Director, Revenue Marketing
Troy, AL · On-site
... men's football and basketball games Assist the Deputy Athletics Director and Assistant Athletics ... home sports games Analyze data from email correspondence, social media, and the university ...
Troy, AL · On-site
... men's football and basketball games Assist the Deputy Athletics Director and Assistant Athletics ... home sports games Analyze data from email correspondence, social media, and the university ...
Troy, AL · On-site
... men's football and basketball games Assist the Deputy Athletics Director and Assistant Athletics ... home sports games Analyze data from email correspondence, social media, and the university ...
Troy, AL · On-site
... men's football and basketball games • Assist the Deputy Athletics Director and Assistant ... • Analyze data from email correspondence, social media, and the university athletics app to ...
Troy, AL · On-site
... men's football and basketball games • Assist the Deputy Athletics Director and Assistant ... • Analyze data from email correspondence, social media, and the university athletics app to ...
$30.8K - $39.2K
4% of jobs
$39.2K - $47.6K
7% of jobs
$47.6K - $56K
13% of jobs
$56.5K is the 25th percentile. Wages below this are outliers.
$56K - $64.4K
18% of jobs
The median wage is $68.4K / yr.
$64.4K - $72.8K
16% of jobs
$72.8K - $81.2K
13% of jobs
$84.4K is the 75th percentile. Wages above this are outliers.
$81.2K - $89.6K
9% of jobs
$89.6K - $98.1K
5% of jobs
$98.1K - $106.5K
9% of jobs
$106.5K - $114.9K
3% of jobs
$114.9K - $123.3K
2% of jobs
$30.8K
$74.9K
$123.3K
To thrive as a Football Data Analyst, you need strong statistical analysis skills, expertise in football tactics, and usually a degree in mathematics, statistics, sports science, or a related field. Proficiency in data analysis tools like Python, R, SQL, and sports analytics platforms such as Opta or Wyscout is commonly required, along with certifications in data analysis or relevant software. Attention to detail, effective communication, and teamwork are vital soft skills for conveying insights to coaches and collaborating with diverse teams. These skills enable the analyst to accurately interpret data, support performance improvements, and drive informed decision-making within a competitive sports environment.
A Football Data Analyst typically spends their day collecting and processing match or training data, conducting statistical analyses to identify trends, and preparing reports or visualizations for coaches and management. They often attend team meetings to discuss insights and collaborate closely with coaching staff and other performance professionals. The role also involves staying updated on the latest analytical tools and methods, ensuring the team leverages cutting-edge techniques. Effective communication and adaptability are essential, as priorities can shift quickly based on match schedules or management needs.
A Football Data Analyst collects, processes, and interprets football-related data to provide insights for teams, coaches, and scouts. They use statistical analysis, tracking data, and performance metrics to evaluate players, tactics, and opposition strategies. Their work helps improve team performance, recruitment decisions, and match preparation. Analysts often use software, coding languages, and data visualization tools to present findings effectively.
The most popular types of Football Data Analyst jobs in Alabama are:
For Football Data Analyst jobs in Alabama, the most frequently searched job titles are:
The top searched job categories for Football Data Analyst jobs in Alabama are:

Full-time
Posted 7 days ago
DIRECTOR, REVENUE MARKETING (TROY SPORTS PROPERTIES)
Troy, AL
On Site
THE RUNDOWN
Playfly Sports is looking for a Director, Revenue Marketing to join our Troy University team in Troy AL. The Director, Revenue Marketing will work with the Assistant Athletics Director of Marketing to drive awareness and attendance for all athletic programs while increasing fan engagement. The primary objective is to provide a top-tier game atmosphere for all home athletic events while continuing to drive revenue for the Athletics Department. This position reports directly to the Deputy Athletics Director for External Relations / Revenue Generation.
WHAT YOU'LL ACCOMPLISH
Oversee all operations and sales for gameday special events and activities
Design and implement fan experience, marketing, and sales campaigns for assigned sports.
Assist the Deputy Athletics Director and Assistant Athletics Director in the game presentation of men's football and basketball games
Assist the Deputy Athletics Director and Assistant Athletics Director of Marketing & Fan Engagement in all marketing and sales campaigns surrounding revenue generating sports
Support the Assistant Athletics Director of Marketing & Fan Engagement in recruitment, scheduling, and training of the student intern program
Oversee all operations and sales for property specific revenue drivers
Coordinate and implement activation features within the university athletics app
Coordinate with the Assistant Athletics Director of Marketing & Fan Engagement on social media campaigns
Work directly with university sports properties on fulfillment and in-game sponsorship activations for home sports games
Analyze data from email correspondence, social media, and the university athletics app to ensure that sponsors receive optimal ROI and advise the university athletics team on ways to improve communication to season ticket holders, alumni, fans, and students
Other job-related duties as assigned
WHAT YOU'LL BRING
Bachelor's Degree required, Master's preferred
1+ years of experience in sports marketing
Strong storytelling skills and experience
Ability to work in a collaborative team setting while also being self-motivated and organized
Familiarity of NCAA rules, college athletics content trends, and current social and digital media trends and specifications preferred
Excellent communication and time management skills
TRAVEL, LIFTING, PHYSICAL REQUIREMENTS
Ability to lift up to 25 lbs.
Ability to work outside of typical business hours as needed, potentially including, but not limited to, evenings, weekends, and holidays