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Entry Level Consumer Behavior Analyst Jobs in Erie, PA

Marketing Tutor

Erie, PA ยท Remote

$18 - $40/hr

Deep knowledge of marketing mix, consumer behavior, market segmentation, positioning, branding ... Skilled at breaking down market segmentation analysis, campaign development, and marketing plan ...

Company Description CROSSMARK is a leading sales and marketing services company in the consumer ... analysis, and customer targeting that always hit the mark. We do this by excelling in four key ...

Company Description CROSSMARK is a leading sales and marketing services company in the consumer ... analysis, and customer targeting that always hit the mark. We do this by excelling in four key ...

College Economics Tutor

Erie, PA ยท Remote

$18 - $40/hr

Deep knowledge of microeconomic and macroeconomic theory, consumer and producer behavior, market ... Emphasizes analytical rigor and connects economic theory to real-world policy debates, development ...

... the consumer goods industry that expertly guides our clients along "The Way to Market" by ... analysis, and customer targeting that always hit the mark. We do this by excelling in four key ...

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Company Description CROSSMARK is a leading sales and marketing services company in the consumer ... analysis, and customer targeting that always hit the mark. We do this by excelling in four key ...

Company Description CROSSMARK is a leading sales and marketing services company in the consumer ... analysis, and customer targeting that always hit the mark. We do this by excelling in four key ...

Maintains proper calibration, quality control and analysis of all polysomnographic equipment ... Compliance Requirement: This job adheres to the ethical and legal standards and behavioral ...

Maintains proper calibration, quality control and analysis of all polysomnographic equipment ... Compliance Requirement : This job adheres to the ethical and legal standards and behavioral ...

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Entry Level Consumer Behavior Analyst information

See Erie, PA salary details

$36.8K

$71.2K

$113.8K

How much do entry level consumer behavior analyst jobs pay per year?

As of Aug 30, 2026, the average yearly pay for entry level consumer behavior analyst in Erie, PA is $71,240.00, according to ZipRecruiter salary data. Most workers in this role earn between $63,000.00 and $77,000.00 per year, depending on experience, location, and employer.

What does an entry level consumer behavior analyst do?

An Entry Level Consumer Behavior Analyst studies and interprets how individuals or groups make purchasing decisions. They gather and analyze data on consumer preferences, buying habits, and market trends to help companies understand what influences customers. Their work often involves conducting surveys, analyzing data, and reporting findings to improve marketing strategies or product development. In entry-level roles, analysts may assist senior team members and learn to use specialized research tools and software.

What types of projects and tasks can an entry level consumer behavior analyst expect to work on in their first year?

As an Entry Level Consumer Behavior Analyst, you will typically assist with designing and conducting surveys, analyzing data on consumer preferences, and creating reports to help teams understand purchasing trends. You may work closely with marketing, product development, and sales teams to interpret findings and recommend actionable insights. Early projects often involve supporting senior analysts, cleaning and organizing data, and participating in brainstorming sessions to develop research strategies. This hands-on experience helps build your analytical and communication skills, setting the foundation for more independent project work as you gain experience.

What are the key skills and qualifications needed to thrive as an entry level consumer behavior analyst, and why are they important?

To thrive as an Entry Level Consumer Behavior Analyst, you need a background in psychology, marketing, or a related field, along with strong analytical and research skills. Familiarity with data analysis tools such as Excel, SPSS, or Google Analytics is typically required, and knowledge of survey platforms can be beneficial. Attention to detail, critical thinking, and effective communication help you interpret data and present actionable insights clearly. These skills are crucial for understanding consumer motivations and supporting data-driven marketing strategies that influence business decisions.

What is the difference between Entry Level Consumer Behavior Analyst vs Entry Level Market Research Analyst?

AspectEntry Level Consumer Behavior AnalystEntry Level Market Research Analyst
Required CredentialsBachelor's in Psychology, Marketing, or related field; some roles may require certifications in data analysisBachelor's in Marketing, Business, or related field; often requires skills in data collection and analysis
Work EnvironmentResearch firms, marketing departments, or consulting agencies; focus on consumer insightsMarket research firms, corporate marketing teams; focus on market trends and data analysis
Employer & Industry UsageUsed by companies aiming to understand consumer motivations and behaviorsUsed by organizations to analyze market conditions and inform business strategies

Both roles involve analyzing data to understand consumer or market trends, but Consumer Behavior Analysts focus specifically on consumer motivations and psychology, while Market Research Analysts examine broader market data. The roles often overlap in skills and work environments, making them common comparison points for entry-level professionals in marketing and research fields.

What are popular job titles related to Entry Level Consumer Behavior Analyst jobs in Erie, PA?

For Entry Level Consumer Behavior Analyst jobs in Erie, PA, the most frequently searched job titles are:

What job categories do people searching Entry Level Consumer Behavior Analyst jobs in Erie, PA look for?

The top searched job categories for Entry Level Consumer Behavior Analyst jobs in Erie, PA are:

What cities near Erie, PA are hiring for Entry Level Consumer Behavior Analyst jobs?

Cities near Erie, PA with the most Entry Level Consumer Behavior Analyst job openings:

Infographic showing various Entry Level Consumer Behavior Analyst job openings in Erie, PA as of June 2026, with employment types broken down into 18% Full Time, and 82% Part Time. Highlights an 100% In-person job distribution, with an average salary of $71,240 per year, or $34.2 per hour.

Graduate Assistant- Consumer Privacy Protection Behaviors in the Era of AI (Research)

Erie, PA โ€ข On-site

Gannon University
Colleges, Universities, and Professional Schoolsย โ€ขย 501 - 1,000 employees

$12.66/hr

Part-time

Posted 12 days ago


Job description

Posting Summary
Position Title Graduate Assistant- Consumer Privacy Protection Behaviors in the Era of AI (Research) Posting Number AS1097P Subdivision School of Business Division Col. of Engineering & Business Department Marketing Program Location Erie, Pa Position Summary

Career Readiness Learning Objectives:
Communication: The Research Assistant will clearly and effectively communicate with (1) Dr. Simon Dang (Principal Investigator, PI) and (2) participants for recruiting, coordinating survey sessions, and supporting data collection activities.

Critical Thinking: The Research Assistant will apply analytical reasoning when reviewing literature, processing survey data, and assisting with dataset preparation for statistical analysis.
Professionalism: The Research Assistant will understand and respect the confidentiality of research participants as the research does not collect personal identifiable information. Practicing confidentiality is a key part of professionalism. The Research Assistant will also demonstrate punctuality and respect for both the PI and research participants.
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Purpose:
The primary responsibility of the Research Assistant is to work directly with Dr. Simon (Huy) Dang regarding his research project on consumer privacy protection behaviors in AI-driven environments. The study investigates how perceived AI data vulnerability influences privacy concerns, behavioral responses (reactive and proactive), and consumer online well-being.
The Research Assistant will be responsible for assisting the PI in a variety of non-administrative research tasks, which may include but are not limited to: (1) conducting literature reviews on privacy, AI, and consumer behavior; (2) supporting survey instrument development and pilot testing; (3) coordinating and executing data collection on-site and through online platforms (e.g., Prolific, Qualtrics); (4) performing data entry, cleaning, and preparation for statistical analysis; and (5) assisting with the preparation of materials for academic publication and conference presentation.
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Duties and Responsibilities
Duties and responsibilities include, but are not limited to:
Research and collect data through online surveys, literature searches, and other project-specific methodology.
Assist in recruiting and screening research participants for data collection phases.
Schedule, organize, and report on the status of research activities.
Enter, clean, and prepare datasets for statistical analysis (e.g., PLS-SEM, PROCESS macro).
Assist in reviewing and summarizing academic literature related to AI privacy, consumer behavior, and online well-being.
Support the writing and editing of materials for academic publication and conference presentations.
Meet with the faculty supervisor on a regular basis to maintain ongoing communication regarding the progress of the research project.
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Term of Appointment
A full 2026-2027 academic year (i.e., Fall 2026 and Spring 2027).
10 hours/week at $12.66/hour. Tuition remission is $4,500 per semester.
Required Qualifications
Available only to Gannon graduate students who can commit for the full 2025-2026 academic year (i.e., Fall 2026 & Spring 2027).
Graduate students in Marketing, Business, Psychology, Communications, or related field.
GPA of 3.0 or higher.
Proficient in using Microsoft Excel and basic data management tools.
Excellent verbal and written communication skills.
Strong attention to detail and ability to maintain data confidentiality.
Preferred Qualifications
Prior coursework or experience in research methods, consumer behavior, or statistical analysis is preferred.
Familiarity with survey tools (e.g., Qualtrics, Google Forms) or statistical software (e.g., SPSS, Python, R, JASP, SmartPLS, Stata) is a plus.
Self-motivated, responsible, and detail-oriented candidate wanted.
Physical Demands
Being able to lift at least 4.4 lbs
Exempt Status Non-Exempt Position Classification Professional Position Type GA (Research, Teaching, Athletic Training) Employment Status Part-Time Position Length 9M Hours per Week 10 Work Schedule Office Hours - Depending On Candidate's Schedule Shift 1st