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Facebook Ads Expert Jobs (NOW HIRING)

Texas Sports Academy Main

Facebook Ads Expert

We're hiring a Facebook Ads Manager to run paid acquisition for Sports Academy Games, our K-12 educational games product. You'll own Meta (Facebook and Instagram) end-to-end, building and scaling ...

FreeUp

Remote Facebook Ads Expert

Saint Petersburg, FL · On-site +1

Freelance as a Facebook Ads Manager and Work from Home With FreeUp Hi! We're FreeUp! FreeUp is a freelance marketplace dedicated to connecting business owners with talented freelancers and remote ...

FreeUp

Remote Facebook Ads Expert

Saint Petersburg, FL · On-site +1

Freelance as a Facebook Ads Manager and Work from Home With FreeUp Hi! We're FreeUp! FreeUp is a freelance marketplace dedicated to connecting business owners with talented freelancers and remote ...

LAXIR

PPC, Adwords & Facebook Ads Expert

Los Angeles, CA · On-site

$50K - $75K/yr

Experienced with Facebook ads and Google Ad required.Twitter ads, Bing ads and other platforms is a plus * Excellent writing and creative content skills * 2+ years of experience with media buying ...

Hireecom

Are you an analytical and data-driven PPC expert with a proven track record of scaling eCommerce ... Plan, execute, and optimize Google Ads, Meta (Facebook & Instagram) Ads, and YouTube campaigns for ...

Hearth

Principal of Performance Marketing

New York, NY · On-site

$200K - $250K/yr

We need someone who is an expert in running ads on Facebook and Google - someone who can own that process end-to-end. Not a generalist. Not someone good at referral marketing or brand campaigns.

VELOX Media

Jr. Paid Media Manager (GAds / Meta)

Boise, ID · On-site

$10K - $50K/mo

Are you becoming an expert at your craft? Is managing digital advertising campaigns at the top of ... Google Ads & Facebook Ads Certified * Strong communication skills; able to communicate complex ...

VELOX

Jr. Paid Media Manager (GAds / Meta)

Boise, ID · On-site

$10K - $50K/mo

Are you becoming an expert at your craft? Is managing digital advertising campaigns at the top of ... Google Ads & Facebook Ads Certified * Strong communication skills; able to communicate complex ...

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Facebook Ads Expert information

What is a Facebook Ads Expert?

Facebook Ads Experts are professionals who specialize in creating, managing, and optimizing advertising campaigns on Facebook and its associated platforms, like Instagram. They use their expertise to help businesses reach their target audience, increase brand awareness, generate leads, or drive sales through paid social media advertising. These experts have a deep understanding of Facebook's advertising tools, audience targeting options, analytics, and best practices to maximize return on investment for their clients.

What skills and qualifications are needed to thrive as a Facebook Ads Expert?

To thrive as a Facebook Ads Expert, you need a strong grasp of digital marketing principles, audience targeting, and campaign optimization, often supported by experience in paid social media advertising. Proficiency with Meta's Ads Manager, analytics tools, and relevant certifications like Facebook Blueprint are typically required. Analytical thinking, creativity, and strong communication skills set top performers apart in this field. These skills are crucial for designing effective ad campaigns, interpreting performance data, and achieving business objectives in a competitive digital landscape.

What are common challenges Facebook Ads Experts face when optimizing campaigns, and how can they overcome them?

Facebook Ads Experts often encounter challenges such as ad fatigue, fluctuating ad performance, and strict ad policy compliance. To overcome these issues, it's important to regularly refresh creative assets, closely monitor performance metrics, and stay updated on Facebook's advertising policies. Collaborating with copywriters and designers, as well as communicating effectively with clients or other team members, can help ensure campaigns remain effective and compliant. Continuous A/B testing and data-driven adjustments are also essential for long-term campaign success.

What is the difference between Facebook Ads Expert vs Social Media Marketing Specialist?

AspectFacebook Ads ExpertSocial Media Marketing Specialist
CredentialsCertifications in Facebook Ads, digital marketingCertifications in social media marketing, digital marketing
Work EnvironmentFocus on Facebook advertising campaignsManage multiple social platforms including Facebook, Instagram, Twitter
Industry UsagePrimarily in digital marketing agencies, e-commerce, advertising firmsBroader roles in marketing departments, agencies, brands

While both roles involve social media, a Facebook Ads Expert specializes in creating and optimizing Facebook advertising campaigns, whereas a Social Media Marketing Specialist manages overall social media strategies across multiple platforms. The Facebook Ads Expert focuses on paid advertising, while the Social Media Marketing Specialist handles content, engagement, and brand presence across social channels.

Can I earn money from Facebook Ads Expert?

A Facebook Ads Expert can earn money by managing advertising campaigns for clients or companies, often through freelance work, agency roles, or employment. Income depends on experience, skill level, and the scope of projects, with many professionals earning a full-time salary or project-based fees. Developing skills in ad creation, targeting, and analytics can increase earning potential.

How much do Facebook Ads Experts make?

Facebook Ads Experts typically earn between $50,000 and $100,000 annually, depending on experience, location, and whether they work as freelancers or in-house employees. Skilled professionals with certifications and a strong portfolio can command higher salaries or hourly rates, often ranging from $25 to $75 per hour.
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Facebook Ads Expert jobs near you
Infographic showing various Facebook Ads Expert job openings in the United States as of September 2026, with employment types broken down into 1% As Needed, 78% Full Time, 18% Part Time, and 3% Contract. Highlights an 88% Physical, 3% Hybrid, and 9% Remote job distribution.

Facebook Ads Expert

Remote

Texas Sports Academy Main
See more jobs at Texas Sports Academy Mainexternal

Part-time

Re-posted 4 days ago

Job description

Texas Sports Academy is a K-12 school designed for serious student-athletes who want both elite academics and high-level athletic development. Students cover 2x the material in just 2 hours a day, using the same 2-Hour Learning model as Alpha Schools. That frees up their entire afternoon for serious training, where they work alongside former pro and D1 athletes coaching them at the highest standard.
We're hiring a Facebook Ads Manager to run paid acquisition for Sports Academy Games, our K-12 educational games product. You'll own Meta (Facebook and Instagram) end-to-end, building and scaling campaigns that drive sign-ups and active players across the K-12 audience of parents, students, and educators.
What You'll Do
  • Own Meta Ads End-to-End: Plan, build, launch, and manage all Facebook and Instagram campaigns for Sports Academy Games. This covers campaign structure, audiences, placements, bidding, budgets, and day-to-day optimization.
  • Scale Ad Spend Profitably: Take budgets up without letting CAC run away from you. Know when to push spend, when to pull back, and how to read the signals that tell you which one to do.
  • Reach the K-12 Audience: Build and test targeting strategies that reach parents of K-12 students, youth athletes, and educators. Layer in lookalikes, interest stacks, and broad targeting and figure out what actually converts.
  • Run Creative Testing: Build structured creative testing frameworks. Brief our creative team on what to make for a K-12 games product, test variations against each other, and feed learnings back into the next round.
  • Track and Report Performance: Own the reporting on spend, CAC, ROAS, sign-ups, and downstream engagement. Pull the numbers, write the takeaways, and bring recommendations to weekly marketing reviews.
  • Stay Ahead of Platform Changes: Keep up with Meta's algorithm updates, new ad formats, attribution changes, and policy shifts. Adjust the strategy before performance drops, not after.

Requirements
  • 3 to 5 Years Running Meta Ads: You have managed Facebook and Instagram ad accounts as your primary job, not as a side responsibility. You can talk through specific campaigns you ran, what worked, and what did not.
  • A Track Record of Scaling Spend: You have taken an account from a smaller monthly budget into a meaningfully larger one and kept performance in line. Be ready to walk us through the numbers: starting spend, ending spend, CAC, ROAS, and what you changed to get there.
  • Deep Platform Knowledge: You know Meta Ads Manager inside and out. Campaign budget optimization, Advantage+ campaigns, conversions API, pixel setup, custom conversions, attribution windows. You have opinions on what works and what doesn't.
  • Hands-On with AI Tools: You use AI to speed up creative iteration, copywriting, audience research, or reporting. You know which tools earn their place in the workflow.
  • Creative Eye: You can look at an ad and tell us why it will or won't work before it runs. You know how to brief creative, what hooks land with parents and kids, and how to translate performance data into the next creative brief.
  • Analytical Mindset: You read the data before you make decisions. You can build a clean reporting view, spot the metric that actually matters, and explain performance to people who don't live in Ads Manager.
  • Location: Remote

Bonus Points
  • Consumer or K-12 Product Experience: You have run paid social for a consumer app, a K-12 product, an edtech brand, a games company, or another product with a similar audience.
  • Cross-Platform Familiarity: You have run ads on Google, TikTok, or YouTube and understand how Meta fits into a broader paid mix, even if Meta is your primary craft.
  • Public Work to Show: A portfolio, case studies, or specific accounts you can talk through. Anything that lets us see the work and the results.
  • Video Ad Experience: You have produced or directed short-form video ads and know how to brief, test, and iterate on video creative specifically.

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