Digital Marketing Mgr
Foley, AL · On-site
... web vendors or developers as needed for larger technical initiatives * Lead email marketing ... Manage the Digital Marketing Coordinator, providing clear direction, workflow oversight, and ...
Digital Marketing Mgr
Foley, AL · On-site
... web vendors or developers as needed for larger technical initiatives * Lead email marketing ... Manage the Digital Marketing Coordinator, providing clear direction, workflow oversight, and ...
Digital Marketing Mgr
Foley, AL · On-site
... web vendors or developers as needed for larger technical initiatives * Lead email marketing ... Manage the Digital Marketing Coordinator, providing clear direction, workflow oversight, and ...
Digital Marketing Mgr
Foley, AL · On-site
... web vendors or developers as needed for larger technical initiatives * Lead email marketing ... Manage the Digital Marketing Coordinator, providing clear direction, workflow oversight, and ...
Managing the digital marketing calendar * Maintaining the online presence and reputation of the ... Knowledge of web publishing * Proficiency with SEO tools * Superb verbal and written communication ...
Managing the digital marketing calendar * Maintaining the online presence and reputation of the ... Knowledge of web publishing * Proficiency with SEO tools * Superb verbal and written communication ...
Digital Analyst Internships
$97K - $115K/yr
... web platforms. What You Might Work On * Documenting system integrations and workflows within ... Experience with Sitecore or other Content Management Systems Company Description At Beckman Coulter ...
Digital Analyst Internships
$97K - $115K/yr
... web platforms. What You Might Work On * Documenting system integrations and workflows within ... Experience with Sitecore or other Content Management Systems Company Description At Beckman Coulter ...
Digital Analyst Internships
Mobile, AL · On-site
$97K - $115K/yr
... web platforms. What You Might Work On * Documenting system integrations and workflows within ... Experience with Sitecore or other Content Management Systems Company Description At Beckman Coulter ...
Digital Analyst Internships
Mobile, AL · On-site
$97K - $115K/yr
... web platforms. What You Might Work On * Documenting system integrations and workflows within ... Experience with Sitecore or other Content Management Systems Company Description At Beckman Coulter ...
... web-based marketing content for grammar and factual information • Day-to-day management and ... areas of digital marketing that include, but are not limited to, social media, web analytics ...
... web-based marketing content for grammar and factual information • Day-to-day management and ... areas of digital marketing that include, but are not limited to, social media, web analytics ...
Other duties may be assigned. • Strategize, plan, maintain and manage content of all DRH social ... Working knowledge of SEO/SEM, Web Analytics and Social Media Come join a winning team with a ...
Other duties may be assigned. • Strategize, plan, maintain and manage content of all DRH social ... Working knowledge of SEO/SEM, Web Analytics and Social Media Come join a winning team with a ...
Other duties may be assigned. • Strategize, plan, maintain and manage content of all DRH social ... Working knowledge of SEO/SEM, Web Analytics and Social Media Come join a winning team with a ...
Other duties may be assigned. • Strategize, plan, maintain and manage content of all DRH social ... Working knowledge of SEO/SEM, Web Analytics and Social Media Come join a winning team with a ...
Writes and updates website copy across the TFI and TFM web properties to ensure accuracy, consistency, and search performance. Digital Presence & Online Reputation * Manages and maintains all Google ...
Writes and updates website copy across the TFI and TFM web properties to ensure accuracy, consistency, and search performance. Digital Presence & Online Reputation * Manages and maintains all Google ...
Writes and updates website copy across the TFI and TFM web properties to ensure accuracy, consistency, and search performance. Digital Presence & Online Reputation * Manages and maintains all Google ...
Writes and updates website copy across the TFI and TFM web properties to ensure accuracy, consistency, and search performance. Digital Presence & Online Reputation * Manages and maintains all Google ...
... and managing the written and digital content that connects Threaded Fasteners, Inc. to its ... Writes and updates website copy across the TFI and TFM web properties to ensure accuracy ...
Quick apply
... and managing the written and digital content that connects Threaded Fasteners, Inc. to its ... Writes and updates website copy across the TFI and TFM web properties to ensure accuracy ...
... sport management experience in a professional sports league setting. By working on various ... accomplish their web goals. * Assist other departments and operational areas as requested to ...
... sport management experience in a professional sports league setting. By working on various ... accomplish their web goals. * Assist other departments and operational areas as requested to ...
... sport management experience in a professional sports league setting. By working on various ... accomplish their web goals. * Assist other departments and operational areas as requested to ...
... sport management experience in a professional sports league setting. By working on various ... accomplish their web goals. * Assist other departments and operational areas as requested to ...
Growth Hacker - Remote
Mobile, AL · On-site
Budget Management: * Manage and allocate budgets effectively across various growth channels ... Requirements Digital Marketing Expertise: * Proven experience in digital marketing, with a deep ...
Growth Hacker - Remote
Mobile, AL · On-site
Budget Management: * Manage and allocate budgets effectively across various growth channels ... Requirements Digital Marketing Expertise: * Proven experience in digital marketing, with a deep ...
Growth Hacker - Remote
Mobile, AL · Remote
Budget Management: * Manage and allocate budgets effectively across various growth channels ... Requirements Digital Marketing Expertise: * Proven experience in digital marketing, with a deep ...
Growth Hacker - Remote
Mobile, AL · Remote
Budget Management: * Manage and allocate budgets effectively across various growth channels ... Requirements Digital Marketing Expertise: * Proven experience in digital marketing, with a deep ...
Senior Programmatic Specialist
Mobile, AL · Remote
$115K - $115K/yr
... digital out-of-home channels. You will personally manage campaigns, media investments, audience ... Collaborate with Analytics, Data Science, UX, Web, and Marketing teams to improve measurement ...
Senior Programmatic Specialist
Mobile, AL · Remote
$115K - $115K/yr
... digital out-of-home channels. You will personally manage campaigns, media investments, audience ... Collaborate with Analytics, Data Science, UX, Web, and Marketing teams to improve measurement ...
Senior Programmatic Specialist
Mobile, AL · Remote
$115K - $115K/yr
... digital out-of-home channels. You will personally manage campaigns, media investments, audience ... Collaborate with Analytics, Data Science, UX, Web, and Marketing teams to improve measurement ...
Senior Programmatic Specialist
Mobile, AL · Remote
$115K - $115K/yr
... digital out-of-home channels. You will personally manage campaigns, media investments, audience ... Collaborate with Analytics, Data Science, UX, Web, and Marketing teams to improve measurement ...
Content Producer
Foley, AL · On-site
$107K/yr
... for digital, social, web, email, and paid advertising use * Build and maintain an organized ... Support paid advertising creative needs in partnership with the Digital Marketing Manager and ...
Content Producer
Foley, AL · On-site
$107K/yr
... for digital, social, web, email, and paid advertising use * Build and maintain an organized ... Support paid advertising creative needs in partnership with the Digital Marketing Manager and ...
DESIGN & COMMUNICATION MANAGER
Mobile, AL · On-site
Develop print publications and multimedia content including video, still images, digital graphics, web products, news and feature stories, blogs and press releases * Operate and maintain ...
DESIGN & COMMUNICATION MANAGER
Mobile, AL · On-site
Develop print publications and multimedia content including video, still images, digital graphics, web products, news and feature stories, blogs and press releases * Operate and maintain ...
Develop print publications and multimedia content including video, still images, digital graphics, web products, news and feature stories, blogs and press releases * Operate and maintain ...
Develop print publications and multimedia content including video, still images, digital graphics, web products, news and feature stories, blogs and press releases * Operate and maintain ...
Digital Web Manager information
See Mobile, AL salary details
$38.7K - $48.2K
13% of jobs
$55K is the 25th percentile. Wages below this are outliers.
$48.2K - $57.6K
17% of jobs
$57.6K - $67.1K
10% of jobs
The median wage is $73.4K / yr.
$67.1K - $76.6K
16% of jobs
$76.6K - $86.1K
17% of jobs
$88.7K is the 75th percentile. Wages above this are outliers.
$86.1K - $95.5K
10% of jobs
$95.5K - $105K
5% of jobs
$105K - $114.5K
3% of jobs
$114.5K - $124K
1% of jobs
$124K - $133.4K
3% of jobs
$133.4K - $142.9K
5% of jobs
$38.7K
$80.2K
$142.9K
How much do digital web manager jobs pay per year?
As of Aug 9, 2026, the average yearly pay for digital web manager in Mobile, AL is $80,231.00, according to ZipRecruiter salary data. Most workers in this role earn between $54,600.00 and $93,800.00 per year, depending on experience, location, and employer.
What is the difference between Digital Web Manager vs Web Content Manager?
| Aspect | Digital Web Manager | Web Content Manager |
|---|---|---|
| Primary Focus | Oversees digital web strategies, website performance, and technical aspects | Manages website content, editing, and publishing |
| Required Skills | Web development, SEO, analytics, project management | Content creation, editing, CMS management |
| Work Environment | Digital marketing teams, IT departments | Content teams, marketing departments |
| Common Usage | Used in industries focusing on digital presence and performance | Used in organizations emphasizing content management |
The Digital Web Manager typically handles the technical and strategic aspects of a website, ensuring optimal performance and integration with digital marketing efforts. In contrast, the Web Content Manager focuses on creating, editing, and maintaining website content. Both roles are essential for a successful online presence but differ in scope and responsibilities.
What are the key skills and qualifications needed to thrive as a digital web manager?
To thrive as a Digital Web Manager, you need expertise in website management, digital marketing, SEO, and a strong understanding of web analytics, typically supported by a degree in marketing, web development, or a related field. Familiarity with content management systems (CMS) like WordPress, web analytics tools such as Google Analytics, and certification in digital marketing platforms is highly beneficial. Strong project management, creative problem-solving, and communication skills help you lead teams and effectively coordinate cross-functional projects. These skills ensure optimized web performance, effective user engagement, and successful execution of digital strategies.
What are some common challenges digital web managers face when coordinating cross-functional teams?
Digital Web Managers often work with diverse teams, including designers, developers, marketing, and content specialists. One common challenge is aligning the varying priorities and timelines of these groups while ensuring the website remains user-friendly, up-to-date, and aligned with business goals. Effective communication, clear project management, and a solid understanding of each team's workflow are essential for overcoming these challenges and delivering cohesive web projects on schedule.
What does a digital web manager do?
A Digital Web Manager is responsible for overseeing the development, maintenance, and optimization of a company's website and digital presence. They work closely with web developers, designers, and content creators to ensure the site is functional, user-friendly, and aligned with business objectives. Their duties often include managing website updates, monitoring site analytics, improving SEO, and coordinating digital marketing campaigns. Effective Digital Web Managers help ensure that the website supports the organization's brand and drives user engagement.
What job categories do people searching Digital Web Manager jobs in Mobile, AL look for? The top searched job categories for Digital Web Manager jobs in Mobile, AL are:
Job description
This role owns day-to-day execution and performance management across Google Ads, Meta advertising, SEO, email marketing, website performance, and digital analytics, with direct management of the Digital Marketing Coordinator. Critically, this role also serves as the strategic lead for OWA's social media efforts — providing paid social strategy, content direction guidance, and performance oversight to the existing social media team. The ideal candidate brings genuine fluency across both performance digital marketing and social media strategy, understanding how these channels work together to drive guest attendance and brand awareness. This is an opportunity to build something — to establish systems, optimize channels, and grow a digital and social function that is actively being brought in-house and scaled for the future.
DUTIES AND RESPONSIBILITIES:
- Own and execute OWA's paid digital advertising across Google Search, Google Display, Meta Ads (Facebook/Instagram), TikTok Ads, and programmatic display — managing campaign setup, audience targeting, bidding strategy, budget pacing, and ongoing optimization
- Serve as the strategic lead for OWA's social media efforts, providing paid social strategy, content direction, platform guidance, and performance oversight to the social media team across Instagram, Facebook, TikTok, and emerging channels
- Develop and maintain an integrated social and digital strategy that ensures paid social, organic social, and broader digital efforts are working in concert toward shared attendance and revenue goals
- Manage and optimize OWA's websites for performance, user experience, and search visibility; coordinate with web vendors or developers as needed for larger technical initiatives
- Lead email marketing programs including audience segmentation, campaign planning, automation workflows, template oversight, and post-send performance analysis — working closely with the Digital Marketing Coordinator on production and deployment
- Build and maintain digital reporting dashboards tracking traffic, conversion, cost-per-acquisition, and ROI across all digital and social channels; deliver regular performance reporting to the Marketing Manager and Director
- Oversee keyword research, on-page SEO, metadata, and technical SEO initiatives across resort websites to improve organic search visibility
- Manage Google Business Profiles, TripAdvisor, Yelp, and other review and listing platforms for applicable OWA entities, in coordination with the Digital Marketing Coordinator
- Manage the Digital Marketing Coordinator, providing clear direction, workflow oversight, and professional development support; leverage the coordinator’s existing email and website execution skills to maximize team output
- Manage digital advertising budgets, invoice tracking, and vendor relationships; deliver pacing and performance reports on a regular cadence
- Oversee OTA advertising partnerships (Expedia, TripAdvisor, etc.) and evaluate emerging digital platforms relevant to the tourism and amusement industry
- Partner with the Creative Services Manager on digital-first ad creative, social content assets, email templates, and web graphics, ensuring assets meet platform specs and performance expectations
- Monitor digital and social competitor activity and regional tourism marketing trends to identify opportunities and inform ongoing strategy
- Collaborate cross-functionally with the Social Media, PR, and Partnerships teams to ensure all digital and social efforts are aligned with broader marketing initiative
QUALIFICATIONS:
- 4–6 years of digital marketing experience with demonstrated hands-on execution across paid digital advertising, social media strategy, SEO, and email marketing
- Proficiency with Google Ads (Search and Display) and Meta Ads Manager required; experience managing active campaigns and optimizing against performance metrics including ROAS, CPA, and conversion rate
- Meaningful background in social media strategy — not just paid social execution, but a genuine understanding of platform dynamics, content strategy, community engagement, and how organic and paid social work together to drive results
- Experience with TikTok Ads and/or TikTok content strategy a strong plus given the platform's growing importance in the tourism and amusement space
- Comfortable operating as the primary executor of digital and social campaigns with strategic direction provided — this role thrives in a collaborative environment, not a vacuum
- Experience managing digital advertising budgets and delivering performance reporting to senior leadership
- Familiarity with programmatic advertising platforms and OTA marketing programs a strong plus
- Experience with email marketing platforms (Klaviyo, Mailchimp, Constant Contact, or similar) including segmentation, automation, and performance analysis
- Working knowledge of Google Analytics (GA4), Google Search Console, and SEO best practices
- Experience managing or mentoring junior team members; comfortable providing strategic direction to a social media team while maintaining accountability for performance
- Strong analytical mindset with the ability to translate performance data into clear, actionable reporting for non-technical stakeholders
- Background in tourism, amusement, hospitality, or entertainment digital marketing preferred
- Highly organized, self-directed, and comfortable managing multiple active campaigns simultaneously in a fast-paced, high-volume, multi-entity environment
- Bachelor's degree in Marketing, Digital Marketing, Communications, or related field
Interested applicants can apply directly to www.visitowa.com/employment.
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