Executive Shopify Designer Jobs in Utah (NOW HIRING)

At KURU Footwear in Salt Lake City, Utah, we believe your feet shouldn't dictate your life. Our mission is simple: help people get back to doing what they love by creating footwear designed to relieve pain, improve comfort, and support every step.We're looking for a Director of e-Commerce to lead the strategy and performance of our online shopping experience. This isn't just a website management role-it's an opportunity to own KURU's highest-performing sales channel and continuously improve how customers discover, shop, and connect with our brand.If you're passionate about using data, merchandising, customer insights, and digital innovation to drive revenue growth, we'd love to meet you.Benefits & PerksHybrid Schedule: Monday–Friday with a minimum of 3 days per week in the officeMedical, Dental & Vision Insurance401(k) with company matchShort-Term Incentive Plan (STIP) bonus opportunityEmployee referral bonusesEducation assistanceEmployee discount on KURU footwearExclusive Employee Discounts: Enjoy 30–60% off retail prices on hundreds of brands through our partnership with ExpertVoiceWhat You'll DoAs Director of e-Commerce, you'll own the strategy, performance, and continuous optimization of KURU's digital storefront. You'll partner closely with our Technical e-Commerce Manager, marketing team, and executive leadership to create an exceptional customer experience while maximizing online revenue.Drive On-Site RevenueOwn key performance metrics including conversion rate (CVR), revenue per visitor, and average order value (AOV)Lead ongoing conversion rate optimization (CRO) through A/B testing, multivariate testing, analysis, and experimentationOptimize the customer journey across the homepage, product detail pages (PDPs), collection pages (PLPs), and landing pagesDevelop merchandising strategies that increase basket size through product recommendations, cross-sells, upsells, bundles, and product sequencingUse customer behavior, analytics, and session data to identify opportunities for growthLead the e-Commerce ExperiencePartner with the Technical e-Commerce Manager to maximize the performance of our Shopify Plus platformHelp establish priorities for development projects and technical initiativesChampion a "buy before build" philosophy by evaluating best-in-class apps and technology solutionsEnsure site performance meets expectations for speed, reliability, and user experienceContinuously evaluate new e-commerce technologies that improve customer experience and commercial performanceAnalytics & Business GrowthOwn e-commerce reporting and performance dashboardsPresent actionable insights and recommendations to executive leadershipDeliver weekly reporting focused on trends, opportunities, and measurable outcomesCollaborate closely with Performance Marketing to improve attribution, customer acquisition, and overall channel performanceWhat Makes You a Great Fit8+ years of experience in e-commerce, with at least 2 years in a leadership role supporting a direct-to-consumer (DTC) brandExtensive experience managing Shopify or Shopify Plus environmentsProven success improving conversion rates and driving online revenue growthStrong understanding of conversion rate optimization (CRO), customer experience, and digital merchandisingExperience managing development teams or technical vendorsStrong analytical skills with experience using GA4, Excel or Google Sheets, and testing platformsAbility to translate data into strategic business decisionsExcellent communication and leadership skills with the ability to collaborate across departmentsHighly organized with strong prioritization and project management abilitiesSelf-motivated and comfortable working in a fast-paced, evolving environmentBonus Points ForExperience with Shopify Plus apps focused on personalization, search, reviews, loyalty, and CROExperience building or leading a merchandising functionWorking knowledge of technical SEO, Core Web Vitals, page speed optimization, and schema markupExperience working in a collaborative, cross-functional marketing organizationPassion for building customer-first digital shopping experiencesWhy KURU?At KURU, you'll have the opportunity to make a measurable impact on one of the company's most important growth channels.You'll have the opportunity to:Own the strategy and performance of our digital storefrontInfluence how customers experience the KURU brand every dayCollaborate with talented leaders across marketing, product, and technologyDrive meaningful business growth through innovation and dataHelp more people discover footwear that allows them to move without painIf you're excited about building world-class e-commerce experiences that drive measurable results while helping improve people's lives, we'd love to hear from you.Apply today and help more people discover what it feels like to move without pain.
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