As a director of creative services, you oversee and support design, branding, and marketing activities for a company or organization. You manage a team of employees or contractors whose duties focus on developing the brand or creating marketing materials, websites, and other content. You define the goals of each project and come up with a concept and plan to meet those goals. Your responsibilities can also include managing the budget for creative projects, hiring employees and contractors, and tracking progress. Some creative services directors manage projects directly, while others delegate management duties to other staff members.