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Director Audience Engagement Jobs in Riverside, CA

ViewSonic

Social Media Manager

Brea, CA · On-site

Director of Digital Marketing Come grow with us! Working at ViewSonic is a unique opportunity to do ... Monitor social media performance, audience engagement trends, and campaign effectiveness to provide ...

ViewSonic Corporation

Social Media Manager

Brea, CA

Director of Digital Marketing Come grow with us! Working at ViewSonic is a unique opportunity to do ... Monitor social media performance, audience engagement trends, and campaign effectiveness to provide ...

Solomon Page

Social Media Manager

Irvine, CA · On-site

$60/hr

Strong understanding of social media platforms, audience engagement strategies, and paid social ... We pride ourselves on offering medical, dental, 401(k), direct deposit and commuter benefits to our ...

Xpel

Digital Content Creator- Retail

Santa Ana, CA

Direct the artistic execution of content projects, including visual composition, editorial style ... Brand & Audience Innovation * Evaluate audience trends, engagement patterns, and market ...

auction

Director, Lifecycle Marketing

Irvine, CA · Remote

... engagement, nurture, and conversion for our SmartSale program. This leader will own the strategy ... audience segmentation, funnel optimization, and marketing automation. This role collaborates ...

Anthro SoCal

Master of Ceremonies

Ontario, CA · On-site

$52.50 - $70/hr

From hyping up the crowd at Opening and Closing Ceremonies to smoothly directing the massive ... and maintain high audience engagement * Image & Attire Maintenance: Maintain a polished ...

Auction.com

Director, Lifecycle Marketing

Irvine, CA · On-site

$180K - $190K/yr

... engagement, nurture, and conversion for our SmartSale program. This leader will own the strategy ... audience segmentation, funnel optimization, and marketing automation. This role collaborates ...

Breakthrough T1D

Development Director

Irvine, CA · On-site

Fundraising & Engagement - 60% * Implement revenue and engagement plans that drive new levels of ... Develop and implement meaningful audience development strategies that inspire giving night-of ...

Breakthrough T1D

Development Director

Irvine, CA · Hybrid

Fundraising & Engagement - 60% * Implement revenue and engagement plans that drive new levels of ... Develop and implement meaningful audience development strategies that inspire giving night-of ...

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All JobsAudience Engagement JobsDirector Audience Engagement JobsDirector Audience Engagement Jobs in Riverside, CA

Director Audience Engagement information

See Riverside, CA salary details

$34.4K

$95.6K

$191.4K

How much do director audience engagement jobs pay per year?

As of Aug 29, 2026, the average yearly pay for director audience engagement in Riverside, CA is $95,563.00, according to ZipRecruiter salary data. Most workers in this role earn between $62,600.00 and $114,800.00 per year, depending on experience, location, and employer.

What does a director audience engagement do?

A Director of Audience Engagement is responsible for developing and executing strategies to grow and retain a company's audience across various platforms, such as social media, email, and events. They analyze audience data to understand preferences and behaviors, and collaborate with content, marketing, and product teams to create engaging experiences. Their goal is to foster loyalty, increase participation, and drive measurable growth in audience size and interaction.

What are the key skills and qualifications needed to thrive as a director audience engagement, and why are they important?

To thrive as a Director of Audience Engagement, you need a deep understanding of audience analytics, content strategy, and digital marketing, often supported by a degree in communications, marketing, or a related field. Familiarity with analytics platforms (like Google Analytics), social media management tools, and CRM systems is typically required. Exceptional leadership, creative thinking, and strong communication skills help foster team collaboration and innovative audience growth strategies. These skills and qualities drive effective engagement, measurable growth, and sustained loyalty across digital platforms.

How does a director audience engagement typically collaborate with marketing and content teams to drive growth?

A Director of Audience Engagement works closely with marketing and content teams to align messaging, campaigns, and engagement strategies across channels. Regular cross-functional meetings help ensure that audience insights inform both content creation and distribution plans. This role often leads the development of engagement metrics, shares feedback on campaign effectiveness, and collaborates on initiatives like community-building, social media strategy, and personalized outreach. By fostering strong communication and shared goals, the Director helps maximize audience reach and retention, supporting overall organizational growth.

What is the difference between Director Audience Engagement vs Content Marketing Manager?

AspectDirector Audience EngagementContent Marketing Manager
Primary FocusDeveloping strategies to increase audience interaction and loyaltyCreating and managing content to attract and convert audiences
Required SkillsAudience analysis, strategic planning, communicationContent creation, SEO, social media marketing
Work EnvironmentMarketing teams, media companies, entertainment firmsMarketing departments, digital agencies, media organizations
Common CertificationsMarketing certifications, audience analyticsContent marketing certifications, SEO certifications

The main difference is that the Director Audience Engagement focuses on building long-term audience relationships and engagement strategies, while the Content Marketing Manager concentrates on creating content to attract and convert audiences. Both roles require marketing knowledge, but their core responsibilities and skill sets differ.

What are popular job titles related to Director Audience Engagement jobs in Riverside, CA?

For Director Audience Engagement jobs in Riverside, CA, the most frequently searched job titles are:

What job categories do people searching Director Audience Engagement jobs in Riverside, CA look for?

The top searched job categories for Director Audience Engagement jobs in Riverside, CA are:

What cities near Riverside, CA are hiring for Director Audience Engagement jobs?

Cities near Riverside, CA with the most Director Audience Engagement job openings:

Director Audience Engagement jobs near you

Social Media Manager

ViewSonic

Brea, CA • On-site

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted 12 days ago

Job description

Supervision
Reports to: Director of Digital Marketing
Come grow with us!
Working at ViewSonic is a unique opportunity to do rewarding, meaningful, high-visibility work for a global leader in visual technology. At ViewSonic, we are celebrating nearly four decades of excellence, carrying on the same entrepreneurial spirit and innovation we've had since 1987. Our brand and products are well-known throughout the industry. As a result, we are growing quickly and are looking for energetic, motivated team members to expand our nest.
As ViewSonic expands centralized social media leadership globally, we are seeking an experienced and proactive Social Media Manager to help shape the future of our social presence, audience engagement, and integrated digital marketing initiatives.
Your Role and Impact
The Social Media Manager will serve as the strategic and operational lead for ViewSonic's global social media presence and channel performance - translating brand campaigns, vertical marketing initiatives, and product priorities into platform-native social execution, while owning the fast-moving, trend-driven, social-first work that lives uniquely on these channels. This role will be responsible for developing and executing social-first marketing initiatives, managing editorial planning and publishing governance, identifying proactive campaign opportunities, and helping elevate overall social engagement, audience growth, and campaign visibility.
This role will help align social media initiatives with broader digital marketing, demand generation, awareness, and audience engagement objectives. In addition, it will support global/regional social media teams by helping to guide their strategies and ensure consistency with the company's values, brand voice, and overall social direction.
This individual will work cross-functionally with Vertical Marketing Managers, Product Managers, Digital Marketing, Creative Services, and executive stakeholders to translate business priorities into compelling platform-native social campaigns and content strategies.
The ideal candidate is equal parts strategist, collaborator, and executor - someone who understands both the creative and analytical side of modern social media and can proactively bring ideas forward while helping establish scalable processes, optimization strategies, and operational best practices.
Day to Day Responsibilities
  • Develop and execute the global social channel strategy and social-first programs that bring ViewSonic's brand narrative, integrated campaigns, and vertical marketing initiatives to life across platforms
  • Own ViewSonic's social-first and real-time engagement work - cultural moments, platform trends, community-driven content, partnerships, and creator/influencer opportunities - moving at the speed social platforms require
  • Translate broader marketing initiatives into platform-native social execution plans and amplification strategies
  • Manage and oversee the centralized social media calendar, publishing workflows, and content prioritization process
  • Partner with the Brand & Integrated Campaign Manager and Vertical Marketing Managers to receive campaign briefs and translate them into social-native activations; own the social planning rhythm, creative handoffs, and platform execution within each campaign
  • Partner with Digital Marketing team members to align social strategies with paid media, web, email, SEO/GEO, and integrated campaign initiatives
  • Ensure social media messaging aligns with overall marketing direction while optimizing for platform-native engagement and audience behavior
  • Monitor social media performance, audience engagement trends, and campaign effectiveness to provide actionable recommendations and optimizations
  • Leverage platform analytics and performance data to continuously optimize content strategy, audience engagement, and campaign effectiveness
  • Prepare performance recaps, strategic insights, social trend updates, and recommendations for leadership visibility and internal communications
  • Stay informed on evolving social platform trends, algorithm changes, emerging formats, and best practices
  • Support and help guide junior social media team members by improving workflows, operational consistency, and execution quality
  • Coordinate with creative and production teams to develop social-native creative - short-form video, platform originals, and adaptations from brand and campaign hero assets
  • Continuously test and optimize social strategies, content formats, messaging approaches, and audience engagement tactics to improve performance over time

Your Profile
  • BA in Marketing, Communications, Business, or related field
  • 5+ years of experience in Social Media Marketing, Digital Marketing, or Integrated Campaign Strategy
  • Strong understanding of social media platforms, including LinkedIn, Instagram, Facebook, X, YouTube, Reddit, TikTok, and emerging channels
  • Proven experience developing and executing strategic social media campaigns
  • Experience managing editorial calendars, publishing governance, and multi-stakeholder workflows
  • Experience managing a team and/or coaching and mentoring employees into expanded responsibilities or new roles
  • Experience managing and allocating marketing, social media, content, or campaign budgets of at least $50,000, including planning spend, tracking performance, and optimizing ROI against business objectives
  • Strong understanding of audience engagement strategies, platform analytics, and performance optimization
  • Experience interpreting channel performance metrics and engagement analytics to drive decision-making
  • Understanding of integrated digital marketing ecosystems and cross-channel campaign coordination
  • Familiarity with paid social amplification, audience targeting strategies, and integrated digital campaigns
  • Ability to proactively identify opportunities and develop social-first campaign ideas
  • Excellent communication, collaboration, organizational, and presentation skills
  • Experience presenting performance insights and strategic recommendations to leadership
  • Creative mindset with strong attention to detail and execution quality
  • Experience working in B2B technology, enterprise, education, gaming, consumer electronics, or related industries is a plus

  • Experience leveraging AI tools (e.g., Copilot, Gemini, Claude) to enhance productivity and streamline workflows

What's in it for you:
  • Medical, Dental and Vision insurance options
  • 401k with company match
  • Paid Time Off
  • Company provided equipment

Work Environment & Requirements
  • Office Presence: Hybrid: 3 days in office, 2 days local offsite
  • Environment: Normal office conditions.
  • Physical Effort: Proficient in Microsoft Office applications, including Word, Excel, PowerPoint, and Outlook.
  • Hazards: Negligible, little or no exposure to hazards

At ViewSonic, our mission is to provide excellence in visual experience by combining, products, solutions, and ecosystem developments. We celebrate and support diversity and are committed to creating a respectful and inclusive environment for all employee-partners. ViewSonic does not discriminate on any basis covered by appropriate law, and all employment is decided based on qualifications, merit, and business needs.
The above statements are intended to describe the general nature and level of work being performed by people assigned to this job. They are not intended to be an exhaustive list of all responsibilities, duties, and requirements.
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
This employer is required to notify all applicants of their rights pursuant to federal employment laws.
For further information, please review the Know Your Rights notice from the Department of Labor.

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