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Digital Signage Jobs in Michigan (NOW HIRING)

Rafih Auto Group

HOSTESS/GREETER

Rochester, MI · On-site

$15 - $17/hr

Maintenance of digital touchpoints/ technical showroom equipment (such as controlling Digital Signage, Sound System, VRCC, DRRC App, Showroom Assistant, etc.) * Being aware of appointments in the ...

Twisted Rooster

Marketing Coordinator

Grand Rapids, MI · On-site

$40K - $56K/yr

Maintain in-restaurant digital experiences, including digital signage, RSC screens, and music programming for holidays and promotions. * Steward the brand asset library so current, approved materials ...

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How much do digital signage jobs pay per hour?

As of Jul 7, 2026, the average hourly pay for digital signage in Michigan is $20.06, according to ZipRecruiter salary data. Most workers in this role earn between $15.10 and $21.59 per hour, depending on experience, location, and employer.

What kind of jobs in media bring in $150,000 a year?

In the media industry, senior roles such as media directors, digital marketing managers, and broadcast engineers can earn $150,000 or more annually. These positions typically require extensive experience, advanced skills in digital tools, and often involve leadership responsibilities or specialized technical expertise.

What are the typical challenges faced when managing digital signage networks, and how can they be addressed?

Professionals managing digital signage networks often encounter challenges such as ensuring content remains current and engaging, troubleshooting hardware or connectivity issues, and coordinating updates across multiple locations. To address these, it's important to establish clear communication with stakeholders, use reliable content management systems, and proactively schedule maintenance. Regular collaboration with IT, marketing, and facilities teams also helps ensure seamless operation and maximizes the impact of digital displays.

What is digital signage?

Digital signage refers to the use of digital displays—such as LCD, LED, or projection screens—to present multimedia content like advertisements, information, or entertainment in public spaces. These systems are managed via software that allows for remote content updates and scheduling. Digital signage is commonly used in retail stores, airports, corporate offices, and other high-traffic areas to engage audiences and deliver targeted messaging. It provides a dynamic alternative to traditional static signs, enabling real-time updates and interactive capabilities.

Is digital design a good career?

Digital signage involves designing visual content for electronic displays used in advertising, information, and branding. It requires skills in graphic design, familiarity with software like Adobe Creative Suite, and understanding of display technology. The field offers opportunities in marketing, advertising, and multimedia industries, with a growing demand for creative and technical expertise.

What Are Digital Signage Jobs?

If you want to work in digital signage, you can pursue several different roles, including signage systems administrator and technical support specialist. As a signage systems administrator, your job duties include implementation and monitoring of digital signage software applications and managing system deployments. You also design system integrations and help train new users to navigate through any changes that affect their job duties. Technical support specialists handle new signage installations and assist clients and your fellow technicians by diagnosing and troubleshooting system issues. You can also find work in this field as a digital signage specialist, where you create high-impact videos and visuals, and manage client content.

What does digital signage do?

Digital signage involves using electronic displays to present information, advertising, or entertainment in public or commercial spaces. Professionals in this field install, manage, and maintain these displays, often utilizing software tools and technical skills to ensure effective communication and visual impact.

What are the key skills and qualifications needed to thrive as a Digital Signage Specialist, and why are they important?

To thrive as a Digital Signage Specialist, you need expertise in content creation, display technology, and project management, often supported by experience in IT or multimedia fields. Familiarity with digital signage software (like Scala or BrightSign), content management systems, and basic networking is typically required. Strong communication, creativity, and problem-solving abilities help you collaborate with clients and troubleshoot issues efficiently. These skills ensure the effective deployment and management of digital signage solutions that engage audiences and meet business objectives.

What is the difference between Digital Signage vs Digital Signage Technician?

AspectDigital SignageDigital Signage Technician
CredentialsVaries; often includes certifications in digital media or AV technologyTypically requires technical certifications or experience in AV or IT
Work EnvironmentDesign, planning, and management of digital displays across various locationsInstallation, troubleshooting, and maintenance of digital signage hardware and software
Employer & IndustryAdvertising, retail, corporate communications, hospitalityAV integrators, digital signage providers, tech companies
Search & Comparison IntentUnderstanding digital signage roles and managementTechnical skills and job responsibilities of signage installation and support

Digital Signage involves the strategic planning and management of digital display content, while a Digital Signage Technician focuses on the technical installation, troubleshooting, and maintenance of digital signage hardware and software. Both roles are essential in the digital signage industry but differ in responsibilities and skill sets.

Is digital signage profitable?

Digital signage jobs involve managing and installing digital displays, which can be profitable for companies due to high demand in advertising, retail, and corporate environments. Profitability depends on factors such as installation costs, content management, and ongoing maintenance, with skilled technicians and content creators often contributing to revenue generation.
More about Digital Signage jobs
What are the most commonly searched types of Digital Signage jobs in Michigan? The most popular types of Digital Signage jobs in Michigan are:
What are popular job titles related to Digital Signage jobs in Michigan? For Digital Signage jobs in Michigan, the most frequently searched job titles are:
What job categories do people searching Digital Signage jobs in Michigan look for? The top searched job categories for Digital Signage jobs in Michigan are:
What cities in Michigan are hiring for Digital Signage jobs? Cities in Michigan with the most Digital Signage job openings:
Digital Signage jobs near you
Infographic showing various Digital Signage job openings in Michigan as of July 2026, with employment types broken down into 85% Full Time, 12% Part Time, and 3% Contract. Highlights an 89% Physical, 3% Hybrid, and 8% Remote job distribution, with an average salary of $41,733 per year, or $20.1 per hour.
District Digital Performance Specialist

District Digital Performance Specialist

GP Strategies Corporation

Troy, MI

Full-time

Posted 28 days ago

Job description

Drive Digital Transformation. Empower Dealer Success.
Are you passionate about digital strategy and helping businesses thrive online? As a District Digital Performance Specialist, you'll be the go-to consultant for a group of dealers, guiding them to optimize their digital presence and performance. This role blends strategy, coaching, and execution-making you a key player in shaping the future of automotive retail.

What You'll Do:

  • Act as the primary digital advisor for assigned dealers, driving adoption and success across sponsored digital programs.

  • Partner with District Sales and Aftersales Managers to identify opportunities that boost dealer engagement and performance.

  • Coach dealers on customer acquisition, retention, and satisfaction through cutting-edge digital strategies.

  • Conduct digital assessments, review KPIs, and develop actionable plans to improve results.

  • Coordinate website customizations, resolve vendor issues, and quarterback technical support requests.

  • Lead execution of divisional go-to-market strategies across key digital areas: 

    • Websites & digital advertising

    • Consumer marketing

    • Lead management

    • Service optimization

    • Social media & reputation management

    • Digital signage and more

What Makes You a Great Fit:

  • Bachelor's degree and 1-2 years of experience in digital marketing or advertising.

  • Working knowledge of SEO, SEM, social media, CRM, and digital retail strategies.

  • Strong consulting and relationship-building skills-you know how to become a trusted advisor.

  • Excellent communication and time management skills in a fast-paced environment.

  • Ability to travel up to 20% and adapt to varying levels of dealership digital expertise.

Preferred Qualifications:

  • Automotive or dealership experience.

  • Familiarity with Salesforce and performance consulting processes.

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