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Digital Shelf Jobs (NOW HIRING)

Nature's Bakery

Digital Merchandiser

Chicago, IL · On-site

$70K - $90K/yr

Own digital shelf execution across retailers, ensuring product pages are accurate, complete, and up to date * Optimize product content (titles, images, descriptions, keywords) to improve search ...

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How much do digital shelf jobs pay per hour?

As of Jul 15, 2026, the average hourly pay for digital shelf in the United States is $23.02, according to ZipRecruiter salary data. Most workers in this role earn between $17.31 and $24.76 per hour, depending on experience, location, and employer.

What is the highest paying digital job?

In the digital shelf field, senior roles such as Digital Shelf Director or Digital Commerce Manager tend to have the highest salaries, often exceeding six figures annually. These positions require extensive experience in e-commerce, data analysis, and digital marketing tools, and may include leadership responsibilities and strategic planning.

What is the difference between Digital Shelf vs E-commerce Specialist?

AspectDigital ShelfE-commerce Specialist
Primary FocusManaging online product placement, visibility, and merchandising across digital platformsExecuting online sales strategies, managing product listings, and optimizing e-commerce channels
Skills & CertificationsDigital marketing, data analysis, SEO, product managementDigital marketing, sales, platform management, analytics
Work EnvironmentRetail, consumer goods, online marketplacesOnline retail platforms, brand e-commerce teams
Industry UsageWidely used in retail and consumer goods sectorsCommon in retail, fashion, electronics, and consumer brands

While both roles focus on online product presence, the Digital Shelf role emphasizes managing product visibility and merchandising across digital platforms, whereas the E-commerce Specialist concentrates on executing sales strategies and platform management. Understanding these distinctions helps companies optimize their online retail efforts effectively.

What is a digital shelf specialist?

A digital shelf specialist manages online product listings and ensures accurate, optimized presentation of products on e-commerce platforms. They often use tools like content management systems and analytics to improve visibility and sales, requiring knowledge of digital marketing and data analysis. This role involves coordinating with marketing and sales teams to maintain consistent product information across digital channels.

What is a digital shelf?

A digital shelf refers to the online space where products are displayed and sold on e-commerce platforms. For a Digital Shelf role, skills in digital merchandising, data analysis, and familiarity with e-commerce tools like product listing management are important to optimize product visibility and sales.

What are the key skills and qualifications needed to thrive as a Digital Shelf Manager, and why are they important?

To thrive as a Digital Shelf Manager, you need expertise in e-commerce, product data management, and analytics, often supported by a background in marketing, business, or a related field. Familiarity with Product Information Management (PIM) systems, digital asset management tools, and e-commerce platforms like Amazon or Shopify is typically required. Attention to detail, strong communication, and problem-solving skills set top performers apart in this role. These capabilities ensure accurate, compelling product listings and optimized online presence, driving sales and customer satisfaction.

How can I make 2000 a week working from home?

A Digital Shelf professional can increase earnings by managing multiple client accounts, optimizing product listings, and utilizing skills in e-commerce platforms and data analysis. Achieving $2000 weekly typically requires experience, efficient workflow, and possibly working full-time or freelance across several projects.

What are some common challenges faced by professionals working in Digital Shelf management, and how can they be addressed?

Professionals in Digital Shelf management often face challenges such as maintaining accurate and up-to-date product data across multiple e-commerce platforms, ensuring strong product visibility, and responding quickly to market changes. These challenges can be addressed by implementing robust data management systems, fostering close collaboration with marketing, sales, and IT teams, and regularly monitoring digital shelf analytics to identify and act on optimization opportunities. Staying agile and proactive in communication with both internal stakeholders and external partners is also key to overcoming these hurdles.
What cities are hiring for Digital Shelf jobs? Cities with the most Digital Shelf job openings:
What are the most commonly searched types of Digital Shelf jobs? The most popular types of Digital Shelf jobs are:
Infographic showing various Digital Shelf job openings in the United States as of July 2026, with employment types broken down into 87% Full Time, 11% Part Time, and 2% Contract. Highlights an 90% Physical, 2% Hybrid, and 8% Remote job distribution, with an average salary of $47,881 per year, or $23 per hour.
Director - Marketing, Digital & eCommerce

Director - Marketing, Digital & eCommerce

Kohler Co.

Kohler, WI • On-site

Other

Re-posted 29 days ago

Job description

Location:Onsite - Kohler, WI 

Opportunity

The Director - Marketing, Digital & eCommerce is accountable for driving digital commerce growth by leading Kohler's search discovery, digital shelf, and conversion performance across owned, retail, and marketplace channels.

This role serves as the integrator of digital commerce performance-ensuring that search discovery (SEO/GEO/AEO), product content, merchandising, data analytics, and customer experience work together to maximize revenue, margin, and brand impact.

This leader also ensures Kohler's brand is consistently and distinctively expressed across all eCommerce platforms, translating brand strategy into high-performing digital experiences that drive preference, trust, and conversion.

Through strong cross-functional leadership, this director builds scalable content, data, and commerce capabilities that accelerate omnichannel growth, strengthen Kohler's competitive position, and ensure a premium, differentiated, and consistent brand experience across the digital commerce ecosystem.

Specific Responsibilities

Drive eCommerce Growth & Channel Strategy

  • Lead digital revenue growth across Kohler.com, retail partners, and marketplaces with accountability to both revenue and margin.
  • Lead defining channel-specific assortment and merchandising strategies to maximize conversion, differentiation, and profitability in partnership with Category Management & Sales.
  • Develop platform-specific strategies tailored to retailer ecosystems (e.g., Amazon, Home Depot, Lowe's, Wayfair, Costco, etc).

Own Digital Shelf, Conversion & Brand Expression

  • Lead PDP and digital shelf strategy to improve conversion, search rank, and content effectiveness.
  • Ensure all digital shelf experiences reflect a premium, differentiated Kohler brand while optimizing for performance.
  • Drive profitable growth by optimizing content, pricing, promotions, and product visibility.
  • Identify and act on SKU-level performance gaps, leveraging competitive insights to capture share.

Lead Search & Discovery (SEO, GEO, AEO)

  • Own organic discovery across owned, retailer search, and AI-driven platforms.
  • Drive share of voice, ranking performance, and structured content optimization.
  • Partner with Retail Media to align organic and paid keyword strategies and maximize total search impact.

Elevate Kohler.com & Scalable Content Ecosystem

  • Optimize Kohler.com as a high-performing flagship for inspiration, personalization, and conversion.
  • Reinforce Kohler.com as the benchmark for brand storytelling and digital experience excellence across all channels.
  • Scale AI-enabled content creation, syndication, and digital asset management.
  • Leverage AI to enhance discovery, personalization, and performance across digital channels.
  • Partner with UX, Creative, and Product teams to balance aesthetic excellence with conversion optimization.

Drive Performance Through Analytics, Testing & Cross-Functional Leadership

  • Own digital shelf analytics across discovery, content, conversion, and profitability.
  • Build unified frameworks for traffic acquisition, conversion optimization, and retention across owned and partner platforms.
  • Establish a test-and-learn roadmap across PDPs, content, and user journeys to continuously improve performance.
  • Partner closely with Retail Media to improve total funnel performance and ROAS through content and experience optimization.
  • Partner with Brand teams to translate brand strategy into digital execution that drives both differentiation and measurable performance.
  • Establish clear operating rhythms and performance cadences to drive alignment, accountability, and faster decision-making.

Lead 3P Authorized eTailer and Marketplace Marketing Strategy & Digital Brand Protection

  • Co-lead IMAP and marketplace governance initiatives to protect brand integrity, pricing, and margin.
  • Establish governance protocols for authorized eTailer and Marketplace sellers, content accuracy, and customer experience standards.
  • Partner with Legal, Sales, and Retail Operations to maintain a healthy digital ecosystem aligned to brand and business objectives.

Leadership & Collaboration

  • Lead a cross-functional team spanning Digital Shelf Merchants, Content Syndication, eCommerce Analytics Operations, and Marketplace Management.
  • Partner with Channel, Brand, Product, and Technology teams to align on strategies that drive omnichannel growth.
  • Represent Kohler in strategic retailer and marketplace discussions, advocating for innovation, partnership, and excellence in execution.
  • Foster a culture of digital-first thinking, continuous improvement, and measurable performance.

Apply