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Direct Marketing Coordinator Jobs in Reston, VA (NOW HIRING)

Compass

Marketing Coordinator

Arlington, VA · On-site

$25 - $27.50/hr

As a Marketing Coordinator, you will provide vital project management, strategic and creative ... Serve as the communication liaison for Virginia sales managers and directors, highlighting ongoing ...

New

Umd

Communications & Marketing Coordinator

Unity, MD · On-site

$56K - $70K/yr

The Coordinator will assist with communications strategies, tactics, and deliverables to include ... Under direction of the Executive Director for USMSM, duties will be prioritized to best suit the ...

Katten

Marketing and Engagement Coordinator

Washington, DC · Hybrid

$60K - $65K/yr

Marketing and Engagement Coordinator The Marketing and Engagement Coordinator provides day-to-day ... Draft and maintain process documentation as directed - for example, documenting the process for ...

Katten

Marketing and Engagement Coordinator

Washington, DC · On-site

$60K - $65K/yr

Marketing and Engagement Coordinator The Marketing and Engagement Coordinator provides day-to-day ... Draft and maintain process documentation as directed - for example, documenting the process for ...

AEG

Manager, Integrated Marketing

Washington, DC · On-site

$65K - $75K/yr

Reporting to the Director of Marketing, the Manager, Integrated Marketing will be responsible for ... Partner with MLB, the Marketing Coordinator, and internal stakeholders to coordinate email creative ...

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Direct Marketing Coordinator information

See Reston, VA salary details

$11.4K

$42.1K

$50.5K

How much do direct marketing coordinator jobs pay per year?

As of Sep 6, 2026, the average yearly pay for direct marketing coordinator in Reston, VA is $42,112.00, according to ZipRecruiter salary data. Most workers in this role earn between $39,500.00 and $43,700.00 per year, depending on experience, location, and employer.

What does a direct marketing coordinator do?

A Direct Marketing Coordinator is responsible for planning, executing, and monitoring marketing campaigns that communicate directly with customers, such as email, direct mail, telemarketing, or SMS. They coordinate with creative teams to develop promotional materials, segment and manage contact lists, and analyze campaign performance to optimize results. Their work helps companies reach targeted audiences, generate leads, and drive sales by delivering personalized marketing messages.

What are the key skills and qualifications needed to thrive as a direct marketing coordinator?

To excel as a Direct Marketing Coordinator, you need strong analytical abilities, project management skills, and a degree in marketing or a related field. Familiarity with CRM software, email marketing platforms, and tools like Google Analytics is typically required. Exceptional organizational skills, attention to detail, and effective communication help you manage campaigns and collaborate with cross-functional teams. These competencies are vital for executing successful direct marketing strategies that drive customer engagement and measurable results.

What are some common challenges faced by direct marketing coordinators, and how can they be effectively managed?

Direct Marketing Coordinators often face the challenge of balancing multiple campaigns simultaneously while ensuring each one stays on schedule and within budget. Managing large volumes of customer data and segmenting audiences accurately can also be demanding, particularly as marketing technologies evolve. To effectively manage these challenges, coordinators rely on strong organizational skills, attention to detail, and the ability to collaborate closely with creative, analytics, and sales teams. Keeping up-to-date with the latest direct marketing trends and tools helps in streamlining processes and achieving campaign goals.

How much is the salary of a direct marketing coordinator?

The salary of a direct marketing coordinator typically ranges from $45,000 to $65,000 annually, depending on experience, location, and industry. Entry-level positions may start lower, while experienced coordinators with specialized skills can earn higher wages. Salaries often include benefits such as health insurance and paid time off.

What is a direct marketing coordinator job role?

A direct marketing coordinator is responsible for planning, executing, and managing marketing campaigns that target specific audiences through channels such as email, direct mail, or digital advertising. They analyze campaign performance, coordinate with sales and creative teams, and often use tools like CRM software to track results and optimize strategies.

What are the most commonly searched types of Direct Marketing jobs in Reston, VA?

The most popular types of Direct Marketing jobs in Reston, VA are:

What cities near Reston, VA are hiring for Direct Marketing Coordinator jobs?

Cities near Reston, VA with the most Direct Marketing Coordinator job openings:

Direct Marketing Coordinator jobs near you

Marketing Coordinator

IA Interior Architects

Washington, DC • On-site

$75K - $85K/yr

Full-time

Re-posted 22 days ago

Job description

IA Interior Architects translates client goals, brand and culture into powerful environments built around people, processes, technologies and business drivers. Our clients in diverse markets worldwide require high-performance, visually compelling and sustainable environments to move their enterprise forward, support their culture, engage their staff, integrate technology and drive efficiencies. As architects, designers, workplace strategists and environmental specialists in the largest global architecture firm concentrating exclusively on interiors, we help clients articulate and align their business strategies and core values with the dynamic use of space.

Our team members are collaborative, creative, professional, expert and entrepreneurial. Joining our team requires skill, daring, leadership, teaming, humor and a love of interiors. We are presently searching for a Marketing Coordinator to join our global corporate marketing team. While working under direct supervision, this position is responsible for coordinating activities related to the strategic development of marketing collateral pieces and collaborating with team members on IA's corporate marketing team on external promotional campaigns.

Specific responsibilities will include:

  • Work with management and project teams to develop proposals and qualifications in response to RFP's and RFQ's.
  • Research prospects and recommend proposal strategies.
  • Prepare materials for client presentations and interviews.
  • Develop and maintain marketing resource materials for various assigned studios.
  • Ensure that studio marketing materials are consistent with firmwide branding efforts.
  • Facilitate public relations activities for various office studios, including media pitches and coordinating awards submissions.
  • Collaborate with team members across the marketing team on corporate marketing projects and campaigns.
  • Coordinate photoshoots for various assigned studios.
  • Develop case study narratives for projects and create marketing and communications plans for promotion.
  • Coordinate work of vendors and consultants.

REQUIRED EDUCATION AND WORK EXPERIENCE

  • BA in marketing, communications, or related field, or equivalent work experience.
  • 3-5 years of experience in a marketing role in interior design, construction, engineering, architecture, or related industry.

REQUIRED KNOWLEDGE, SKILLS AND ABILITIES

  • Industry Knowledge  
    • Familiar with the commercial interior architecture and/or design industry.
  • Technical Knowledge
    • Familiar with methods of print and electronic production and materials delivery.
  • Design Knowledge
    • Strong eye for graphic design and understanding of layout.
  • Systems Knowledge  
    •  Advanced proficiency in Adobe InDesign. Must have solid understanding of style settings, master pages, tools and use of shortcuts.
    • Proficiency in other Creative Cloud programs is a plus.
    • Proficient in MS Office application skills, including PowerPoint, Word and Excel.
    • Intermediate knowledge of social media applications.
    • Communication Skills    
    • Advanced verbal and written communication skills.
    • Intermediate writing and editing skills.
    • Skilled at the art of storytelling through written and graphic communication.
    • Intermediate graphic communication skills.
    • Demonstrated proofreading ability.
    • Proven ability to work effectively with and through employees without having managerial authority.
    • Ability to prioritize multiple tasks despite fluctuating demands while maintaining high degree of attention to detail.
    • Strong organizational skills and the ability to manage multiple, competing deadlines gracefully.
    • Basic skills in the areas of project, vendor and budget management.
    • Positive attitude and team player.
    • Motivated and proactive self-starter.

Salary Range: Estimated between $75,000 - $85,000 per year, dependent on education and relevant industry experience

Employment Type: Full Time Regular

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