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Direct Marketing Assistant Jobs in Kansas (NOW HIRING)

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Direct Marketing Assistant information

What is a direct marketing assistant?

Direct Marketing Assistants are entry-level professionals who support marketing teams in executing direct marketing campaigns. They are responsible for tasks such as preparing marketing materials, managing customer databases, assisting with email and mail campaigns, and analyzing campaign results. Their role is crucial in helping organizations reach targeted audiences effectively, ensuring that marketing messages are delivered directly to potential customers. Direct Marketing Assistants also often coordinate with other marketing staff and external vendors to ensure the smooth implementation of campaigns.

What are the typical daily tasks and team interactions for a direct marketing assistant?

As a Direct Marketing Assistant, your daily responsibilities often include preparing marketing materials, managing email and direct mail campaigns, and analyzing response data to measure campaign effectiveness. You’ll regularly collaborate with marketing coordinators, graphic designers, and sales teams to ensure campaigns align with overall business objectives. The role requires strong organizational skills and the ability to juggle multiple projects while responding to feedback from both internal stakeholders and customers. Team meetings and brainstorming sessions are common, providing opportunities to contribute creative ideas and learn from experienced marketing professionals.

What are the key skills and qualifications needed to thrive as a direct marketing assistant, and why are they important?

To thrive as a Direct Marketing Assistant, you need strong organizational skills, attention to detail, and a basic understanding of marketing principles, often supported by a relevant degree or coursework. Familiarity with tools like CRM systems, email marketing platforms, and spreadsheet software is typically required. Strong communication, creativity, and the ability to work well in a team make candidates stand out. These skills ensure accurate campaign execution, effective audience targeting, and successful collaboration within the marketing team.

What is the difference between Direct Marketing Assistant vs Marketing Coordinator?

AspectDirect Marketing AssistantMarketing Coordinator
CredentialsTypically requires a high school diploma or associate's degree; some roles prefer a bachelor's in marketing or related fieldUsually requires a bachelor's degree in marketing, communications, or related field
Work EnvironmentOffice settings, supporting direct marketing campaigns, handling customer outreachOffice environment, managing broader marketing projects, coordinating teams and campaigns
Employer & Industry UsageCommon in retail, direct mail, and digital marketing firmsUsed across various industries including corporate, non-profit, and agency settings

The main difference is that a Direct Marketing Assistant focuses on supporting direct marketing efforts like email campaigns and direct mail, while a Marketing Coordinator oversees broader marketing strategies and manages multiple campaigns. Both roles require strong communication skills, but the Marketing Coordinator often has more project management responsibilities.

How much does a direct marketing assistant get paid?

The average salary for a direct marketing assistant ranges from $35,000 to $50,000 per year, depending on experience, location, and company size. Entry-level positions may start lower, while experienced assistants or those with specialized skills can earn higher wages. Some roles also offer bonuses or commissions based on campaign performance.

How much does a direct marketing assistant pay?

The average salary for a direct marketing assistant typically ranges from $35,000 to $50,000 per year, depending on experience, location, and the size of the company. Entry-level positions may start lower, while experienced assistants or those in larger markets can earn higher wages. Benefits and bonuses may also be part of the compensation package.

How much is a direct marketing assistant paid?

The average salary for a direct marketing assistant ranges from $35,000 to $50,000 per year, depending on experience, location, and company size. Entry-level positions may start lower, while experienced assistants or those in larger markets can earn higher wages. Compensation often includes benefits and opportunities for skill development in marketing tools and campaigns.

What are the most commonly searched types of Direct Marketing jobs in Kansas?

The most popular types of Direct Marketing jobs in Kansas are:

Marketing Assistant (Part-time)

Tailwind Group, Inc.

Lawrence, KS

$14/hr

Part-time

Re-posted 2 days ago


Job description

Description

Tailwind Group is a top twenty owner and manager of off-campus student housing and brings a wealth of knowledge to the industry. We are committed to creating and sustaining a workplace culture that is second to none. We strive to fight for the highest possible good of the people that matter most, including our team members! Attracting and retaining the most talented and passionate individuals in our industry is an ongoing objective at Tailwind Group. We would love for you to join our team!


The Position: The Marketing Assistant is primarily responsible for enhancing our online presence and promoting our property through engaging photo and video content on all social media platforms. Additionally, they will play a key role in outreach marketing efforts to attract new residents and promote the property within the local community. A successful Marketing Assistant will provide engaging and relevant social media content, assist with the creation and execution of the sites monthly marketing calendar, contribute to the organization and promotion of resident events, and understand this role is critical to the property's overall reputation and success.


The Property: The Landing Lawrence is a unique housing community consisting of 192 units and 720 beds, designed with University of Kansas students in mind.


This is a part-time position working a variable schedule, not to exceed 29.5 hours per week. Nights or weekends may be required from time to time dependent on business needs.


The compensation rate for this position is $14.00 per hour plus bonus potential. This range is determined by current market data based on the position requirements and complexities. Final offers of employment will be based on multiple factors including candidate education, skills, experience, and location.


As a part of your application, please submit a portfolio and/or examples of your creative and social media experience to marketing@thetailwindgroup.com. Applications submitted without work examples will not be considered.


Responsibilities & Duties

  • Produce high-quality photo and video content to be used for social media marketing and promotional materials.
  • Manage and maintain property social media profiles, including regular posting, responding to comments, and fostering community engagement.
  • Assist in planning and executing outreach marketing campaigns to attract new residents and promote the property within the local community.
  • Collaborate with the Leasing Manager to provide marketing support for the property's leasing and resident retention efforts.
  • Develop and maintain a content calendar to ensure a consistent and cohesive posting schedule across all social media platforms.
  • Participate and assist with the execution of outreach marketing efforts on campus and in the community, customer appreciation events, and other special events.
  • Foster a sense of community among residents by showcasing their experiences and contributions through digital marketing content.
  • Take ownership of the property's image and ensure that all marketing materials accurately represent its unique features and amenities.
  • Stay updated on industry trends, competitor activity, and social media best practices to continuously improve our marketing strategies.
  • Explore opportunities for partnerships and collaborations with local businesses and organizations to expand the property's reach within the community.
  • Participate in a monthly marketing meeting with the Digital Marketing Specialist.
  • Assist with new leasing efforts and other office operations as directed by management.

Requirements

  • High school diploma or equivalent.
  • Working towards a degree in Marketing, Communications, or related field is preferred.

Knowledge, Skills, & Abilities

  • Proficiency in using social media platforms such as Instagram, Facebook, and TikTok.
  • Experience with editing apps such as CapCut, Canva, and Adobe Lightroom is strongly preferred.
  • Possess strong photography and videography and editing skills.
  • Must be available to work a minimum of 12 hours a week between 8:00am - 7:00pm Monday through Friday with occasional nights and weekends.
  • To learn more about our core values, mission, and vision, check out: http://thetailwindgroup.com/.

A complete list of responsibilities and duties can be provided during the interview process.


This position is not eligible for Visa sponsorship at this time. Tailwind Group is an Equal Opportunity Employer.