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Director Of Narrative Strategy Jobs (NOW HIRING)

Potomac

Director of Brand Strategy

Bethesda, MD · On-site

Summary Potomac is seeking a Director of Brand Strategy with Advanced Copywriting Experience to ... Key Responsibilities Elevate Potomac's Brand Narrative * Help define and evolve Potomac's brand ...

NetBrain

Brand Narrative and Asset Strategist

Today, over 2,500 of the world's largest enterprises and managed services providers leverage ... Collaborate with the Director, Integrated Campaigns to align content with campaign strategy across ...

Potomac

Director of Brand Strategy

Bethesda, MD · On-site

$80K - $115K/yr

Summary Potomac is seeking a Director of Brand Strategy with Advanced Copywriting Experience to ... Key Responsibilities Elevate Potomac's Brand Narrative * Help define and evolve Potomac's brand ...

Lift to Rise

Director of Communications

Palm Desert, CA · On-site

$105K - $120K/yr

The Director of Communications will lead Lift to Rise's unique and innovative communications ... Strong portfolio of communications and brand strategy work - positioning, narrative and messaging ...

Assets Under Movement

US's communications, narrative, and brand-building strategy to advance our core theory of change ... The Communications Director will bring a strong understanding of audience targeting, how to compete ...

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Director Of Narrative Strategy information

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$67K

$154.1K

$207.5K

How much do director of narrative strategy jobs pay per year?

As of Sep 14, 2026, the average yearly pay for director of narrative strategy in the United States is $154,081.00, according to ZipRecruiter salary data. Most workers in this role earn between $142,500.00 and $171,500.00 per year, depending on experience, location, and employer.

What is a director of narrative strategy?

A Director of Narrative Strategy is a senior professional responsible for shaping and guiding the overarching story and messaging of a brand, organization, or project. They collaborate with marketing, communications, and creative teams to ensure all content aligns with the desired narrative and business goals. This role often involves developing storytelling frameworks, overseeing content creation, and analyzing audience engagement to refine messaging. Directors of Narrative Strategy play a key role in building a cohesive brand identity and maintaining consistency across all communication channels.

How does a director of narrative strategy typically collaborate with marketing and creative teams?

A Director of Narrative Strategy works closely with marketing, creative, and communications teams to ensure that storytelling aligns with the brand's goals and messaging. They often lead brainstorming sessions, provide guidance on tone and messaging, and review content to maintain consistency across channels. Collaboration involves regular meetings, feedback loops, and integrating insights from analytics or audience research to refine narratives. This cross-functional partnership is essential for producing compelling campaigns and cohesive brand stories.

What are the key skills and qualifications needed to thrive as a director of narrative strategy, and why are they important?

A Director Of Narrative Strategy typically requires expertise in storytelling, brand strategy, content development, and a background in communications, marketing, or a related field. Familiarity with content management systems, analytics tools, and multimedia production platforms is often essential. Strong leadership, creativity, and the ability to collaborate across departments are crucial soft skills for excelling in this role. These competencies are vital to craft compelling brand narratives that drive engagement, consistency, and organizational objectives.

What is the difference between Director Of Narrative Strategy vs Content Strategist?

AspectDirector Of Narrative StrategyContent Strategist
Required CredentialsBachelor's/Master's in Communications, Marketing, or related field; experience in storytelling and strategyBachelor's in Marketing, Communications, or related; strong writing and planning skills
Work EnvironmentLeadership role in marketing, branding, or media teams; strategic planning focusContent creation, planning, and execution within marketing or digital teams
Employer & Industry UsageMedia, advertising, entertainment, corporate brandingDigital marketing agencies, media companies, corporate marketing departments

The Director Of Narrative Strategy focuses on high-level storytelling and strategic brand narratives, often leading teams and shaping overall messaging. In contrast, a Content Strategist concentrates on planning and creating content to support marketing goals. Both roles require storytelling skills, but the director role is more strategic and leadership-oriented, while the strategist role is more execution-focused.

What are popular job titles related to Director Of Narrative Strategy jobs?

For Director Of Narrative Strategy jobs, the most frequently searched job titles are:

Infographic showing various Director Of Narrative Strategy job openings in the United States as of September 2026, with employment types broken down into 1% Internship, 92% Full Time, 5% Part Time, and 2% Contract. Highlights an 77% Physical, 5% Hybrid, and 18% Remote job distribution, with an average salary of $154,081 per year, or $74.1 per hour.

Communications Director (BLMP)

Oakland, CA • Remote

Black LGBTQIA+ Migrant Project
See more jobs at Black LGBTQIA+ Migrant Projectexternal

$114K/yr

Full-time

Medical, Dental, Vision

Re-posted 5 days ago

Job description

Communications Director Job Description 
Position: Communications Director
Location: Fully Remote (Some travel)
Reports to: Co-Director
Status: Full-time, Exempt
Compensation: $114,500 
About BLMP
The Black LGBTQIA+ Migrant Project (BLMP) envisions a world where no one is forced to give up their homeland and where all Black LGBTQIA+ people are free and liberated. We build and center the power of Black LGBTQIA+ migrants to ensure the liberation of all Black people through Organizing & Basebuilding, Strategic Communications, and Viability & Sustainability. We are led by a directly impacted steering committee, staff and consultants, and operate organizing networks in New York City, DMV (DC, Maryland and Virginia region), Minneapolis, California, and the South. We build power, community, and knowledge in the U.S., while challenging the role that the U.S. plays globally in creating the conditions that force us to leave our homes. 
Position Summary:
Reporting to the Co-Director, the Director of Communications will set and guide the strategy for all communications, including digital, and public relations messages and collateral to consistently articulate BLMP’s mission. The Director of Communications will ensure that BLMP is viewed as the primary source, disseminator, and conduit of information within this diverse network and constituent base. The Director of Communications will lead the communications team, in collaboration with other staff members as the communications partner on a variety of strategic initiatives. 
Responsibilities:
  • Team Leadership: Supervise members of the Communications Team and lead department meetings.
  • Strategic Planning: Develop, implement, and evaluate comprehensive communications plans across the organization's diverse audiences in collaboration with BLMP’s staff team, consultants, members, and partner organizations.
  • Content & Narrative Strategy: Work closely with the Communications Strategist and Digital Organizer to lead the content strategy that engages audience segments, and build/implement narrative strategy in service of Black liberation, Black migrant justice, and abolition of the carceral state.
  • Digital & Web Presence: Mentor and lead the communications team through website administration, coordinating with the Communications Strategist to ensure new and consistent information (article links, stories, and events) are posted regularly.
  • Collateral Management: Manage development, distribution, and maintenance of all print and electronic collateral including, but not limited to, newsletters, brochures, annual reports, and website.
  • Brand & Media Relations: Strengthen BLMP brand and visual identity, create/manage media contact lists, and oversee departmental budget.
  • Rapid Response: Develop rapid response and crisis communication protocols.
  • Movement Building: Represent BLMP in communications-specific movement spaces/coalitions, infusing BLMP’s narrative strategy into the larger movement-wide narrative strategy.

Qualifications:
Experience:
  • At least 10 years of communications experience, ideally in an “in-house” leadership role within a nonprofit structure, covering areas such as website content, newsletters, and donor communications.
  • Strategy to Execution: Proven ability to take knowledge and transform it into exciting and useful messages, and disseminate it to the right audiences through the best distribution channels.
  • Skills: Excellent written and verbal communication skills; ability to build and incorporate organizational voice across platforms, organize/clearly share information, and stay up to date with ever-changing tools and best practices.
  • Leadership Style: Highly collaborative, mission-aligned relationship builder who welcomes and integrates feedback; a self-starter comfortable with a participatory leadership style.
  • Organization: Highly organized with the ability to manage a variety of deadline-driven initiatives concurrently.
  • Availability: Available to work nights and weekends during moments of urgent response.

Preferred Qualifications:
  • Passionate about Black liberation, Black migrant justice, and abolition of the carceral state.Committed to centering and building the leadership of Black migrants and 1st generation Black people who identify as TGNCI, women, femmes, and/or who are living with disabilities.
  • Bilingual.

Salary and Benefits:
  • Salary: Competitive, $114,500.
  • Benefits: Comprehensive health (medical, dental, vision, and FSA)