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Facebook Ads Expert Jobs (NOW HIRING)

Sierra

Performance Marketing Manager

San Francisco, CA · On-site

$170K - $200K/yr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

... expert-level proficiency across Google Ads, Microsoft/Bing Ads, LinkedIn Ads, and Meta/Facebook Ads. * Proven success owning pipeline and budget performance, managing multi-million-dollar quarterly ...

AppLovin

Account Executive

New York, NY

Become an expert on AppLovin's mobile advertising products for Consumer brands. * Represent ... Familiarity with Facebook Ads Manager, Google Ads, TikTok Ads, Google Analytics, or other digital ...

The Wonderful Company

Social Marketing Manager

Los Angeles, CA · On-site +1

$90K - $100K/yr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

Act as subject matter expert for our social and YouTube paid media campaigns * Support Sr. Digital ... Strong understanding of Facebook Ads Manager, Google Ads (video) and social media management ...

New

The Wonderful Company

Manager, Digital Marketing

Los Angeles, CA · On-site

$90K - $100K/yr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

Act as subject matter expert for our social and YouTube paid media campaigns * Support Sr. Digital ... Strong understanding of Facebook Ads Manager, Google Ads (video) and social media management ...

New

The Wonderful Company

Manager, Digital Marketing

Los Angeles, CA · On-site +1

$90K - $100K/yr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

Act as subject matter expert for our social and YouTube paid media campaigns * Support Sr. Digital ... Strong understanding of Facebook Ads Manager, Google Ads (video) and social media management ...

New

Compass

Marketing Advisor

Pittsburgh, PA · On-site

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

As a Marketing Advisor, you are on the front lines of serving our customers as expert advisors on ... i.e Facebook Ads Manager) * Proficient in Adobe Suite products (InDesign, Photoshop, etc ...

Rentspree

Staff Marketing Analyst

Seattle, WA · On-site

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Expert SQL on BigQuery ; reverse-ETL a strong plus; Hubspot campaign set up is a plus. * Hands-on with paid-channel data (Google Ads, Meta/Facebook Ads), including UTM taxonomy design, campaign ...

AppLovin

Manager, Business Development

New York, NY

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Become an expert on AppLovin's mobile advertising products for Consumer brands. * Represent ... Familiarity with Facebook Ads Manager, Google Ads, TikTok Ads, Google Analytics, or other digital ...

AppLovin

Manager, Business Development

Los Angeles, CA · On-site

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Become an expert on AppLovin's mobile advertising products for Consumer brands. * Represent ... Familiarity with Facebook Ads Manager, Google Ads, TikTok Ads, Google Analytics, or other digital ...

Macy's

Associate Partner Manager

Manhattan, NY

$67K - $112K/yr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Ad Center Expert: Become a "power user" of the MMN Ad Center. You will serve as the primary ... Familiarity with self-service advertising platforms (Amazon Ads, Facebook Ads Manager, Google Ads ...

Macy's

Associate Partner Manager

Manhattan, NY · On-site

$67K - $112K/yr

  • Medical

  • Retirement

  • PTO

Ad Center Expert: Become a "power user" of the MMN Ad Center. You will serve as the primary ... Familiarity with self-service advertising platforms (Amazon Ads, Facebook Ads Manager, Google Ads ...

AppLovin

Account Executive

New York, NY · On-site

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Become an expert on AppLovin's mobile advertising products for Consumer brands. * Represent ... Familiarity with Facebook Ads Manager, Google Ads, TikTok Ads, Google Analytics, or other digital ...

Cricut

Manager, Digital Design

South Jordan, UT · On-site

... Facebook ads. This management role is ideal for an experienced creative leader who thrives in a ... Expert proficiency in Figma and Adobe Creative Cloud * Deep understanding of digital design systems ...

Cricut

Manager, Digital Design

South Jordan, UT · On-site

... Facebook ads. This management role is ideal for an experienced creative leader who thrives in a ... Expert proficiency in Figma and Adobe Creative Cloud * Deep understanding of digital design systems ...

Cricut

Manager, Digital Design

South Jordan, UT

... Facebook ads. This management role is ideal for an experienced creative leader who thrives in a ... Expert proficiency in Figma and Adobe Creative Cloud * Deep understanding of digital design systems ...

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Facebook Ads Expert information

What is a Facebook Ads Expert?

Facebook Ads Experts are professionals who specialize in creating, managing, and optimizing advertising campaigns on Facebook and its associated platforms, like Instagram. They use their expertise to help businesses reach their target audience, increase brand awareness, generate leads, or drive sales through paid social media advertising. These experts have a deep understanding of Facebook's advertising tools, audience targeting options, analytics, and best practices to maximize return on investment for their clients.

What skills and qualifications are needed to thrive as a Facebook Ads Expert?

To thrive as a Facebook Ads Expert, you need a strong grasp of digital marketing principles, audience targeting, and campaign optimization, often supported by experience in paid social media advertising. Proficiency with Meta's Ads Manager, analytics tools, and relevant certifications like Facebook Blueprint are typically required. Analytical thinking, creativity, and strong communication skills set top performers apart in this field. These skills are crucial for designing effective ad campaigns, interpreting performance data, and achieving business objectives in a competitive digital landscape.

What are common challenges Facebook Ads Experts face when optimizing campaigns, and how can they overcome them?

Facebook Ads Experts often encounter challenges such as ad fatigue, fluctuating ad performance, and strict ad policy compliance. To overcome these issues, it's important to regularly refresh creative assets, closely monitor performance metrics, and stay updated on Facebook's advertising policies. Collaborating with copywriters and designers, as well as communicating effectively with clients or other team members, can help ensure campaigns remain effective and compliant. Continuous A/B testing and data-driven adjustments are also essential for long-term campaign success.

What is the difference between Facebook Ads Expert vs Social Media Marketing Specialist?

AspectFacebook Ads ExpertSocial Media Marketing Specialist
CredentialsCertifications in Facebook Ads, digital marketingCertifications in social media marketing, digital marketing
Work EnvironmentFocus on Facebook advertising campaignsManage multiple social platforms including Facebook, Instagram, Twitter
Industry UsagePrimarily in digital marketing agencies, e-commerce, advertising firmsBroader roles in marketing departments, agencies, brands

While both roles involve social media, a Facebook Ads Expert specializes in creating and optimizing Facebook advertising campaigns, whereas a Social Media Marketing Specialist manages overall social media strategies across multiple platforms. The Facebook Ads Expert focuses on paid advertising, while the Social Media Marketing Specialist handles content, engagement, and brand presence across social channels.

Can I earn money from Facebook Ads Expert?

A Facebook Ads Expert can earn money by managing advertising campaigns for clients or companies, often through freelance work, agency roles, or employment. Income depends on experience, skill level, and the scope of projects, with many professionals earning a full-time salary or project-based fees. Developing skills in ad creation, targeting, and analytics can increase earning potential.

How much do Facebook Ads Experts make?

Facebook Ads Experts typically earn between $50,000 and $100,000 annually, depending on experience, location, and whether they work as freelancers or in-house employees. Skilled professionals with certifications and a strong portfolio can command higher salaries or hourly rates, often ranging from $25 to $75 per hour.
More about Facebook Ads Expert jobs

What job categories do people searching Facebook Ads Expert jobs look for?

The top searched job categories for Facebook Ads Expert jobs are:

Facebook Ads Expert jobs near you
Infographic showing various Facebook Ads Expert job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 82% Full Time, 13% Part Time, and 4% Contract. Highlights an 88% Physical, 3% Hybrid, and 9% Remote job distribution.

Performance Marketing Manager

Sierra

San Francisco, CA • On-site

$170K - $200K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 11 hours ago

Job description

About us
At Sierra, we're building a platform to enable every company in the world to build better, more human customer experiences with AI. We partner with industry leaders such SoftBank, Uber, Rivian, CLEAR, and Sutter Health. We are primarily an in-person company based in San Francisco, with growing offices across North America, Europe, and Asia.
We are guided by a set of values that are at the core of our actions and define our culture: Trust, Customer Obsession, Craftsmanship, Intensity, and Family. These values are the foundation of our work, and we are committed to upholding them in everything we do.
Our co-founders are Bret Taylor and Clay Bavor. Bret currently serves as Board Chair of OpenAI. Previously, he was co-CEO of Salesforce (which had acquired the company he founded, Quip) and CTO of Facebook. Bret was also one of Google's earliest product managers and co-creator of Google Maps. Before founding Sierra, Clay spent 18 years at Google, where he most recently led Google Labs. Earlier, he started and led Google's AR/VR effort, Project Starline, and Google Lens. Before that, Clay led the product and design teams for Google Workspace.
What you'll do:
  • Build and scale Sierra's performance marketing function by defining and executing the strategy that turns paid spend into pipeline. Own paid search and paid social end-to-end, including channel strategy, campaign execution, and the systems needed to scale.
  • Own pipeline and budget performance, managing a quarterly pipeline target and multi-million-dollar advertising budget. Make data-driven investment decisions and use forecasting, attribution, and reporting to optimize efficiency and demonstrate ROI.
  • Lead strategy through execution, defining account and persona targeting, messaging, and competitive positioning while also building campaigns, optimizing bids, allocating budget, and developing high-performing ad copy and creative.
  • Drive a culture of rapid experimentation by continuously testing audiences, messaging, creative, channels, and campaign strategies. Quickly identify what works, double down on successful initiatives, and iterate away from underperforming tactics.
  • Leverage AI to multiply impact, automating meaningful aspects of the marketing workflow to increase speed, scale experimentation, and expand the team's reach beyond what a traditional performance marketing function could achieve.
  • You'll partner closely with Sales, Marketing, Marketing/Revenue Ops, and Customer & Product Marketing to align on target accounts, messaging, campaigns, data, attribution, and pipeline performance, while reporting into marketing leadership with the autonomy to set strategy and the visibility to drive measurable business impact.
What you'll bring:
  • 7-10 years of B2B performance marketing experience with deep, hands-on ownership of paid search and paid social, including expert-level proficiency across Google Ads, Microsoft/Bing Ads, LinkedIn Ads, and Meta/Facebook Ads.
  • Proven success owning pipeline and budget performance, managing multi-million-dollar quarterly ad budgets, maximizing ROAS, partnering closely with Sales in a sales-led motion, and using attribution, forecasting, and marketing operations to connect spend to pipeline and revenue.
  • Strong strategic and executional capabilities, with the ability to develop account and persona targeting, messaging, and competitive positioning while also executing campaign structure, platform optimization, bid strategy, budget allocation, copy, and creative.
  • A data-driven operator with a bias for experimentation, who treats every campaign as a learning opportunity, translates complex data into actionable insights, and continuously optimizes performance based on results.
  • A self-starter who thrives in fast-paced, high-growth environments, embraces ambiguity, is excited by AI and its applications to marketing, and is motivated by building scalable programs and processes from the ground up.
Even better...
  • Hands-on experience with modern GTM tooling, including Clay and data enrichment platforms, along with experience executing ABM strategies for high-ACV, named-account sales motions.
  • Experience marketing technical or AI products to sophisticated B2B buyers, with a strong point of view on measurement and attribution in a privacy-first, post-cookie world.
  • A relentless experimentation mindset, with a constant backlog of ideas to test and optimize, always looking for new ways to improve targeting, performance, and growth..
Our values
  • Trust: We build trust with our customers with our accountability, empathy, quality, and responsiveness. We build trust in AI by making it more accessible, safe, and useful. We build trust with each other by showing up for each other professionally and personally, creating an environment that enables all of us to do our best work.
  • Customer Obsession: We deeply understand our customers' business goals and relentlessly focus on driving outcomes, not just technical milestones. Everyone at the company knows and spends time with our customers. When our customer is having an issue, we drop everything and fix it.
  • Craftsmanship: We get the details right, from the words on the page to the system architecture. We have good taste. When we notice something isn't right, we take the time to fix it. We are proud of the products we produce. We continuously self-reflect to continuously self-improve.
  • Intensity: We know we don't have the luxury of patience. We play to win. We care about our product being the best, and when it isn't, we fix it. When we fail, we talk about it openly and without blame so we succeed the next time.
  • Family: We know that balance and intensity are compatible, and we model it in our actions and processes. We are the best technology company for parents. We support and respect each other and celebrate each other's personal and professional achievements.
What we offer
We want our benefits to reflect our values and offer the following to full-time employees:
  • Flexible (unlimited) paid time off
  • Medical, dental, and vision benefits for you and your family
  • Life insurance and disability benefits
  • Retirement plan dependent on country of employment
  • Parental leave
  • Fertility and family building benefits through Carrot
  • Lunch, as well as delicious snacks and coffee to keep you energized
  • Discretionary benefit stipend giving people the ability to spend where it matters most
  • Free alphorn lessons

These benefits are further detailed in Sierra's policies, may vary by region, and are subject to change at any time, consistent with the terms of any applicable compensation or benefits plans. Eligible full-time employees can participate in Sierra's equity plans subject to the terms of the applicable plans and policies.
Be you, with us
We're working to bring the transformative power of AI to every organization in the world. To do so, it is important to us that the diversity of our employees represents the diversity of our customers. We believe that our work and culture are better when we encourage, support, and respect different skills and experiences represented within our team. We encourage you to apply even if your experience doesn't precisely match the job description. We strive to evaluate all applicants consistently without regard to race, color, religion, gender, national origin, age, disability, veteran status, pregnancy, gender expression or identity, sexual orientation, citizenship, or any other legally protected class.

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