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Director Brand Strategy Jobs in Normal, IL (NOW HIRING)

COUNTRY Financial

Communications Director

Bloomington, IL · On-site

$174K - $239K/yr

Serves as a strategic advisor to senior leadership, ensuring consistent, compelling messaging across internal and external audiences while enhancing brand visibility and trust. Oversees corporate ...

Countryfinancial

Communications Director

Bloomington, IL · On-site

$174K - $239K/yr

Serves as a strategic advisor to senior leadership, ensuring consistent, compelling messaging across internal and external audiences while enhancing brand visibility and trust. Oversees corporate ...

Integrated Resources INC

UX designer

Bloomington, IL · On-site

... Strategy and Brand Standards Provides training on enterprise digital standards to design teams and ... 621I Direct Line : 732-429-1920 Ext 301 Board: 732-549-2030 www.irionline.com LinkedIn: www ...

Arby's

General Manager

Bloomington, IL · On-site

Job Summary The General Manager (GM) is the strategic and operational leader of the restaurant ... This individual will direct the operation of the restaurant, attain sales and profit objectives ...

Arby's

General Manager

Bloomington, IL · On-site

Job Summary The General Manager (GM) is the strategic and operational leader of the restaurant ... This individual will direct the operation of the restaurant, attain sales and profit objectives ...

Arby's

General Manager

Lincoln, IL · On-site

Job Summary The General Manager (GM) is the strategic and operational leader of the restaurant ... This individual will direct the operation of the restaurant, attain sales and profit objectives ...

Arby's

General Manager

Morton, IL

Job Summary The General Manager (GM) is the strategic and operational leader of the restaurant ... This individual will direct the operation of the restaurant, attain sales and profit objectives ...

Arby's

General Manager

Bloomington, IL · On-site

Job Summary The General Manager (GM) is the strategic and operational leader of the restaurant ... This individual will direct the operation of the restaurant, attain sales and profit objectives ...

Arby's

General Manager

Bloomington, IL · On-site

Job Summary The General Manager (GM) is the strategic and operational leader of the restaurant ... This individual will direct the operation of the restaurant, attain sales and profit objectives ...

Arby's

General Manager

Washington, IL

Job Summary The General Manager (GM) is the strategic and operational leader of the restaurant ... This individual will direct the operation of the restaurant, attain sales and profit objectives ...

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All JobsBrand Strategy JobsDirector Brand Strategy JobsDirector Brand Strategy Jobs in Normal, IL

Director Brand Strategy information

See Normal, IL salary details

$46K

$124.7K

$215.1K

How much do director brand strategy jobs pay per year?

As of Aug 3, 2026, the average yearly pay for director brand strategy in Normal, IL is $124,716.00, according to ZipRecruiter salary data. Most workers in this role earn between $87,000.00 and $146,600.00 per year, depending on experience, location, and employer.

What does a Director of Brand Strategy do?

A Director of Brand Strategy is responsible for developing and overseeing a company's brand positioning, messaging, and long-term strategic vision. They conduct market research, analyze consumer trends, and collaborate with marketing, creative, and product teams to ensure brand consistency and impact. Their goal is to enhance brand awareness, differentiate from competitors, and drive customer engagement. This leadership role requires strong analytical, creative, and communication skills to align branding efforts with business objectives.

What are some typical challenges a Director Brand Strategy faces in this role?

One common challenge for Directors of Brand Strategy is navigating market shifts and evolving consumer preferences while ensuring brand consistency across all channels. You may also encounter the need to align diverse stakeholders, from creative teams to executive leadership, around a unified brand vision. Balancing long-term strategic planning with short-term tactical demands is a frequent aspect of the role. Success often comes from staying agile, leveraging data-driven insights, and fostering strong collaboration throughout the organization.

What are the key skills and qualifications needed to thrive in the Director Brand Strategy position, and why are they important?

To thrive as a Director Brand Strategy, you need expertise in brand management, market research, strategic planning, and a bachelor's or master's degree in marketing, communications, or a related field. Familiarity with analytics platforms, brand tracking tools, and content management systems is often required, along with certifications like Brand Management or Digital Marketing. Outstanding leadership, creative problem-solving, and persuasive communication skills set top candidates apart. These capabilities enable you to create and execute compelling brand strategies that drive business growth and foster lasting customer engagement.

What are the most commonly searched types of Brand Strategy jobs in Normal, IL? The most popular types of Brand Strategy jobs in Normal, IL are:
What job categories do people searching Director Brand Strategy jobs in Normal, IL look for? The top searched job categories for Director Brand Strategy jobs in Normal, IL are:
What cities near Normal, IL are hiring for Director Brand Strategy jobs? Cities near Normal, IL with the most Director Brand Strategy job openings:
Director Brand Strategy jobs near you

Illinois Operations Director

Weed Man Lawn Care

Bloomington, IL • On-site

$80K - $100K/yr

Full-time

Medical, Dental, Vision, Retirement

Posted 20 days ago

Job description

Operations Director

Weed Man of Central IL & IN • Bloomington, IL (On-site / Regional)

About Us

Weed Man Lawn Care is a leader in the lawn care industry, recognized as the No. 1 Lawn Care Franchise by Entrepreneur Magazine, the No. 1 Top Service Franchise by Franchise Business Review, and the No. 1 Best Lawn Care Franchise by Forbes Magazine. As the world's fastest-growing lawn care franchise, Weed Man offers a motivating, competitive, and rewarding work environment. We are committed to providing career-minded individuals with unparalleled opportunities for personal and professional growth.


Position Overview

The Operations Director will serve as a key member of the executive leadership team, responsible for the strategic direction, operational excellence, and financial performance of all regional territories. This role shifts focus from localized branch supervision to high-level system optimization, scalable process implementation, and long-term P&L management. The ideal candidate will possess a proven track record of scaling service-based businesses, developing high-performing management teams.


Key Responsibilities

Strategic Leadership & Organizational Alignment

  • Define the regional operational strategy in alignment with overall corporate growth objectives.
  • Mentor, develop, and hold accountable Branch Managers and regional leadership teams.
  • Establish succession planning frameworks to build a robust pipeline of future company leaders.
  • Cultivate an enterprise-wide culture focused on safety, accountability, execution, and top-tier customer satisfaction.


Operational Excellence & Scaling

  • Standardize and optimize multi-branch operational processes and including routing efficiency.
  • Leverage data analytics and performance metrics to identify operational bottlenecks and implement continuous improvement initiatives.

Financial & P&L Management

  • Hold full accountability for the region’s operational budget, profit margins, and capital expenditure.
  • Analyze regional financial reports and KPIs to drive revenue growth and aggressive cost-control measures.

Customer Experience & Retention Strategy

  • Execute high-level customer retention strategies across all markets.
  • Monitor regional service quality trends to ensure the Weed Man brand standard is consistently exceeded.

Compliance, Safety & Risk Management

  • Ensure all regional operations strictly adhere to local, state, and federal regulations (EPA, OSHA, Department of Agriculture, etc.).
  • Oversee safety training programs across all branches.

Qualifications

  • Education: Bachelor’s Degree in Business Administration, Operations Management, Horticulture, or On-Job Experience
  • Experience: Minimum of 5–7 years of progressive management experience, with at least 3 years explicitly in a multi-unit, regional, or director-level operations role within the service or green industry.
  • Leadership: Demonstrated success in leading scale operations and managing multi-tiered teams (managing managers).


  • Skills: Exceptional organizational, communication, and strategic planning capabilities.
  • Requirements: Valid driver’s license with a clean driving record; willingness to travel regionally across Central Illinois, Indiana and Michigan as required.


What We Offer

  • Competitive Salary with performance-based Bonus
  • Health, Dental, and Vision benefits.
  • 401(k) Retirement Plan
  • Executive Company Vehicle / Allowance.