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Director Loyalty Personalization Analytics Jobs

Marriott

Senior Director, AI Data

Bethesda, MD · On-site

... products, analytics, personalization, and intelligent experiences depend. This leader will be ... Loyalty, Operations, Commercial, and corporate functions. The Senior Director will help define a ...

Orveon group

Loyalty Personalization on Site: Liaise with the site merchandiser and web teams to implement ... Strong analytical skills with the ability to interpret customer data, segment audiences, and ...

Orveon group

Loyalty Personalization on Site: Liaise with the site merchandiser and web teams to implement ... Strong analytical skills with the ability to interpret customer data, segment audiences, and ...

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Director Loyalty Personalization Analytics information

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$100.5K

$132.8K

$160K

How much do director loyalty personalization analytics jobs pay per year?

As of Sep 13, 2026, the average yearly pay for director loyalty personalization analytics in the United States is $132,823.00, according to ZipRecruiter salary data. Most workers in this role earn between $123,000.00 and $141,500.00 per year, depending on experience, location, and employer.

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For Director Loyalty Personalization Analytics jobs, the most frequently searched job titles are:

Infographic showing various Director Loyalty Personalization Analytics job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 83% Full Time, 13% Part Time, 1% Temporary, and 2% Contract. Highlights an 92% Physical, 3% Hybrid, and 5% Remote job distribution, with an average salary of $132,823 per year, or $63.9 per hour.

Account Director

Manhattan, NY • On-site

Publicis Groupe Holdings B.V
Advertising and Public Relations Services • 10K+ employees
Learn more about Publicis Groupe Holdings B.Vexternal

$97K - $155K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted 16 days ago

Publicis Groupe rating

6.1

Company rating: 6.1 out of 10

Based on 5 frontline employees who took The Breakroom Quiz

Job description

Company description
On the day Fallon opened its doors without a single client, it did so under the headline, "A new advertising agency for companies that would rather outsmart the competition than outspend them."
More than 40 years later, and this mantra is unwavering. We are a creatively-led agency who pinned our public reputation on our commitment to smarts.
Smart brands create something of value in the world: entertainment value, social value, and belief value. Smart brands are additive to peoples' lives and to culture. They help build ideas in the world, and they leave something behind.
Overview
You'll work on a Power of One brand and develop full funnel campaigns that leverage your expertise in membership, loyalty, personalization and data. You understand how marketing drives measurable business outcomes, and you'll champion creativity and performance-driven optimizations across the work and within our client engagements.
Responsibilities
Client Leadership & Strategy
  • Build and manage strong, trusted client relationships, serving as a primary day-to-day contact and strategic partner across the account
  • Confidently articulate the agency's point of view on digital business, membership, loyalty marketing, data, and personalization, ensuring clients are informed on industry trends, emerging platforms, and evolving consumer expectations
  • Partner with clients to translate business objectives into clear, actionable marketing strategies that drive results across channels

Membership, Loyalty & Personalization
  • Lead the development of full funnel creative campaigns, managing multiple work streams and activating with urgency on a fast-paced business
  • Lead the development and execution of membership acquisition and retention programs, supporting initiatives that deepen customer relationships, extend to new audiences, and increase lifetime value
  • Collaborate with strategy, data, media, technology, and creative teams to activate personalization efforts across channels, ensuring solutions are scalable, measurable, and operationally sound

Integrated Program Delivery
  • Oversee the development of insight-driven, integrated marketing programs that balance brand and performance objectives full funnel
  • Ensure work is strategically sound, on brief, on time, and on budget-anticipating risks and proactively solving problems
  • Deliver clear, compelling client presentations and recommendations that are actionable and grounded in strategic insight and performance outcomes
  • Partner with analytics and strategy teams to assess performance, surface insights, and optimize work through testing, learning, and continuous improvement

Team Leadership & Collaboration
  • Lead and develop account team talent, providing clear direction, coaching, and feedback to support growth and performance
  • Partner effectively with cross-disciplinary teams to ensure seamless collaboration and delivery

Qualifications
  • Willingness to travel locally as needed in support of client relationships and key moments, occasional travel outside of NY metro area

Additional information
Our Publicis Groupe motto "Viva La Différence" means we're better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
If you require accommodation or assistance with the application or onboarding process specifically, please contact USMTTACompliance@publicis.com.
All your information will be kept confidential according to EEO guidelines.
#LI-JC4
Compensation Range: USD $97,375.00 - USD $155,961.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 10/5/2026.

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