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Digital Program Manager Jobs in Pennsylvania (NOW HIRING)

CNH

Digital Marketing Manager

New Holland, PA · On-site

$86K - $132K/yr

Digital Marketing Manager Innovation. Sustainability. Productivity. This is how we are Breaking New ... programs that deliver targeted, data-driven customer experiences and business results. The Digital ...

Techstra Solutions

Program Manager III

Pittsburgh, PA · On-site

$90K - $110K/yr

Role Overview The Senior Technical Project Manager/Program Manager is responsible for leading ... digital and talent transformation. Our experienced team partners with clients to co-create ...

Opentrons

Lead paid digital programs across search, paid social, and AI discovery platforms, developing campaign frameworks for launches, events, ABM, and always-on demand. * Manage budget allocation, pacing ...

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All JobsDigital Program JobsDigital Program Manager JobsDigital Program Manager Jobs in Pennsylvania

Digital Program Manager information

See Pennsylvania salary details

$16

$64

$95

How much do digital program manager jobs pay per hour?

As of Sep 14, 2026, the average hourly pay for digital program manager in Pennsylvania is $64.57, according to ZipRecruiter salary data. Most workers in this role earn between $44.33 and $95.19 per hour, depending on experience, location, and employer.

What is a digital program manager?

Digital Program Managers are professionals responsible for overseeing and coordinating digital projects and programs within an organization. They work to align digital initiatives with business goals, manage cross-functional teams, and ensure the successful delivery of digital products or services. Their duties often include project planning, timeline management, stakeholder communication, and performance tracking to optimize digital transformation efforts.

What are some common challenges digital program managers face when coordinating cross-functional teams?

Digital Program Managers often encounter challenges in aligning goals and timelines across diverse teams such as development, marketing, and design. Communication gaps and shifting priorities can create roadblocks, requiring the Program Manager to proactively facilitate collaboration and keep everyone focused on shared objectives. Balancing stakeholder expectations while managing resource constraints is also a frequent hurdle, but effective planning and transparent updates help mitigate these issues. Building strong relationships and maintaining clear documentation are key strategies for overcoming these challenges.

What are the key skills and qualifications needed to thrive as a digital program manager, and why are they important?

To thrive as a Digital Program Manager, you need expertise in project management, digital strategy, and cross-functional leadership, often supported by a relevant degree and certifications like PMP or Agile. Familiarity with digital project management tools (such as Jira, Asana, or Trello) and analytics platforms is typically required. Strong communication, problem-solving, and stakeholder management skills help set top performers apart. These competencies ensure the successful delivery of complex digital initiatives, alignment with business goals, and effective collaboration across teams.

What are the most commonly searched types of Digital Program jobs in Pennsylvania?

The most popular types of Digital Program jobs in Pennsylvania are:

What cities in Pennsylvania are hiring for Digital Program Manager jobs?

Cities in Pennsylvania with the most Digital Program Manager job openings:

Digital Program Manager jobs near you
Infographic showing various Digital Program Manager job openings in Pennsylvania as of August 2026, with employment types broken down into 1% As Needed, 74% Full Time, 22% Part Time, and 3% Contract. Highlights an 96% Physical, 1% Hybrid, and 3% Remote job distribution, with an average salary of $134,296 per year, or $64.6 per hour.

Digital Marketing Manager

Southampton, PA

NEWAGE INDUSTRIES INC
Plastics Product Manufacturing • 201 - 500 employees
Learn more about NEWAGE INDUSTRIES INCexternal

Full-time

Posted 18 days ago

Job description

Description

The Digital Marketing Manager is responsible for developing, implementing, and optimizing comprehensive strategic annual digital marketing strategies with plans that drive brand awareness, customer engagement, lead generation, and revenue growth. 

This role combines strategic planning with data-driven decision-making to execute integrated marketing campaigns across multiple digital channels, including search engine optimization (SEO), search engine marketing (SEM), email marketing, social media, paid advertising, and website content. The Digital Marketing Strategist collaborates with cross-functional teams to ensure a consistent brand message while leveraging analytics and market insights to continuously improve campaign performance. 



Key Job Responsibilities:

Grow fledgling in-bound marketing program by creating a more strategically focused approach, expanded calendar of tactics, developing enhanced materials, deploying and measuring performance.

Develop and manage paid advertising (Google Ads and other PPC).

Support current social media programs by partnering with in-house stakeholders. Evaluate new platforms for growth potential and expand accordingly.

Create in-house SEO program and implement changes accordingly to strengthen visibility. Work with Webmaster to accomplish goals, report monthly on progress.

Monitor, analyze, and report on campaign performance using key performance indicators such as website traffic, conversion rates, return on investment (ROI), customer acquisition cost (CAC), and engagement metrics.

Conduct market research, audience segmentation, competitor analysis, and digital performance benchmarking to identify opportunities and inform marketing strategies.

Forecast emerging digital marketing trends and recommend innovative approaches to maintain a competitive advantage.

Partner with Product Management team to author or edit and manage the publishing schedule for company blog content to support brand awareness and search engine optimization initiatives.

Oversee digital content across websites, landing pages, email campaigns, social media platforms, and other online channels to ensure cohesive customer experience and consistent brand messaging.

Collaborate with Webmaster on digital programs that involve web-based programming

Collaborate with creative teams, content creators, web developers, and external marketing partners to execute digital initiatives and support business goals.

Recommend improvements based on campaign performance data and implement continuous optimization strategies to maximize marketing effectiveness.

Ensure digital marketing activities align with company branding standards, messaging, and overall marketing objectives.

Requirements

  Bachelor's degree in Marketing, Digital Marketing, Communications, Business, or a related field preferred.

5-7+ years of progressive experience in digital marketing, marketing strategy, or a related field.

Demonstrated experience developing and executing multi-channel digital marketing campaigns.

Demonstrated use of HubSpot, Adobe suite of software, Wordpress, Google Analytics GA4.

Experience monitoring campaign performance, reporting analytics, and making data-driven optimization recommendations.

B2B manufacturing or industrial marketing experience is preferred.

Excellent written communication skills with experience creating blogs and digital content.

Strong project management, organizational, and time management skills with the ability to manage multiple campaigns simultaneously.

Apply