our clients better today than it was yesterday. Our worldwide capabilities coalesce into four key disciplines - Strategy & Analytics, Content & Experiences, Digital Commerce, and Retail Consultancy - that individually deliver unmatched results for clients and collectively give them an unparalleled network of seamlessly integrated functions across the entire commerce marketing ecosystem. These disciplines are powered by our industry-leading technology platform, Marilyn®, which helps marketers understand the total business impact of their commerce marketing activation, enabling them to make better decisions, create connected experiences, and drive stronger, measurable results. Learn more at https://www.marsunited.com/.
Overview
We are seeking a Manager, Ecommerce. Please note, this is not a sales role. Ideal candidates must have CPG or shopper marketing agency-related experience including working with Amazon or Instacart. Candidates must reside within a commutable distance from our Mars United Commerce office in Detroit (Troy) or New York for a hybrid work schedule.
PRIMARY RESPONSIBILITIES:
• Work with the internal cross-functional team (Strategic Planning, Media, Client Leadership and Creative) to develop optimal and actionable strategies, concepts and tactics
• Have a strong understanding of media capabilities from Search to Display
• Manage the implementation of key client projects
• Build strong working relationships with assigned retailer client contacts
• Manage execution of approved programs through team
• Work with external client vendors/agencies to execute projects as assigned
• Approach and manage partnership relationships with other manufacturers or properties
• Identify retailer direct and manufacturer platforms
• Develop and manage project timelines and budgets
• Manage communication of project status and budget to client teams
• Work hand-in-hand with internal teams on planning and implementation of retail marketing extensions of brand and category programs (national retainer clients)
• Manage client approval process
• Measure post-promotion results using agency and client-provided data
• Be comfortable using AI in media planning, execution, and program wrap up
• Some travel required
SKILL SETS REQUIRED:
• Bachelor's degree in advertising, marketing, business, or related field
• 5-7 years' experience in marketing in ecommerce in Amazon or Instacart
• Proven Project Management experience
• Experience working with retail media networks and media vendors
• Strategic thinking in the development of Shopper Marketing programs and management of day-to-day business
• Sound decision making skills based in industry knowledge
• Passion about business - always thinking of ways to improve/grow assigned client/business
• Strong listening skills and attention to detail
• Excellent verbal, written, presentation and interpersonal skills
• Desire to dig in and do what's needed to get the job done right
Additional information
The Power of One starts with our people! To do powerful things, we offer powerful resources. Our best-in-class wellness and benefits offerings include:
Paid Family Care for parents and caregivers for 12 weeks or more
Monetary assistance and support for Adoption, Surrogacy and Fertility
Monetary assistance and support for pet adoption
Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
Tuition Assistance
Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
Matching Gifts programs
Flexible working arrangements
'Work Your World' Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
Business Resource Groups that support multiple affinities and alliances
The benefits offerings listed are available to eligible U.S. Based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents.
We also offer medical and voluntary benefits to our freelancers and temporary employees. Voluntary benefit options include supplemental medical insurance, transportation, and parking benefits, legal benefits, pet insurance, and auto and home insurance. You must be actively employed for 90 consecutive calendar days in order to be eligible for Publicis medical and voluntary benefits.
Mars United℠ Commerce is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances.
If you require accommodation or assistance with the application or onboarding process specifically, please contact usmttacompliance@publicis.com.
All your information will be kept confidential according to EEO guidelines.
Compensation Range: USD $81,225.00 - USD $120,159.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 7/14/2026.

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