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Digital Traffic Manager Jobs in Baton Rouge, LA (NOW HIRING)

DR Horton

Marketing Manager

Denham Springs, LA · On-site

... traffic, lead conversion metrics, and advertising effectiveness to identify trends and recommend adjustments * Manage relationships with advertising agencies, printers, photographers, digital vendors ...

DR Horton, Inc.

Marketing Manager

Denham Springs, LA · On-site

... traffic, lead conversion metrics, and advertising effectiveness to identify trends and recommend adjustments * Manage relationships with advertising agencies, printers, photographers, digital vendors ...

The Moran Group

Account Manager

Baton Rouge, LA

Oversee broadcast and digital projects from kickoff through launch * Request, review, proof, and coordinate approvals across creative, media, and production teams * Manage trafficking, timelines, and ...

The Moran Group

Account Manager

Baton Rouge, LA · On-site

Oversee broadcast and digital projects from kickoff through launch * Request, review, proof, and coordinate approvals across creative, media, and production teams * Manage trafficking, timelines, and ...

The Moran Group

Account Manager

Baton Rouge, LA · On-site

Oversee broadcast and digital projects from kickoff through launch * Request, review, proof, and coordinate approvals across creative, media, and production teams * Manage trafficking, timelines, and ...

EnthuZiastic

Growth Hacker - Remote

Baton Rouge, LA · Remote

... driving traffic and brand awareness. Experimentation: * Plan and execute rapid, iterative ... Budget Management: * Manage and allocate budgets effectively across various growth channels ...

EnthuZiastic

Growth Hacker - Remote

Baton Rouge, LA · On-site

... driving traffic and brand awareness. Experimentation: * Plan and execute rapid, iterative ... Budget Management: * Manage and allocate budgets effectively across various growth channels ...

Stantec

Project Manager - Roadway

Baton Rouge, LA · On-site

Proficient in traffic control plan production and sequence of construction for roadway projects ... digital transformation, and future-proofing our cities and infrastructure. We innovate at the ...

Stantec

Project Manager - Roadway

Baton Rouge, LA · On-site

Proficient in traffic control plan production and sequence of construction for roadway projects ... digital transformation, and future-proofing our cities and infrastructure. We innovate at the ...

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Showing results 1-20

All JobsDigital Traffic JobsDigital Traffic Manager JobsDigital Traffic Manager Jobs in Baton Rouge, LA

Digital Traffic Manager information

See Baton Rouge, LA salary details

$24.5K

$75.3K

$141.2K

How much do digital traffic manager jobs pay per year?

As of Aug 8, 2026, the average yearly pay for digital traffic manager in Baton Rouge, LA is $75,302.00, according to ZipRecruiter salary data. Most workers in this role earn between $49,900.00 and $92,200.00 per year, depending on experience, location, and employer.

How does a digital traffic manager typically collaborate with creative and marketing teams to ensure timely delivery of campaigns?

A Digital Traffic Manager acts as a liaison between creative, marketing, and account teams to coordinate the workflow of digital campaigns. They are responsible for assigning tasks, setting deadlines, and monitoring progress to ensure all assets are delivered on time and meet project specifications. Regular communication and status meetings are common, and the role often involves troubleshooting bottlenecks and adjusting schedules to accommodate last-minute changes. This collaborative approach helps maintain campaign quality and ensures alignment with business objectives.

What is the difference between Digital Traffic Manager vs Digital Marketing Specialist?

AspectDigital Traffic ManagerDigital Marketing Specialist
Primary FocusManaging and optimizing website and ad traffic to increase conversionsDeveloping and executing digital marketing campaigns across channels
Skills & CertificationsSEO, SEM, analytics tools, campaign managementContent creation, social media, SEO, analytics
Work EnvironmentDigital agencies, e-commerce, marketing teamsMarketing departments, agencies, freelance

While both roles involve digital marketing, the Digital Traffic Manager primarily focuses on driving and optimizing website and ad traffic, whereas the Digital Marketing Specialist develops broader marketing strategies across multiple channels. The Traffic Manager emphasizes analytics and campaign management, making their roles complementary but distinct within digital marketing teams.

What is a digital traffic manager?

Digital traffic managers are professionals responsible for coordinating and managing the flow of digital advertising campaigns across various online platforms. They work with advertisers, publishers, and creative teams to ensure that ads are delivered on time, meet quality standards, and achieve campaign goals. Their duties often include scheduling, campaign tracking, reporting, troubleshooting issues, and optimizing performance to maximize return on investment. Digital traffic managers play a crucial role in ensuring that digital marketing operations run smoothly and efficiently.

What are the key skills and qualifications needed to thrive as a digital traffic manager, and why are they important?

To thrive as a Digital Traffic Manager, you need strong organizational skills, attention to detail, and experience in digital marketing or advertising, often supported by a relevant degree. Familiarity with ad-serving platforms, project management tools like Asana or Trello, and analytics software such as Google Analytics is typically required. Excellent communication, problem-solving abilities, and the capacity to manage multiple deadlines help you stand out in this role. These skills are vital for ensuring campaigns are delivered accurately, efficiently, and on time, which directly impacts client satisfaction and campaign success.
What are popular job titles related to Digital Traffic Manager jobs in Baton Rouge, LA? For Digital Traffic Manager jobs in Baton Rouge, LA, the most frequently searched job titles are:
What job categories do people searching Digital Traffic Manager jobs in Baton Rouge, LA look for? The top searched job categories for Digital Traffic Manager jobs in Baton Rouge, LA are:
What cities near Baton Rouge, LA are hiring for Digital Traffic Manager jobs? Cities near Baton Rouge, LA with the most Digital Traffic Manager job openings:
Digital Traffic Manager jobs near you
Infographic showing various Digital Traffic Manager job openings in Baton Rouge, LA as of August 2026, with employment types broken down into 100% Full Time. Highlights an 89% In-person, and 11% Remote job distribution, with an average salary of $75,302 per year, or $36.2 per hour.

Digital Ad Operations Coordinator

Melara Enterprises, LLC

Baton Rouge, LA • Hybrid

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 18 days ago

Job description

Digital Ad Operations Coordinator
Help bring digital ad campaigns to life
Melara Enterprises is looking for an Ad Coordinator to join our growing Digital Operations team. In this role, you'll play a key part in bringing digital advertising campaigns to life across our portfolio of media brands, including Greater Baton Rouge Business Report, 225, inRegister, and 10/12 Industry Report. You'll support every stage of the campaign process, from post-sale setup and launch to ongoing optimization and reporting. You'll work closely with our clients and our Sales, Marketing, Digital Ops, and Creative Services departments to ensure every campaign is delivered accurately, on schedule, and according to company standards.
This position is ideal for someone who enjoys staying organized, managing multiple projects, and finding solutions in a fast-paced environment. You'll gain hands-on experience with digital advertising platforms, campaign analytics, workflow automation, AI-powered productivity tools, and the operational processes behind successful marketing campaigns. As part of a collaborative and growing team, you'll have the opportunity to build valuable digital marketing and operations skills while contributing to the continuous improvement of our systems and workflows.
Primary Responsibilities
  • Coordinate the setup, trafficking, and launch of digital advertising campaigns across multiple advertising platforms.
  • Monitor live campaigns to ensure proper delivery, pacing, and quality, proactively identifying and resolving issues.
  • Manage campaign-related communication for clients, including gathering creative assets, coordinating project timelines, and delivering campaign analytics.
  • Manage production workflows, project documentation, and campaign organization within our CRM system.
  • Support monthly reporting by organizing, validating, and maintaining campaign analytics and our internal reporting platform.
  • Lead internal production meetings and communicate campaign status updates across departments.
  • Partner closely with Sales, Marketing, Creative Services, Digital Ops, and third-party vendors to keep projects moving efficiently.
  • Upload, manage, and maintain sponsored lead generation campaigns, including deployment, promotion, and performance tracking.
  • Maintain process documentation while identifying opportunities to improve workflows, automate repetitive tasks, and increase operational efficiency.
What we are looking for:
  • Exceptional organizational and project management skills
  • Strong attention to detail and commitment to accuracy
  • Strong written and verbal communication skills
  • Ability to manage multiple projects and deadlines simultaneously
  • Strong critical thinking and problem-solving abilities
  • Comfortable learning new software and digital marketing platforms
  • Ability to prioritize work in a fast-paced, collaborative environment
  • Positive, team-oriented mindset with a customer-first approach
  • Bachelor's degree in Digital Advertising, Marketing, Communications, or a related field preferred
You’ll gain experience with:
  • Leveraging first-party data and advanced third-party audience targeting strategies to support high-performing digital campaigns
  • Digital advertising platforms and ad servers, including Meta Ads, LinkedIn Campaign Manager, programmatic DSPs, and display ad servers
  • Campaign trafficking, quality assurance, and optimization
  • Campaign management and CRM systems
  • Reading, interpreting, and communicating campaign analytics
  • AI-powered productivity and workflow tools
  • Cross-functional collaboration across marketing, creative, sales, analytics, and client success teams
Benefits
  • This is an entry level position. Salary may be negotiable based on experience and qualifications.
  • Hybrid work schedule
  • Health, dental, and vision insurance
  • Paid time off and company holidays
  • 401(k) retirement plan
  • Professional development and learning opportunities
  • Opportunities to build and advance a career in digital advertising operations within the media industry.

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