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Email Crm Manager information

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$71.5K

$102.7K

$145.5K

How much do email crm manager jobs pay per year?

As of Sep 12, 2026, the average yearly pay for email crm manager in the United States is $102,749.00, according to ZipRecruiter salary data. Most workers in this role earn between $80,000.00 and $125,000.00 per year, depending on experience, location, and employer.

What does an Email CRM Manager do?

An Email CRM Manager is responsible for developing and executing email marketing strategies that engage customers and drive business goals. They manage customer relationship management (CRM) platforms, segment audiences, create targeted email campaigns, and analyze performance metrics to optimize results. Their role often includes collaborating with other marketing teams, ensuring compliance with email regulations, and continually testing new strategies to improve open and conversion rates.

What are the key skills and qualifications needed to thrive as an Email CRM Manager?

To thrive as an Email CRM Manager, you need expertise in email marketing strategy, customer segmentation, and data analysis, often supported by a degree in marketing or a related field. Familiarity with CRM platforms (like Salesforce or HubSpot), email automation tools (such as Mailchimp or Marketo), and analytics systems is typically required. Strong project management, creativity, and communication skills help you craft engaging campaigns and collaborate effectively with cross-functional teams. These abilities are critical for driving customer retention, personalizing communications, and maximizing ROI on email marketing initiatives.

What are some common challenges Email CRM Managers face when executing multi-channel campaigns?

Email CRM Managers often encounter challenges such as maintaining consistent messaging across multiple channels (email, SMS, in-app, etc.), segmenting audiences for personalized campaigns, and ensuring compliance with data privacy regulations. Balancing automation with human touch and optimizing send times for different segments can also be complex. Collaborating closely with marketing, data analytics, and creative teams is crucial to overcome these hurdles and deliver cohesive, high-performing campaigns.

What is the difference between Email Crm Manager vs Email Marketing Specialist?

AspectEmail Crm ManagerEmail Marketing Specialist
Primary FocusManaging customer relationships and CRM systemsCreating and executing email marketing campaigns
Skills & CertificationsCRM platforms, data analysis, segmentationEmail marketing tools, copywriting, campaign design
Work EnvironmentStrategic planning, CRM management teamsCampaign execution, marketing teams
Industry UsageRetail, e-commerce, B2B servicesRetail, media, digital marketing agencies

The Email Crm Manager focuses on managing customer data, segmentation, and CRM systems to enhance customer relationships. In contrast, the Email Marketing Specialist primarily designs and executes email campaigns to drive engagement. While both roles require knowledge of email tools, the CRM Manager emphasizes data management and strategy, whereas the Specialist concentrates on content creation and campaign performance.

What cities are hiring for Email Crm Manager jobs?

Cities with the most Email Crm Manager job openings:

What states have the most Email Crm Manager jobs?

States with the most job openings for Email Crm Manager jobs include:

What are popular job titles related to Email Crm Manager jobs?

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Infographic showing various Email Crm Manager job openings in the United States as of June 2026, with employment types broken down into 4% As Needed, 32% Full Time, 60% Part Time, and 4% Contract. Highlights an 83% Physical, 2% Hybrid, and 15% Remote job distribution, with an average salary of $102,749 per year, or $49.4 per hour.

CRM Business Analyst

New Orleans, LA • On-site

The Lemoine Company
Engineering Professional Services • 501 - 1,000 employees

Full-time

Posted 8 days ago


Job description

About LEMOINE
LEMOINE, a Great Place to Work®-Certified company and ENR Top 400 Contractor, is headquartered in Louisiana and builds across the southern United States. Our work spans Healthcare, Commercial, Education, Federal, Infrastructure, Industrial, Disaster Recovery, and Program Services.
At LEMOINE, we strive for excellence while enhancing the lives of those we impact. Guided by our Core Purpose of Building Better-people, communities, projects, and lives, we are committed to delivering outstanding results for our clients, employees, and communities.
Position Summary
The CRM Business Analyst is responsible for day-to-day data quality, reporting, and continuous improvement of data in the CRM platform. This role collaborates with business development, operations, IT, and CRM Super Users to support reliable CRM data and accurate sales pipeline visibility leading to actionable business insights.
Responsibilities
Data Management, Data Quality & Integrity
  • Monitor system performance, troubleshoot issues, and maintain optimal functionality.
  • Maintain CRM data integrity through clear data standards and regular data quality reviews.
  • Work collaboratively on processes that support accurate, complete, and reliable customer, contact, opportunity, and pursuit data.
  • Conduct routine data checks to identify missing fields, outdated records, duplicates, inactive opportunities, and inconsistent pipeline information.
  • Work with business development and operations teams to resolve data quality issues and reinforce consistent CRM usage.
  • Coordinate work processes between the CRM platform and other business systems, including ERP, PowerBi, AI usage and other reporting tools.
Reporting, Analytics & Business Pipeline Reviews
  • Maintain dashboards, reports, and metrics that show opportunities, pursuits, client activity, and pipeline health.
  • Analyze customer, pursuit, and pipeline data to identify trends and improve forecasting accuracy.
  • Support business pipeline reviews by validating opportunity data, summarizing movement, highlighting gaps, and identifying follow-up items.
  • Monitor key pipeline indicators, including stage progression, projected revenue, proposal activity, win/loss trends, and aging opportunities.
Training & Support
  • Review CRM onboarding and training materials for new and existing employees offering continuous improvement recommendations.
  • Update CRM training information as required and requested.
  • Communicate technical concepts in a clear, practical manner for employees at all levels.
Cross-Functional Collaboration & Continuous Improvement
  • Take ownership of assigned business analytics priorities while receiving direction from leadership and coordinating with stakeholders.
  • Contribute to CRM strategic improvement plans focused on enhancements, reporting, process updates, and user support.
  • Work as a team player with business development, operations, IT, and data/reporting professionals to continuously improve systems and processes.
  • Include appropriate team members and subject matter experts on communications for business needs, feedback, and leadership guidance.
Market Intelligence Research
  • Research client data for actionable business insights and information on our Top 100+ clients.
  • Evaluate and offer recommendations on AI tools that support data gathering or enhancement efforts for upcoming new opportunities, new or existing clients or other information to enhance business intelligence efforts.
  • Evaluate AI functionality for continuous improvements of our data analytics and information.
  • Develop early alerts and tactics for finding new project opportunities working with business development leadership, GIS and other departments to offer insights leading to new opportunities.
  • Work as a team player with business development and proposal professionals researching market intelligence information for client mapping, RFP responses or Go / No Go decisions.
Qualifications
  • Minimum of 5+ years of business analyst experience or CRM database / application support responsibilities.
  • 3+ years of experience in CRM platforms.
  • 4+ years of experience in data analysis roles.
  • Experience and understanding of the RFP process preferred.
  • Experience within the Architecture, Engineering, and Construction (AEC) industry is preferred but not required.
  • Experience managing CRM enhancements and user adoption initiatives.
Skills
  • Strong understanding of CRM administration, reporting, user adoption, and business process support.
  • Experience with Microsoft Office Suite and Power BI.
  • Familiarity with CRM integrations, workflow automation, data standards, and data quality practices.
  • Strong analytical skills with the ability to turn data into actionable business insights.
  • Excellent communication skills with the ability to explain technical information clearly.
  • Ability to develop training programs that increase user engagement and adoption.
  • Strong organizational and project management skills with attention to detail.
  • Ability to manage multiple priorities in a fast-paced environment.
  • Ability to build strong cross-functional relationships.
  • Accountable, collaborative, team-oriented, and ownership-minded.
  • Experience with advanced analytics and AI-enabled CRM tools is a plus.
Education
  • Bachelor's degree in Business Administration, Information Systems, Computer Science, Marketing, or a related field, or equivalent experience.
Equal Employment Opportunity
LEMOINE is an Equal Opportunity Employer. We consider applicants for employment without regard to race, color, religion, sex, national origin, age, disability, genetic information, veteran status, sexual orientation, gender identity, or any other characteristic protected by applicable federal, state, or local law.