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Director Conversion Rate Optimization Jobs in Rochester, MN

Plant Manager

Pine Island, MN · On-site

$142.16K - $213.24K/yr

This role reports to the Sr Director, Dairy Foods Manufacturing. Pine Island is a 24/7/365 dairy ... In most cases, candidates offered employment can expect to be hired at a pay rate near the middle ...

Plant Manager

Pine Island, MN

$142.16K - $213.24K/yr

This role reports to the Sr Director, Dairy Foods Manufacturing. Pine Island is a 24/7/365 dairy ... In most cases, candidates offered employment can expect to be hired at a pay rate near the middle ...

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Showing results 1-20

Director Conversion Rate Optimization information

See Rochester, MN salary details

$23.9K

$123.5K

$192.6K

How much do director conversion rate optimization jobs pay per year?

As of May 31, 2026, the average yearly pay for director conversion rate optimization in Rochester, MN is $123,527.00, according to ZipRecruiter salary data. Most workers in this role earn between $96,600.00 and $149,900.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Director of Conversion Rate Optimization, and why are they important?

To thrive as a Director of Conversion Rate Optimization, you need expertise in data analysis, digital marketing strategies, and user experience design, typically supported by a relevant degree and significant experience in CRO roles. Familiarity with A/B testing platforms (like Optimizely or VWO), web analytics tools (such as Google Analytics), and CRO-focused certifications is highly beneficial. Strong leadership, communication, and problem-solving skills help drive cross-functional initiatives and foster team collaboration. These skills are crucial for developing data-driven strategies that maximize website performance and achieve business growth targets.

How does the Director of Conversion Rate Optimization typically collaborate with marketing and product teams to drive results?

The Director of Conversion Rate Optimization (CRO) works closely with both marketing and product teams to identify user pain points, implement data-driven strategies, and test hypotheses aimed at improving conversion rates. Regular meetings and cross-functional workshops are common to align on campaign goals, user experience enhancements, and A/B testing roadmaps. This role often acts as a bridge between creative strategists and technical analysts, ensuring that initiatives are both innovative and measurable, and that learnings are shared across teams to maximize impact.

What does a Director of Conversion Rate Optimization do?

A Director of Conversion Rate Optimization (CRO) is responsible for developing and overseeing strategies to increase the percentage of website visitors who take a desired action, such as making a purchase or signing up for a newsletter. They lead teams to analyze user behavior, run A/B tests, and implement changes that improve user experience and drive business goals. This role involves close collaboration with marketing, product, and design teams to ensure that all digital touchpoints are optimized for conversions. The Director of CRO also uses data-driven insights to guide decision-making and measure the effectiveness of optimization efforts.

What is the difference between Director Conversion Rate Optimization vs Conversion Analyst?

AspectDirector Conversion Rate OptimizationConversion Analyst
ResponsibilitiesOversees overall CRO strategy, manages teams, and aligns business goalsAnalyzes data, runs tests, and provides insights to optimize conversions
Required SkillsStrategic thinking, leadership, CRO tools, data analysisData analysis, A/B testing, web analytics tools
Work EnvironmentSenior management, cross-department collaborationData-driven, technical, focused on testing and analysis

The main difference is that the Director Conversion Rate Optimization leads the overall CRO strategy and manages teams, while the Conversion Analyst focuses on analyzing data and executing tests. Both roles require analytical skills and familiarity with CRO tools, but the director has a broader strategic and leadership scope.

Production Supervisor- Night Shift

Land O'Lakes

Pine Island, MN

$70.80K - $106.20K/yr

Full-time

Posted 4 days ago


Job description

Production Supervisor- Night Shift

Hours: 4:45PM-5:07AM rotating M, T, F, Sat, Sun then Wed & Thursday the following week. (14/7 rotation)

Job duties will include but are not limited to the following:

Primary Function:

  • Providing shift leadership, guidance, and supervision to all hourly employees in production, sanitation, quality, safety, and warehousing.

  • Works closely with all members of management staff and corporate resources to ensure that the highest quality of finished product is produced within the scheduled timelines in a safe and efficient manner.

  • Train and develop people in an active role. Make corrections as needed, coordinating with Production Leads and Trainers. Provide and gather input to performance reviews and actively coach/mentor employees to reach their optimum potential.

  • Upholds and demonstrates the Land O'Lakes Core Values and Leadership Expectations.

Secondary Function:

  • Effectively coordinates and utilizes available resources to formulate action plans for process and quality improvements, project implementations, cost reduction, and etc.

  • Conducts regular inspections and production audits; compiles required reports; supports plant quality, safety, sanitation, and MCP programs.

  • Coordinates resources to assist in complying with regulatory issues including safety, GMP's, environmental sanitation, and workers compensation.

  • Facilitates hiring, coaching, and directing employees and evaluates work performance of assigned personnel calling attention to deficiencies as they occur and commending improved or exceptional performance where justified.

  • Provides employees with appropriate orientation and training so they can perform their assigned duties as efficiently as possible.

  • Confers with management and production personnel on production problems. Also able to recommend changes to improve production and quality standards.

  • All other duties as assigned or required.

Safety Responsibility:

  • Encourage safe work techniques for all employees and take corrective action as necessary to maintain safety compliance in the production factory.

  • Follow plant safety rules, procedures and perform all duties safely to reduce the risk of injury.

  • Ensure First Report of Injuries and Supervisor Accident Investigations are completed as required.

  • Perform Safety Observations and report findings as required.

  • Attend annual safety refresher courses.

Interpersonal / Organizational Responsibilities:

  • Must be able to effectively lead and manage employees in a positive manner.

  • Must have skills to provide both written and verbal communication to effectively relay information.

  • Must be able to develop written procedures, adding appropriate details so employees can follow.

  • Must be able to multi-task and remain flexible enough to shift priorities as the need arises.

  • Must be able to review schedules, plan, and schedule personnel to achieve results.

  • Continue to develop yourself to grow your career, by attending seminars and other learning opportunities.

  • Must have ability to communicate with a variety of people and negotiate priorities; demonstrated written communication skills; capacity for consistently meeting deadlines; ability to manage multiple projects; solid organization and detail orientation, excellent follow-through skills and strong computer proficiency in Microsoft Office Suites and data entry.

Required Experience & Education:

  • High School Diploma Required, Bachelor's Degree highly preferred and 2 plus years food manufacturing and leadership experience.

  • Processing/manufacturing environment

  • Experience with GMP's, HAACP, sanitation, and quality assurance highly desired

Required Competencies & Skills:

  • Communication, Decision Making, Safety Awareness, Quality Orientation, Technical / Professional Knowledge, Customer Focus, Time Management, Computer skills.

  • Advanced Safety training, HACCP training/certifications highly preferred

Physical Requirements for production positions regularly include:

  • Frequent movement including walking, standing, bending/stooping, turning, twisting, pushing, pulling, raising arms, lifting, climbing and other active movements

  • Performing duties while wearing personal protective equipment

  • Working across temperature zones that may include cold and/or hot environments for extended periods and may include work in environments where dust is present

Salary Range: $70,800 - $106,200 . In most cases, candidates offered employment can expect to be hired at a pay rate near the middle of our salary ranges.

About Land O'Lakes, Inc.

Join us and be part of a Fortune 250, farmer- and member-owned cooperative that is reimagining the business of food. We have been named a Top Workplace by Indeed and LinkedIn, and to the TIME 100 Most Influential Companies list.


We provide a broad portfolio of benefits to keep you and your family at your best. Land O'Lakes is Where Your Future Takes Root.

Land O'Lakes and our global entities support diversity in employment practices.

Neither Land O'Lakes, nor its affiliates or search firms, will ever contact you and ask for confidential information over the phone or in email. If you receive a call or email like this, please do not provide the information being requested.

If you need to submit a reasonable accommodation request to complete the employment application process, please call the HR Solution Center at 844-LOL-HR4U (844-565-4748) M-F 8:00am-4:30pm CT.